I did everything myself and that is not how to do the the business.
And that right there is a house that I have already flipped as well.
I already know that I can flip that house to a buyer on my buyers list
because I have a strong buyers list in this area.
What's up guys, John Cochran here and today is System Saturday – the day that
I bring you a system that I use in my business
and that you can rip off and duplicate using your own
local market.
Now if you haven't been to one my live events yet why not?
I only deliver my entire blueprint to you
which qualifies you for a 500 thousand-dollar
line credit to do deals with.
Now on today's System Saturday, what I'm going to
explain to you is 8 free ways
to build a real estate buyers list.
Now I understand that there's a lot more ways
than 8 to build a buyers list.
You can put ads out on the Yellow Pages.
You know go out the real estate investment clubs and what not collect
business cards.
I understand there's a lot more ways to build a list however
I don't teach theory.
I show you what works in today's market.
And I am going to give you the 8 free ways to
build a real estate buyers list.
Now in order to do this you're gonna have to have one
of two things to capture buyer leads.
Okay, the first thing is a squeeze page.
You have to have some sort of squeeze page or website out there
that is going to capture your buyers information, going to capture their
email address, their phone number or whatever.
A page that it could possibly have a video
on the left hand side aand then a opt-in giving their
first name and their email address in exchange
for something like a free list of homes for sale in exchange for a free report.
So imagine having a squeeze page
and you're going to give a buyer value; give them something of what they want.
And Exchange for their information.
They do this all the time.
Now you really have to think about what
a buyer wants, okay.
What does a buyer want whenever they're buying a property?
And the truth of it is that they want a free list of homes
for sale.
They want to search for property.
That's what buyers want is to search for properties.
I can promise you that
to give them a free list of homes to search is definitely gonna pull
a lot higher than giving them a free report on the
8 deadliest mistakes they can make whenever personal property I can promise
you that.
But these are two different ways in order to basically
gather somebody's information.
So that's one way:
is having a squeeze page.
The second thing that you could possibly do that we
do both of these on is having what's called Lead Capture
Phone Number.
So imagine going out and having a bunch of
Craigslist ads, you know, basically saying , you know, “Hey,
call 937-212-2222
and basically I’ll give you a free list homes for sale.”
As soon as they call that phone number software is capturing that buyers phone
number on the other end so that now you have
their phone number and now you can start marketing to them
through text message and through voicemail converting them
into buying your properties from you.
So that's exactly how it works:
create a squeeze page or a lead capture phone number and BAM -
now YOU can start capturing buyers information.
Once you have their information now we gotta go out and
basically before you capture their information now you gotta go out and get
them to the squeeze page.
You gotta get them to call that lead capture phone number.
So how in the world we do you think get them
to this?
Okay this is where the eight steps come in and again I know there's more
but these are the eight things at work in
today's real estate market.
The first one is you can do
video virtual tours meaning that you can be walking through a property
okay with a and iPhone or whatever and you could literally put that property all
over the internet you could have a lead capture
phone number.
Or a wide URL sending them straight to your squeeze page straight to
your lead capture phone number which BAM you're catching your information
both ways.
So video virtual tour of you just walking through a property
and have they're in for me have some call to action
on the very bottom screen throughout the entire video.
Anytime that you do a video virtual tour it
needs to be 5 minutes or less.
Number two: Craigslist ads.
Craigslist ads are a big one.
This is free.
Okay all these are free.
So on Craigslist you can go and put as many ads you want
out there, driving people to your free listing
homes for sale your free reports or whatever to your URL to capture the
information.
You could also post your ad on Craigslist
and drive them straight to a phone number that lead capture
phone number.
Backpage, same exact thing.
So Backpage dot com.
It's another free site that you can go in post ads at
to get a lot of people to start downloading your free report to
literally start searching for homes.
So Backpage dot com is another one that you
definitely need to use for your capture phone number and your
squeeze page.
Facebook post, and we call these ‘housing alert’.
So what we will do is we will have a Facebook fan page and
then we'll just do a random post.
Just like you would on your own Facebook of page.
You just do a post called a ‘housing Alert’.
Now in this housing alert, what you're going to do as you're going through
is really focus on you know the deal for the buyer in this housing
or in this post you’ll have your
URL going to your squeeze page or your phone number going to your lead
capture phone number right from a Facebook post.
People will call.
People will visit right of these and it's all free for you.
Another one is YouTube videos.
And these videos need to be two minutes or less.
This is different from the video virtual tours.
This is different.
Imagine going out and shooting a video, entitling it something like,
‘Dayton homes for sale’.
Okay, buyers are going to search that
and then it could just be a video of you saying, you know, “Hey, this is John
Cochran from Home Backers Realty and we have a
plethora of homes for sale in the Dayton Ohio area
that you definitely need to look at.
They’re all 25 percent of all you have to do is go to Buy My Dream House dot com.”
So you can do some type of video like that, under two minutes,
that has at the bottom of it either your call to action for your squeeze page
or your call to action for them to call you to get this
free list of homes which is what they want.
So you can do that for every single city that
you're looking to get buyers in and that is a very good way
to get exposure on YouTube to get exposure on Google
to get a lot of buyers calling you for free.
Another one is two property syndication Website.
So if you go and you have a property for sale
what you can do is you can upload that property one time to a property
syndication website.
And what software will do is it will take It, will broadcast
your property for sale out to literally forty different web sites at once.
So imagine going in, uploading a property to
say Postlets dot com, which is what we use.
Postlet's takes on the upload at one time and then Postlet's
software, what it will do is it will upload
your property up to like HotPads dot com Trulia dot com,
you know, Yahoo dot com.
It will take it to over 40 website
exactly like that just from uploading a one-time - saving
a ton of time for you.
Another property syndication website that we use
is called Sell Point.
It works the same exact way as Postlets and it will get your properties exposure.
So what you want to do is during your Postlets
ad okay have your URL or have to really
capture phone number literally right into the face on your
property flyers or whatever and your property
descriptions whatever so that on all those forty website
that Postlets and Sell Point is taking your property to,
it is going to see your lead capture what URL
or your lead capture phone number and then that is how you could build
a big massive list for free just from literally uploading a property one-time.
And the last and final one is Blogger dot com.
So what you can do, you can write a lot of blog posts about
properties write a lot of blog post about buyers and you know what the
market is and what not and then embedded in your blog post you want to
have your URL and your lead capture phone
number.
And the reason we use Blogger dot com is because it is owned
by Google.
That is the only reason we use it.
There’s tons of blogs out there but what we're trying to do is get the
the Google juice so whenever people are typing
you know ‘Dayton homes for sale’ or whatever and bam - they're gonna see your
article that you wrote up.
And then they're going to visit your squeeze page or they're going to call
you right on your lead capture phone
number.
So guys those are the eight steps.
Comment on the video below.
Let me know do you like the whole TV?
Was this very helpful to you
or would you like me to go back to the old school way of writing it all on a
white board?
So comment on the video below.
Guys next week I can give you all the paid methods that we use to build an
extremely big buyers list to get a ton of buyers to our properties
and literally sell these things in seven days or less.
So stay tuned.
Let me know comment on the video below I'm out.
See ya guys.