there is a lot of confusion among designers surrounding what of file
formats to use when saving graphic designs and some designers consider
certain formats to be King and other formats to be completely useless the
truth is there SVG EPS and PDF will have their time and place they also have pros
and cons attached to them too so another awesome resource for learning essential
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video an SVG refers to scalable vector graphics and that should suggest to you
some of the power it has an SVG is a vector file formats which means it can
be scaled up to any size or down to any size and still retain quality now one
thing to take into account with SVG s is that they are the standard for a world
wide web for publishing it is best used for web based graphic designs it's a
great format for saving designs that will predominantly be used on screens
now each SVG file is based on the XML which means that all of the information
regarding the designs color shape line curves and text is all stored within the
readable text files now this subsequently means you can
technically go in to make edits to your designs right within the code itself
really really easily SVG's can be animated and styled with CSS animations
that utilize HTML elements can also be used on SVG elements too and again this
is another indicator that SVG's are really great for unscreened designs
but some things to keep in mind are that when you save artwork in SVG formats
mesh objects are rasterized in addition to this images that have no alpha
channel are converted to JPEG file formats images with an alpha channel are
committed to the PNG formats also SVG only works with two-dimensional imagery
so things like photographs that don't really work with this eye printing with
SPG's is possible but it's not ideal most designers who are supplied SVG
files from clients will tend to open them in a vector applications such as
illustrator and then we save them in either native files fully PS PDF for
print next we have the PDF file format which in short means Portable Document
format PDF is widely seen as the modern vector graphics standard for print
design workflow when you say the designers PDF in Illustrator it also
saves the design as a file native ai format inside the PDF file itself which
is unpleasant later for editing that is only if you preserve the checkbox in the
preserve illustrator editing capabilities when you go to save the PDF
a PDF format is becoming widely favored by most designers as it can be
universally viewed on any computer with Adobe Acrobat it's also possible to
preserve illustrates editing capabilities when saving in this format
meaning that it can be open to modify it in some way like an AI file can a PDF is
one of the main go-to file formats by printing agencies if not the most widely
used print file formats however PDF files do have few drawbacks
firstly PDFs were made to be shared and read on different operating systems
which is of course a great thing but this makes them difficult to edit
between differing computers if you're sending a design to someone for them to
edit later PDF probably isn't the best choice for this task
and lastly we have EPS which stands for encapsulated PostScript now EPS is the
legacy of vector graphics standard for print workflow that means that basically
is pretty old some designers referred to EPS as a dinosaur and the discount is
used completely but the reality is that many designers and printers still use it
today for various different reasons EPS is still very popular for applying
your artwork to the printer whereas SVG is primarily used for the
web some applications such as Inkscape sketch and so forth cannot write AI
files but they can write EPS files so using EPS you're not restricted to only
using adobe products which is pretty handy all set of EPS supports
transparent backgrounds which is handy when you're utilizing those in your
designs and also of course as with the other two formats in today's video ETS
is a vector-based formats and so you can scale the design to any size and retain
quality when printing EPS is very powerful because it's reliable in the
sense that you can be sure that whatever you put into the design is exactly what
you're going to get in the final output unfortunately if you use an EPS graphic
on a non PostScript printer you are going to get some unpredictable results
in the print outcome but your EPS is kind of a dying formats and because it
uses the encapsulated PostScript you cannot make use of features that are
available on PostScript so in short in to summarize the best
practices is to reserve SVG for the web-based graphics that you want to make
and also for animations PDF is the ideal format for printing and also for sharing
files to be viewed but not to be edited EPS is also great for print and it can
be read by many different programs but when sending final designs to clients
it's probably wise to package at least these three file formats to the end-user
so then they can make the decision themselves on how to use the files for
specific functions so like I mentioned today
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start learning some new skills and some new techniques today I will leave some
links down below for a further education on this topic but if you do want to keep
learning essential skills as a graphic designer
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