I love this so much. I don't see a lot of people using this, but it is a great
trick that I have literally doubled my engagement on a lot of Instagram posts
with. Let me show you what it is
What's up busy people welcome to Five Minute Social Media where busy
business owners get together to rock their social media, all while saving time
because we don't have a lot, we're busy, right? My name is Jerry Potter and I have
not seen many people using this trick, but for me it seems like it's doubled
engagement on Instagram. Instagram's algorithm is getting stingier and stingier
just like Facebook's has over the last few years, and so how much people
engage with your posts determine how many people are going to see it. This is
not about getting your friends to see a selfie. This is about your clients or
customers to get to see your actual product or whatever service you're
selling, your brand. So this App I'm going to show you was actually designed to show
panorama photos on Instagram like this. You scroll and look at that it moves and
says swipeable as you scroll to it. You see that? And then you can swipe
through and see the full panorama photo. So what this app does is it takes a
panorama photo, cuts it into pieces and makes the first one a quick video so
that it animates. And there's something about scrolling vertically and all of a
sudden you see horizontal movement on your screen on Instagram, people tend to
stop and then look, like, "Oh!" Now the app is cool that way but how many panorama
photos are you really posting. Here's how I've hacked it to make it work for any
carousel post. For example on my channel sometimes I do quotes and so when you
scroll down, "Oh that wiggles!" So you go down your feed and then all of a sudden
you see that swipeable and you can see there's part of a quote there, then you
swipe through and you get to see the entire quote. Here's another example I
did for one of my restaurant clients to show off some of their dishes. Pops up
like that, and then you can swipe through and see all the dishes. That horizontal
movement gets people to engage. So here's how you do it
Since we're not actually using a panorama or a 360 photo you'll have to
go into a design program like Canva (which is free) and you actually just make
at least the first two images that are going to go into
your carousel. So a standard Instagram post is 1080 x 1080, so I've made this
one so that it's double that so it's actually 2160 x 1080. Then you put your
two images in here exactly the way you want them. Save the image, send it to your
phone. In the Swipeable app find the image that you created. It'll
automatically open it up and it'll show you exactly what its gonna look like in
the carousel on Instagram. So you've got your little animation there to catch
people's attention, and then swipe through. If you like the way it looks you
can hit Post to Instagram. It'll save the short video and the photo to your camera
roll, and it will open up Instagram for you go ahead and post and you're gonna
of course choose carousel over here so you have multiple images. First
you're going to choose the short video, and then the picture, so I've got my two
If you want to add any effects or anything like that you can do that, add any
captions or anything like that that you want go ahead and hit share, and it'll
put it right up. So somebody is scrolling through their feed, the animation catches
their eye, "Oh I wonder what this is!" And they've engaged just like that More
people will see your post. Now if you're only doing two pictures you can lay out
that wide image like I showed you in Canva or Photoshop, whatever you use. And
if you're doing more than two, just do the first two the rest you can just add
from your camera roll like you're doing a new post. So I could choose my 1 and
my 2, and then I could also go through and say, oh and I want this one and this
one and this one, and they would all be in there. I know normally on this channel
we're all about saving you time and this will actually take a little more time to
create these posts, but if you get more engagement, if you have more engaging
posts, you don't have to post as often potentially. So, in that way, you will be
saving time. Thank you for watching Five Minute Social Media. Make sure to
Subscribe. Hit that bell so you get notified when a new video comes out. We'll keep making videos showing you how to do the best possible social media
without wasting a bunch of time. Remember by subscribing, you're not only supporting me
but also my two tiny superheroes at home. Thank you so much for watching.