hey it's Tyler and welcome to another episode of the daily t today I'm
going to talk to you about starting a successful subscription box service now
I started a few really successful subscription boxes and I'm gonna show
you some great tips and great ways to start a successful subscription box
service without a lot of money so if you've ever wanted to start a
subscription box and you're not sure how to get started well this video is
perfect for you because I'm going to show you what I do and the methods I use
to easily get a subscription box service off the ground so the first thing that
you have to do is research your box so here's a light bulb so first thing you
have to do is research the market so first thing is figuring out what
subscription box you want to start and googling it to see if there's other
people doing the same thing so this is super important because you know now
there's thousands of subscription box services out there so you need to make
sure that there's not one that's already got the whole market and that you know
there's a piece of the market that you can get so start googling and figure out
if there is anything like what you want to start and if there is maybe you
should think about doing something in a different niche or maybe something
that's more targeted or you know a different playoff that one but make sure
that there is actually a market for the products that you want to sell in your
subscription box and that is something that people might want now you can go as
in-depth with the research as you want I suggest really really searching and
making sure that for one that there is no one else doing the same thing and two
that people are interested in you know the services that or the products that
you are selling so if you find something that hasn't been made and that you're
kind of interested in you know testing out and seeing if people would like it
what I always do is first after the market research then you want to do
actual test research and you want to set up a landing page and you want to make
it seem like you you are about to launch this
subscription box or that it's an actual site already now this way you can get
people to sign up or see if people are interested just by having a simple
landing page so you can get landing pages for pretty cheap
there is leadpages comm and there's a forgiver get responses comm just few
them out there where you can build really cheap landing pages and it's just
a single landing page with form details on it where you can collect visitors
information so one time launched a subscription box
I had a timer that's you know three months until is super box launches two
months until it launched it isn't a countdown and I collect a lead
throughout that entire time so I was able to get over a thousand leads from a
landing page of people who are interested in a subscription box that I
was starting so this told me that people are
interested and people are gonna buy if if I really start the subscription box
so if you make a landing page for your your desired subscription box and you
start sending a little bit of traffic to it and no one's signing up well maybe
it's not the right market and maybe you know it's not gonna work so this is
definitely a good step to see if people would actually be interested in your
product or if you know it's something that might not work out so if you you
know get a lot of leads or a few leads to sign up then you know you can move on
to the next step and you can start really you know sending leads to your
landing page sending traffic to your landing page and getting signups and
just collecting as many signups as possible and at this step you know that
it's gonna probably work and you're gonna be able to make at least some
money off of it so so it's time to actually start getting things built and
getting things ready to start selling your subscription box so while you're
collecting leads now you can curate products so now you need to find
products to put in your subscription box so
this part is the funnest because now you can reach out to companies who you know
might be a good fit for your subscription box and you can ask them
for free stuff and they will send you free items that you can put in a
subscription box so the first subscription box I started
I didn't buy any of the curated items for I would say the first six months I
was getting free stuff from all of these vendors because the subscription box is
a great advertising model for them because you know you're putting stuff in
your box and you are sending it to thousands of people and they get that
and if they like the product and they'll go and buy more so it's really likely
that you'll get a lot of great free stuff you can put in your box and this
is a great way to kind of find out what people are gonna like and you know
figure out what product you're gonna put in your subscription box every month ok
so now that we have our products here now we have to actually design our box
that all of our stuff is gonna go in now this can be you know a time ruling
process because you're probably enough to get a designer to design it and then
you're going to send that to the manufacturing company to make the boxes
and then you're going to get the boxes sent to you so it kind of takes a long
time but that's okay because we're curating leaves in the meantime so we're
kind of you know getting things started before we even get a launch so now you
can design your box and it usually comes in a design like this and you know
you'll have all of your logos and stuff on it you know science stuff make sure
that you you know put your URL on the box make sure you're putting your you
know social links on the box all that kind of stuff is is extra space that you
can use to advertise your box so another thing to think about is that your box is
gonna be getting a lot of pictures in it so whenever we're going to build our
website we're gonna put a lot of pictures of our box with the stuff in it
because that's what people want to see they want to see what's inside the box
they want to see what they're gonna be getting so make sure that your box looks
really great I suggest hiring a designer to design
the box for you I know that there's a few box creating companies out there
that will that have an in-house design that can actually design the boxes for
use in house so make sure you look for that so once you get your box designed
now you can start making your website so there's a few different ways that you
can go with this the easiest way in my opinion is to use create joy comm it's a
platform that already you know has everything set up for you to run a
subscription box service has the payments in there and the products and
everything all you have to do is add your design and add your products and
you can start you know selling your subscription boxes really fast I think
it's you know about fifty bucks a month or something like that I'm not exactly
sure but it's pretty cheap to get started and it's definitely the best way
to go as far as starting an MVP or you know starting just an initial site to
test you know see how it see how it goes without having to spend a lot of money
you can also get someone to develop a custom website but unless you know you
have investors or you're really sure of of your market research I would try and
you know go this way and if everything you know starts working out and you can
build it up and bootstrap it then you know you can get a custom built website
but to start I would use crate joy comm it's super easy to set up into the
easiest way to go so once you have that set up now it's the fun time it's time
to launch the website so now that you have the website set up you've tested
everything everything works great now it's time to get that that curated list
of leads that you have and it's time to send out email blasts and tell them
about your near new subscription box service and that they can now purchase
and now you're gonna see a really high conversion rate from those leads that
are interested in buying because they're already ready to buy or interested in
buying and now it's ready and they can actually buy it so there's more stuff
that you can do after this as far as marketing now that the site is all set
up it's time to start you know sending traffic and doing paid advertising and
blogging and getting more traffic to your website to
convert those people into customers so I hope that this helped you if you're
wanting to start a subscription box it's somewhat of a process to get started but
once you get started it's a really great income source because it's you know
recurring money every month and all we have to worry about is customer service
maintaining the website and marketing you know which is not as much as you
know other services that you could have so if you liked it be sure to follow me
and subscribe to my youtube channel always posting great content like this
and I would love to see you in my future videos so thank you and have a great day