so at this point everyone knows just how big eSports is and how lucrative it can
be if you don't know well then you're missing out on a big business
opportunity here that's forty nine hundred million in ninety days our next
guest is trying to cash in all this in sports gaming craze in this video I'm
going to guide you step-by-step how exactly to make money and scale your
business with helping a competitive eSports player because unfortunately not
everyone is the next Ninja (Tyler Belvins) What is up hustlers, welcome back to side hustle
Academy a channel where I teach you how to set up additional income sources on
the side so you can one day chase lifestyle not dollars if you haven't
already subscribed for this channel then you may want to consider hearing that
subscribe button in that notification bill to join the notification squad
because lit content and knowledge bums has dropped every single Wednesday's 4
p.m. Eastern Standard Time now eSports it is a complete Beast it is
expected to draw in the near future 1.5 billion dollars in revenue per year and
also draw 600 million in people watching just in a single year and this is
according to a Deloitte report I enjoy a little gaming hearing there and back in
the day I had dreams of becoming a pro gamer but let's be serious my chances of
becoming a pro player on the global stage winning a slice of the prize pool
which is often a few million dollars is so slim but the prize pool isn't where
it's at your chances of creating an e-commerce store and targeting gamers
and selling Ganey products and making a lot of money and taking a slice of the
multi trillion-dollar world of e-commerce is far higher than becoming a
pro gamer so for all the gamers out there I am going to show you how to
chase your hobby set up an e-commerce store Target fellow gamers and sell
gaming products for a profit so I'm going to jump up to my laptop right now
and show you guys step by step how exactly to do this so let's get onto it
okay so now that we know the power of gaming and eSports let's go ahead and
I'll show you how to set up an e-commerce store very quickly and target
gamers so the first things first let's talk about products where are you going
to source these products let's go ahead and type in Aliexpress and click on the
first result for those who don't already know at least Express is kind of like a
manufacturers version of eBay to sum it up so let's go ahead and click on that
and here's where you're gonna find your relevant products so I've already typed
in Gaming Mouse so let's search that up as an example now you can go with gaming
keyboards and go with microphones etc etc and the options are plentiful but
for an example as an example let's look at the gaming mice is here and so we're
looking at you know 10 to 30 USD that's very cheap let's click on the first
option and as you can tell if you look at the orders there is quite a few
orders for this specific product that's an over 9000 orders so we know that this
is a height to product okay so looking at this product it looks like a pretty
nifty gaming mice actually and and what's more important is let's let's see
if they offer a packet shipping okay sir if we click on a packet we always want
to go with a packet shipping because it's the fastest delivery time yet the
shipping cost is very low so it click OK and now we can essentially get this
specific Mouse for roughly 10 USD delivered now you can resell this Mouse
for much higher than that because if you're a gamer you know that gaming
mouses or mice as I should say go from upwards of $100 so guys you can already
start to see the potential here if you market it correctly marking it well to
the right people there are bound to be people that want to buy this Mouse
especially if they're going through Facebook feeds and they're a gamer and
they get hit with a very nice ad and you've set up a really nice ecommerce
store chances are they're going to impulse buy this if you've set this at
like 40 to 50 Westie and that's a very high profit
margin so that is where you're gonna source your products from okay now how
about the ecommerce store itself now I like to use shop five because it's
really simple and links down below to a free 14-day trial but once you've set
that up and it's very easy to set up you'll be greeted with this sort of
layouts now I want to quickly add as well even though we talked about gaming
products itself don't forget about print on print on demand okay you can
literally create t-shirts for a gaming niche now I'm talking about gaming memes
here I'm talking about speaking to the gaming audience with funny quotes you
can throw that onto a t-shirt and and that's very easy to do as well you can
do that through Shopify simply download an app called printful and now again
I'll link all the links or the relevant apps to underneath the video here in the
description box and but it's this specific app that I'm talking about
printful which allows you to create t-shirts based on a niche now that's
really powerful I will be talking to that technique or that's niche in this
particular video but I will go over the product itself so if you're interested
in print under man I've got a free tutorial series on this channel so go
check that out if you'd like but now but yeah go ahead and create your Shopify
store and then from here you're going to get Oh blow Oh blow app is essentially
an app that you tack on and then you can easily pull this product into your
Shopify store without doing anything else so once you've downloaded the app
Oh blow and you've set up shop a fire go back into your our products and then
pull this product and any other gaming products that you like or want to sell
and pull this into the ecommerce store now from there you're gonna set up the
the look of the store and whatnot and that's pretty easy to do you just type
in themes and then you set up the entire look and feel and this is why I love
Shopify because it's so easy to set up a store you can simply drag and drop items
into the store and so that's not going to take you too long
again if you want an in-depth tutorial on how to set up a Shopify store I've
got a completely free Shopify course ocean fire tutorial series on my channel
once again which I'll link in this video so go check that out if you're
interested in setting up your store from scratch so from here I want to give you
a quick example of what certain stores look like and this is considered a spy
tool so go ahead and go on to exchange marketplace calm and this will bring you
to this specific page and mind you this is powered by Shopify so this isn't some
sort of dodgy tour this isn't some sort of paid app that you need to pay for
this is completely free this entire method is completely free so going to
the exchange marketplace and this shows you all the drops drop shipping and
Shopify stores out there that are for sale ok so you're going to go ahead and
click browse and then go ahead and type in or not type in scroll to industry and
you can take a look here let's go into electronics and gadgets because that's a
relevant niche we will look for we want to sell gaming mices we want to sell
gaming keyboards etc so this is where it's at
so from here you can see specifically the stats of how much the store is
making revenue what sort of marketing platforms are
using etc etc so this is very interesting to give you an example of
what you can set up so just quickly looking at this devil oh it's a drop
shipping store electronics and gadgets niche very interesting so let's quickly
look at it very high profit margins as well we're looking at you know roughly
thirteen point two grand in total revenue in a single month and so that's
not profit sorry that is a revenue itself but click on to the relevant
listings and it'll give you an idea of what to set up or give you screenshots
and the link itself so it looks like a very simple store they've they've
included Facebook and Shopify stats here so I really urge you to go through these
these listings right because it will just give you nine
dear of what is selling what is not and the overall seeming that you should be
going for now this is let's let let this load okay this is an interesting one
this is a very this is a very trendy general store this I wouldn't I wouldn't
consider that this being in the gadget niche but again it shows you the
potential of information here that you can just basically spy on and then
replicate from for yourself so guys let's pretend that we've set this all up
completely okay we've got the Shopify store up you've got your products what
do you do now you want to place your products in front of the right people
and that's super easy to do with Facebook Ads if you do it correctly now
I've got this test account setup here so I just wanted to show you what this all
looks like but essentially from here all you want to do is create a campaign
let's start off with a conversion ad and now this isn't the right way to do it
particularly but Facebook Ads is a beast in itself and I'm not going to go into
detail in this tutorial here but I will quickly show you what you should be
doing generally if you're doing Facebook Ads so guys if we're selling that gaming
mom Mouse to certain people we want to target the right people now I'm in
Australia so I'm just gonna pretend that I'm talking targeting Australians and if
you're based in the States or you want to sell globally you can do what you
want to do however let's start off with the location itself in the age
demographic using common common sense here and of course I urge you to do
research on Google before you set these demographics and targeting options but
using common sense here I believe gamers are set to the 18 to 35
range I would even probably go further down to 16 and and I'm gonna target
males specifically and know hey to the female gamers that out there I know that
you're out there but I know obviously the gaming is more of a male dominated
hobby so we've set that up all I'm doing here is tailoring down so
I'm reaching the right people on not wasting my ad spend on irrelevant people
so detail targeting I want to use a technique called flex targeting which is
gonna need áown specifically to the exact audience that I want to target so
let's start off broad right here's how I like to do we always start off broad and
start with gaming itself okay so now I've got gaming as an interest okay
let's not expand interests and from here okay I've already got a thousand four
hundred people so that's too specific that's too little let's let's exit and
let's go global just for the sake of this tutorial let's go to the United
States actually so let's go United States for ten thousand people okay
maybe that so clearly here if you look at the size 217 that's that's not enough
people so let's go a bit more broader than that I am pretty sure this should
be a let's go with games okay so video games or games let's go with video games
because this has a broader targeting option so 37 million people okay that's
that's really high now so let's flex down and narrow the audience or in other
terms flex target so video games that's basically typing gaming mouse
well actually I know so I'm thinking about brands that do really good gaming
mouses so let's think about Razer gaming cuz I know for a fact that they are a
very big company what that does gamey but from here I can see let's go with
this one here Razer Inc I'm pretty sure that one is it ok so video games and
Razer Inc still got three million people that's still a little bit broad let's
narrow down a further and this is where it's going to get interesting because ok
this a let's think about trends here let's think outside the box I know that
there is a huge demand for fortnight ok the game itself I know that people going
crazy over there's PC gamers out there so let's go type in for tonight as an
interest and you're gonna flex down and we've still got two million people I
don't go even further down to this because I don't want to waste your money
here we've got to go really targeted okay so I'm gonna be talking about here
for tonight and like PC gaming because that is completely different that is
completely different than then console gaming because we're selling mices here
which is you know you're obviously not gonna use a mouse for a console sir
let's just go ahead and hit PC gamer and 1.3 mil now you get the gist really
ideally you want to get this under a million and I mean in terms of potential
reach because this is still a bit broad but you get the idea this is flex
targeting so from here guys okay you're going to set up your ad and I'm not
gonna go into further detail otherwise this videos gonna be extremely long I
think it's already long as it is but as you can tell already in ten minutes I
explain to you exactly how to find your product okay and you know appeal to the
gaming niche the eSports niche and then from there you can very quickly set up a
shop face tour and that's why I love Shopify and and the fact that they
provide a 14-day free trial is awesome so again links down below if you want to
try this method out and then from there you want to just do some research so
from there and you're gonna create the Facebook Ads get your store and product
in front of the right people and then if you're doing it correctly guaranteed
you're gonna start selling your products okay unless you're doing something wrong
and I know there's a lot of variables especially if you're doing this
completely fresh a completely new there's gonna be a lot of variables
where you can go wrong but just hit me up I am happy to help most of my videos
on my channel at this point in the at this stage have I answered a lot of
questions and in terms of dropshipping set up an e-commerce store so go check
out those videos I hope you enjoyed this video if you
have any questions or if you're trying out this method and you're targeting our
gamers let me know down in the comments below otherwise guys thanks for watching
and as always keep on hustling