- This video is all about how you get free products
to review on your YouTube channel,
and get paid doing it.
(dance music)
My name is Jeven Dovey,
and this channel is all about filmmaking tutorials,
product reviews, YouTube training,
and just going on adventures.
I'm actually out at one of my favorite spots to go hiking.
I just found this whole crazy structure here,
no idea it was here.
That's the best part about adventuring,
is you always find new things.
We're talking about product reviews
and how you can get free products
for your YouTube channel to review,
and then also, how to get paid doing it.
I have eight tips for you on how to make this happen,
however, before we get into it,
I do wanna talk about a couple things.
First is that paid product reviews
do not happen overnight.
This is something definitely that you have to build up to,
do a lot of free product reviews
before you actually start getting paid to do it.
Like everything on YouTube,
it is a marathon and it's not a sprint.
You have to build this up over time,
and then eventually,
you can get to the point where, yes,
you will get paid to do product reviews.
The second thing is that free doesn't necessarily mean free.
A lot of times you will do a free product review,
but there is more that comes with it
than just being handed a free product.
You do have to create an awesome video for the company,
and you do have to do in the time that you agreed upon.
Some companies will ask you to do it right away,
some will just want you to do it within the month,
but you have to be realistic.
You can't just take on a ton of free products
and then just not produce anything for that company.
That's something you really got to think about.
Do you actually want to review a product,
or are you just trying to get a product for free?
You just can't use it as a way to get free stuff.
You actually have to produce something
for the person that you're getting the free product from.
One thing that you do have to worry about
is becoming a sellout.
You just don't wanna produce a ton of content
around products that you don't care about
or that you don't actually believe in.
That's one problem that I see happen all the time
is that companies just try to push products on you,
and with those products,
they want you to give them glowing reviews
about how amazing it is,
when in reality, a lot of these products
actually aren't that good.
You have to not be a sellout
and not just take products to take products.
You have to take products that you actually care about.
All right, let me interrupt here for one minute.
There is something major that I missed in the video,
and I do wanna make sure I include it.
The reason that you do product reviews is twofold.
A, you wanna do product reviews
because you're interested in the products.
But B, product reviews will help grow your channel,
and that's one of the more important aspects
about doing product reviews.
They are relevant topics.
They are things that are trending right now,
so when you do a product review,
you're gonna get more views
and more eyeballs on your channel,
which is gonna make your channel grow.
That's one of the big reasons you wanna do product reviews,
is because you're gonna bring
new subscribers to your channel
and get more views on your channel
because you're talking about relevant topics.
All right, let's get back into it.
Let me give you eight tips
on how you can do these product reviews.
First and foremost, you have to find your niche.
Your channel has to have an identity,
it has to have a style of product that would work for it.
Finding your niche is super important
because then you'll work with products
that you actually want to work with.
Tip number two is come up with a list
of products that you actually want to review.
This is one of those essential things.
If you don't know what kind of reviews you want to produce,
then you're not gonna know what products to go after.
Sit down and make a list
of all the different types of products
that you think you'd want to review.
Tip number three is essential.
You have to create reviews of products
that you already have.
You need to have samples of the reviews
that you're gonna create
to be able to show a company
what type of review you're gonna make on a product.
If you have a channel that's all vlogs
and no reviews whatsoever,
there's gonna be less of a chance
of someone willing to work with you
to do reviews of a product.
You need to have samples of what you're gonna do
so you can show a company exactly what they're gonna get
or something similar.
What I want you to do is now make a list
of all the products that you own
that you can make reviews on
that would work with your niche
and that makes sense for the companies
you wanna go after and the products that you want to review
and get paid for on your channel.
A lot of times, the products that I review on my channel
people actually reach out to me.
It's not necessarily me reaching out to them.
It goes both ways.
Sometimes you'll wanna reach out to a company
to get a product to review,
and sometimes companies will just reach you.
Tip number four is make sure
that you have a business contact
somewhere on your YouTube videos,
so every video that you have on your channel,
make sure somewhere in the description
it says business email, and put your email.
Make sure this is also on your about,
and it's also the email that's on all your social media,
so no matter what, if someone stumbles upon
one of the reviews that you've already created,
and they want a review similar to that,
they just go to your description and find your email.
I get hit up all the time to do product reviews
because people have seen reviews that I've done
of other products on YouTube,
and then they want something similar to that.
A lot of times, when the company reaches out,
they'll actually send me the video that they watched,
and they say they want a video just like that.
Tip number five builds on that list
that I told you to create right at the beginning
of all these tips.
Basically, after you figure out all the products
that you want to review,
you need to start finding the companies
that make these products.
If you wanted to review gimbals, for example,
you have to find all the companies
that produce gimbals for the cameras
that you are shooting on.
Now you have a master list of all the products
that you wanna review,
and the companies that produce those products.
This is essential,
'cause you need to be able to reach out to these people.
That's tip number six.
You want to reach out to all the companies
that are on your list
by either email or through their social media.
I highly suggest doing both.
When you go on a website,
you're gonna look for either the general contact,
if that's all they have,
but if they actually have a media person
or a social media person,
you're gonna wanna reach out to that person.
There is a person that is in charge of influencers
and doing reviews like this
to get more awareness about their brand.
That's the person that you wanna get in touch with.
Also, you wanna reach out on social media,
because that a lot of times
is the direct way to talk to the person
who's gonna be making the decisions,
if they're gonna send you a product or not.
Twitter is the number one I reach out to.
It seems to be the best for me,
and I can get in direct contact with companies, super easy.
Then I go to Instagram, send a direct message.
That works great, or Facebook.
So, I send a message
to all the social media accounts that they have,
and then also send them an email.
The way to find the email on the website,
just scroll to the bottom,
find a contact page or an about us page,
and that's where you'll find the contact email
of the person that you wanna get in touch with
to try and to do product reviews.
When you do your message and your email to the company,
you want to put in relevant videos from your channel
so they can see exactly what you're gonna do
with their product,
and how you're gonna feature it on your channel.
Now, also, I highly suggest
putting together your media kit
and sending that as well,
so they know exactly who you are,
what your stats are,
all the information about who you are as a creator,
so they don't have to ask you questions.
If they have to ask you questions,
more about your channel and about who you are,
they're most likely not gonna send you a product.
If you give them everything in one message or one email,
they'll be like, oh, this person's on it,
we're gonna send them a product.
We know what we're gonna get out of it,
and we're more interested in working with this creator.
Something to keep in mind, though.
When you reach out to companies,
there's a good chance that you're reaching out
to get free products.
Most of the time when I get paid reviews,
they have reached out to me,
and they're offering me a paid review.
A lot of these paid reviews
will come from social media influencer marketing companies.
This is tip number seven.
You need to look for social media influencer companies
and get on their roster.
There are certain companies that continually reach out to me
because I have done a review with them in the past.
Basically, what these companies do
is that they are the middle person
between the company and the creator.
With this, they set the terms so that the company is happy
and so that you're happy as a creator,
and a lot of times,
these are the products that I end up getting paid for.
There's more involvement,
it takes more to create these kind of reviews,
but there is a payday at the end of it.
Once you have reviews on your channel
that are proven to do well, they get views,
then companies will start reaching out to you
and wanna do more paid reviews with you.
You can get ahead of the curve
by reaching out to these influencer marketing companies
and finding ones that wanna work with you
to be able to pitch brands to your channel.
My last tip for you is,
don't be afraid to put a price on your worth.
If you know that you get a lot of views on your reviews,
if you have proven a specific type of review
for your niche that works well on your channel,
don't be afraid to ask to get paid to do reviews.
A lot of times, companies will reach out to me,
and they'll want me to do a free review.
If it's a product that I like
and I know will get a lot of views,
then I will ask them to get paid to do that review
because they know the value
in having a product review on my channel,
especially for products that have done well
on my channel in the past.
They know that they will get sales off of these reviews
because people look up reviews
to figure out if they wanna buy a product.
Don't be afraid to set your price to do reviews,
and then ask a company to pay you to do that
if they want you to do a review of a product.
There's a lot more to doing product reviews
than just getting free products
and then reviewing them on your channel.
When you start getting paid to do these reviews,
there is a lot that goes into it.
There are contracts.
There are specific things that the client
will want from you,
and the realities of it is,
it's not the best thing in the world all the time.
I have another video on my channel,
I'll put a link to it down below in the description,
where I talk about the realities
of doing these kind of product reviews
and why I turn down so many,
and why I turn down really high-paying ones.
Because when it comes to your channel,
this is your brand,
and you don't wanna be a sellout.
It's super important that you only do products
that you actually believe in,
and you do honest reviews
where you're not telling your audience
a bunch of BS about a product
just to get sales for that company.
This is your channel.
Make it your channel.
Make the reviews your reviews.
Make 'em honest reviews.
Don't be a sellout.
Guys, that is it.
If you're new to this channel,
make sure you hit that subscribe button.
There's a lot of awesome filmmaking tutorials,
camera reviews, some YouTube training on this channel.
I also have an hour YouTube course down in the description
completely for free,
so make sure you check that out
if you are trying to become a full-time YouTuber.
Guys, that is it.
I'm gonna go enjoy the rest of my hike,
and I'll see you on the next one.