it's dr amanda with straight smile solutions straight smile solutions.com and today we're
going to talk about invisalign's new program that they're rolling out the dsp eg the dentist
subscription program now they should call it osp orthodontist subscription program because it's not
available to general dentists it's only available to orthos but as with everything invisalign does
they generally start it with orthos they act like it's something special for us the orthos and then
they roll it out to the gps so that's why i'm gonna go ahead and make some content around it
i am an ortho so therefore i was able to sit on on the meeting as usual they ignore most of
my questions they addressed one or two i had like ten um and they always say they're gonna follow up
with the answers to the questions and they never do so yes if you work for online technology if
you're saying you're gonna follow up with the answers actually do it because we do notice
anyways it's it's a pretty cool program i mean i would do things a little bit differently
evidently this is a different program than the vivera subscription program which they're going
to be announcing later i don't really enjoy i understand how these programs work obviously but
um i don't have any comments on that so let me explain this program to you as for how they
explain it to us today february the 18th 19th i don't know what today is something like that
2022. okay so again like i said right now it's only available to orthodontists in the us and
canada at the moment subject to change the way it works is that you need to enroll in this program
the enrolling date starts on the first of every month so if you want to do this program you can
start on march 1st or you know whatever it's a one year program so it's up 365 days from when you do
it you purchase ahead of time a lot of units and i don't know if you've ever lived in europe this
reminds me of what we call the iron height program in germany where you purchase ein heights up front
or units for telephone i don't know i mean this is how there's really nothing in the u.s like
this but it makes sense to me so you purchase the bare minimum amount of units that you can purchase
is 1200 a year so that's yearly you can use 1200 all in one month you can use one in one month and
you know the rest you can you so it's not like you have to use 100 per month you have
the whole year to finish the 1200 so that's good because usually there's more of a peak during
this summer and stuff like that so it rolled it rolls over to explain that so that's good
a unit equals one a liner or one retainer and yes the retainers are viveira but they actually
explained that vivera and invisalign retainers are the same i actually kind of thought that
they were they're just branded differently so it's all the same so one aligner one retainer
um you can use it for whatever you want so um if you do order whatever you order using whether you
order one or more for a patient you will get a case with everything you order so that's actually
pretty cool so that's i mean you always got a case with a vivera before but um so this is almost like
in terms of what can we compare this to like um clear credit has their flex program but you don't
have to purchase them up front you just pay as you go and i think this was around last i checked 40
45 per aligner or retainer through the flex um and there might be some type of program fee like a fee
each time you do it too i can't remember i've done some content on that but this is a lot cheaper so
at twelve hundred dollars per year if that's the bare minimum you can purchase that comes up to
twenty eight dollars per unit like i said a unit is in a liner or a retainer now this is obviously
trying to compete with not only clear correct which they didn't mention that but really more
what they did mention is it's trying to compete with the whole white label workflow which i'm
totally into um the white wig play white label workflow that i use um is 99 dollars for a setup
and twenty dollars per a liner or retainer so i mean this is more expensive than what i'm
doing and that's and we don't have to purchase anything up front quality is about the same um
and i think i don't know if ours comes with a case i don't think it does what we do but so it
is a little bit more expensive but you also have to purchase things up front so i mean i mean i
is it worth it i don't really know the only thing that i can say is um what else what else oh for
the retainers if you do choose to use your units for retainers it is nice because right now your
only options when you order either invisalign retainers or viveira the set vivera always comes
in sets of four uppers or four uppers and four lowers it's a four thing if you want invisalign
retainers it comes in a one you'll be able to purchase one two three or four sets you know
of single arch or dual art so you have a lot of flexibility at 28 per and that's that's where
it starts if you're purchasing more than 1200 units per year it'll be as low as 23 dollars per
so between 28 and 23 depending on how much you use other really cool thing and i can see this
really really really working for someone who does a lot of ortho especially braces too and this is
something that i've been asking for a long time because i mean it's always been like okay i got
this eye tarot and i've got all these braces cases but then i use my local lab or i make in-house
for my braces because i can't send vivera for my braces cases wouldn't be nice if i had them all
my retainer patients in one database now you can you don't have to if you enroll in this program
you can submit any patients you don't have to be invisalign patients who went through invisalign
treatment through this program to get retainers that means you can funnel all your braces patients
through this and they will virtually remove the braces at no charge and then your fee is only
28 dollars per retainer and you can use your itera and they ship it in just they said on
average three to five days for it to come from the time that you order it so that's pretty awesome
if and when i i mean our office that my husband and i own offices soon to be um
we don't do braces we're all removable that's just part of our core values i'm not saying we
wouldn't do braces in the future but if we did i can see this being a huge for dsos especially
dsos that do braces because how convenient is this you don't i mean i feel bad for the mon pot labs
those of you who aren't own ortholabs um sorry this is gonna totally crush your bottom line so
that's just how it is but it's so crazy convenient in terms of turnaround time shipping you're not
to fill out paperwork i mean this is gonna be the same workflow that you use for any invisalign case
and you only have to train your assistance on one workflow and use the you know and there's no
additional fees this is really huge no 9.99 stupid fee each time you do something so that's huge but
only if you enroll in this program though so um no shipping fees no 9.99 fee but you get no advantage
points okay but you can use non-invisalign patients so i think you guys get the idea
that's pretty much the nitty-gritty of it so i did a little math and i broke it down
because i'm always all about the math um so you're saying how does this compare to
say express five or express seven so here's how the numbers work and this is assuming you don't
have a volume discount if you do a volume discount that's going to go down even more
so i always say really stupid to use express 5 express 10 because those come with no refinement
so i'm going to compare this to express 7 because express 7 is always the better value so
express 7 remember comes with 7 upper 7 lowers um and you get an additional 7 and 7 because it
comes with one refinement up to 7. so basically that's 28 total aligners for a dual rh express
seven right seven up or seven lower times two if you wanna use it if you wanna use it um so that
would mean um it comes out to a little less than twenty five dollars um per aligner for express 7.
um if you use all that 14 uppers 14 lowers including the refinement so it's really actually
cheaper to use express 7 if you don't have a volume discount um and even cheaper if you do have
the volume discount so and then you get advantage points to it of course you do have the 9.99 fee
um so i mean i can see you using this tears i mean like certainly for for braces patients and just
retainer and general patients who aren't looking for a bivariate fine okay i totally get that
other way i can see you using it it's always a little bit hairy i mean if you're doing
comprehensive you get five years to finish the case so if the patient comes back and you want
to do a refinement you can do it for free well now you have that 9.99 fee but um you know but let's
say it's a patient that comes back after five years you know i mean to me i mean a lot of times
you're like okay then just do express because i mean usually they end up needing seven aligners
right but um i don't know i mean it seems like a lot of people are using it just for super super
minor relapse cases but you could bake it into your warranty program if you have a warranty
program with your invisalign if you don't it's a good idea to have one just kind of explain
you know how it's going to work if when they relapse or they have some shifting
because shifting happens um what it's going to be per a liner he said he's charging about
260 dollars per aligner or retainer to the patient if they haven't just recently finished
so let's say you just had a tiny diastema opened up on top and you don't have to do bottom you
needed five you know then it's only going to cost you about 150 to 200 that's going to be
your lab fee no shipping no additional fees and it comes with a case but then you're charging the
patient 260 so you're charging the patient close to fifteen hundred dollars so pretty nice profit
assuming you're doing that seems a little high to me i like the more idea of like the eighty
dollars per something like that i mean the idea is your base this is what's competing with this
is competing with smile direct club for sure because now you can lower your fees on these
really minor movement answer only simple cases not comprehensive cases right you can lower them a lot
because your lab fee is not high right and you have no additional fees um definitely to create
a retention program comprehensive retention program retention retainer warranty program
i can see you using for a lot of stuff if you had a big ortho volume if you don't have a big ortho
volume this makes zero sense because you know at 1200 1200 units per year that's quite a lot of
units at the minimum so but anyways that's how the program works definitely interested not something
we're enrolling in obviously we can't but um actually we could but i'm gonna pass on that it
doesn't really make sense for me but it might be something for you all right thanks so much