♪ Electronic percussion music ♪
♪
Melody Kuna: Hi! I'm Melody.
I'm super excited to tell you about the next-generation iPad.
Before we dig into all the new features,
let's take a look at the new design.
♪ "YUM!" by Ruckspin ♪
♪ Tasty like a gummy, jelly bean, or lollipop ♪
♪ Yum Yum Yum -- Gimme some, gimme some ♪
♪ Yummy in your tummy sugar rush don't let it stop ♪
This is the all-new, completely redesigned,
super versatile iPad.
The new all-screen design comes in four gorgeous colors:
blue, pink, yellow, and silver.
The stunning 10.9-inch Liquid Retina display
extends right to the edges
in a design that's nearly the same size as before.
To achieve this all-screen design
meant moving Touch ID to the top button.
[UNLOCK CLICK]
The A14 Bionic chip delivers knockout performance
with a faster CPU, faster graphics,
and a Neural Engine with twice as many cores.
You can work on a big school project,
edit high-res video,
or tear through a graphics-intensive game.
[ENGINE REVVING]
And the remarkable power efficiency of A14
lets you use iPad all day.
We've also made huge improvements to both cameras.
On the back, a new high-res 12-megapixel camera
records 4K video with incredible detail.
It's true, Gary. You look fantastic.
[BARKS]
And on the front,
we did something that's a first for any iPad.
We moved the Ultra Wide 12-megapixel front camera
from here to here.
This is great for video calls,
because you're always looking right toward the camera.
Wireless performance is even quicker with Wi-Fi 6,
and cellular models now have 5G,
so you can stream, download, and game faster than ever.
And we designed an awesome new keyboard just for this iPad:
the Magic Keyboard Folio.
Here's Mish to tell you more.
Mish Kanabar: Magic Keyboard Folio gives you
a great typing experience with full-size keys,
one millimeter of travel, and a responsive feel.
The new keyboard also includes a large trackpad
so you can easily pinch, scroll, and swipe.
And there's a 14-key function row for quick actions,
like adjusting the volume or display brightness.
The unique two-piece design magnetically attaches
to the Smart Connector, so there's no batteries
and no charging.
Magic Keyboard Folio is super flexible
for all the ways you use iPad.
You can fold the keyboard around the back
or remove it entirely.
The back cover has an adjustable stand
so you can play a game or watch one,
or fold it completely flat to use with Apple Pencil.
And that's Magic Keyboard Folio.
Melody...?
Melody: With pixel-perfect precision,
incredibly low latency,
and support for pressure and tilt,
there's nothing like the experience
of using Apple Pencil.
And what makes it so easy to use is its seamless integration
with iPadOS.
The new iPad comes with iPadOS 16.
It's a big update with lots of new features.
Messages gets even better.
You can unsend a recent message or edit a message you just sent.
And Live Text now allows you to copy, look up, share,
or even translate words right from video.
And of course, there are over a million more apps
designed specifically for iPad,
which make it anything you want it to be.
♪ Upbeat electronic music ♪
So this is the all-new iPad.
♪
It starts at just $449,
delivering so much value at this affordable price,
in four stunning colors with an all-screen design,
10.9-inch Liquid Retina display, A14 Bionic,
and the new Magic Keyboard Folio.
There's no other device of its kind.
We also have big news for pros,
and to tell you more, here's Raja.
Raja Bose: Thanks, Melody.
With our most advanced technologies,
iPad Pro pushes the boundaries of what's possible on iPad.
♪ Futuristic electronic music ♪
♪
This is the next-generation iPad Pro.
It's the ultimate combination of portability, versatility,
and unbelievable performance for pro workflows.
At its heart, beats the next-generation M2 chip.
M2 delivers even faster multicore CPU
and graphics performance and even more memory bandwidth
and a faster Neural Engine for advanced machine learning tasks.
Doctors can work with complex 3D models,
architects can fly through projects,
and photographers can edit massive images,
all faster than ever.
Thanks to the hardware-accelerated
encode and decode engines in M2,
content creators can transcode ProRes footage
up to three times faster.
And when you combine this new media engine
with the image signal processor in M2
and advanced cameras on iPad Pro,
for the first time, you can capture ProRes video as well.
iPad Pro is a complete movie studio right in your hands.
Fast wireless connectivity is essential
for transferring large files like video.
So cellular models of iPad Pro connect to 5G around the world,
and all models now support Wi-Fi 6E,
which is up to twice as fast.
The stunning Liquid Retina display
with ProMotion technology
delivers the most responsive visual experience on iPad
and the most responsive Apple Pencil experience as well.
On the new iPad Pro, the pencil experience
leaps into another dimension with Apple Pencil hover.
Here's Leslie to tell you more.
Leslie Ikemoto: The iPad Pro screen
detects electromagnetic signals emitted from the tip
up to 12 millimeters away.
M2 instantly interprets those signals
and determines Apple Pencil's position in three dimensions.
This enables even greater precision
because now you can preview your mark before you make it.
And developers can take their apps to new heights as well,
like in Procreate; projects spring to life.
♪ Electronic percussion music ♪
You can lock in your favorite color with a tap,
♪
preview before you place,
or pinch into the perfect size.
And it goes even further than drawing and sketching.
♪
Text fields automatically expand when using Scribble,
and your handwriting converts even faster.
And that's Apple Pencil hover.
[CLICK]
Raja: iPad Pro also goes to the next level with iPadOS 16.
Stage Manager is an entirely new way to multitask on iPad Pro
with multiple overlapping resizable windows
in a single view,
and switching between apps is seamless too.
And Stage Manager really shines
when you attach an external display.
There's more room for even more apps.
And with the trackpad support in iPadOS,
you can organize your apps exactly how you like.
It feels incredibly familiar, yet still uniquely iPad.
iPad Pro's blazing performance
takes your favorite apps further than ever.
And powerful new apps are coming to iPad as well.
DaVinci Resolve for iPad for color correction,
editing, and visual effects;
Octane X for state-of-the-art cinematic 3D rendering;
and Affinity Publisher for professional page layout
and design.
With more and more powerful apps like these,
you can take your pro workflows wherever iPad goes.
So this is the next-generation iPad Pro
supercharged with next-generation features,
unmatched performance from M2,
superfast wireless connectivity,
a next-level Apple Pencil experience,
and powerful new features in iPadOS 16.
It still starts at $799 for the 11-inch model
and $1099 for the 12.9-inch model.
Once again, iPad Pro is so far ahead.
There's nothing else like it!