- You see all these people making millions of dollars
from their business.
So if you copy them, can't you do the same?
Hey everyone, I'm Neil Patel
and today I'm going to break down the truth
about funnel hacking.
Is it possible to copy someone else's business model?
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People nowadays say that,
"Hey, you can copy someone else's funnel,
take the exact thing and then you're off into the races."
So, if you can do that,
can you make millions like all these people too?
Well, the short answer is no,
but the long answer is yes.
Now, let me explain this.
Just because you copy someone's funnel,
doesn't mean you're going to do as well as them.
Sometimes it's their personality,
sometimes it's their voice;
there's other factors that you can't control.
Sometimes they're better at driving traffic.
If you don't have the traffic going to your funnel,
you're not going to make any money.
It doesn't matter if it's identical to their funnel.
So, if you want to create a business that does well
and you want to copy or use someone else's funnel,
how should you go about it?
Well first, don't just copy their funnel.
What you want to do is look at their funnel
and understand why they created it like that.
Do they have up sales and down sales?
What are the up sales and down sales?
Do they help people get the results faster?
If they don't, then you want to make sure
that your funnel has up sales and down sales
that make people get the results faster.
By understanding the funnel,
the journey that you're taking people through,
you can get a better understanding
of what people want before you sell them.
If you don't know what people want,
no matter what funnel you're going to copy,
you're not going to do well.
The second thing you need to look at is
how relevant are your readers
and your visitors versus theirs?
Are they really related?
Are they not that related?
If they're really related,
there's a higher chance that copying that funnel will work.
If they're not that related,
copying their funnel has no guarantee
that it will be a success for you.
The third thing you want to look at is
can you sustain the ad cost.
Most people who are using funnels
are leveraging YouTube,
they're leveraging Facebook ads and sure,
you can also run YouTube and Facebook ads
and you can even spy on their ads,
but if you spy on their ads
and you create the same ones,
there's no guarantee that it'll work right away.
They may have things like Lookalike Audiences
that you don't have uploaded.
All these things impact their ROY
and it may make it harder for you to generate
the same ROY from ads.
Now, it doesn't mean you can't get to where they are,
it just more so means:
do you have the cash flow to sustain it?
It may take a few months before you can get there
and if you don't have the cash flow to sustain it,
copying their funnel in most cases won't work.
And last but not least,
just copying blatantly is a bad idea
because it takes a lot of work
and a lot of time to copy someone.
You need to look at their marketing
and their funnel and start taking little segments of it
and test it in your business.
If you find that it's working,
then you know that hey, you can do more of it,
you can copy them more.
It's all about doing things
like adding the up sales, the down sales
and if they have that and you know it's working for them,
that could be the first thing that you test.
If you find that they're doing webinars
and that's working really well for them,
the first thing you could test
is just throwing up a simple webinar.
It doesn't have to be as complex as theirs,
doesn't have to convert as well,
but if you find that your audience likes a webinar
and it's converting,
now you know that part of the funnel,
that tactic works for your audience as well.
So as long as you implement those tips,
yes you could copy someone else's funnel
and you do have a good shot at generating an ROY.
There's no guarantee, but typically,
if you copy someone's funnel
and they're in the exact same space,
you're visitors are very related to their visitors,
it should convert as well.
If you have any questions,
make sure you leave a comment below.
If you need help with your funnel, your marketing,
check out my ad agency Neil Patel Digital
and I would appreciate if you like this video,
subscribe to the channel,
and tell other people about it.
Thank you very much.