♪ I'm cryin' cause I love you. ♪
(upbeat music)
- This card was $35 when I started buying it a year ago.
That Luka rookie's now $75. I bought,
I was telling everybody on social media only 30 days ago to
buy them. They were $40.
It is now over $400 TikTok. Sports cards are coming.
Get educated, get cash.
I know you can see me talk about sports cards.
My real hot take right now, it's a flip thing.
Baseball. Soto, Ladd Jr., Tatis, Belanger, Mookie Betts.
Baseball that I know a lot of you aren't in love with is
gonna have a big arbitrage cause opening day's coming and
people get excited at the new season.
Do your baseball homework. Thirty, forty hours,
then start buying, then start flipping.
There's three reasons 45 year olds now have seven year olds
so they're reliving their childhood.
Gambling. $200 for one pack,
but you can pull $150,000 Luka or Zion.
And then finally sports cards have a lot more volume than
sneakers.
So we have an entire generation of teenagers who are now in
their twenties that grew up flipping Yeezys and Jordans,
who now, if they think that Lamar Jackson's going to
be the guy, they go out and
buy 500, 2,000, 4,000 Lamar rookies.
- Would you rather go graded cards or would you rather buy
raw and ungraded and try and grade them?
Because I kind of learned buying raw and ungraded,
you almost need a skill to almost pregrade them.
- Not a skill. A real, real skill to pregrade them.
- So there's a real risk/reward thing.
- Or, you buy raw and you sell it raw.
The gentleman a couple of moments ago bought Lukas for
$15 raw and selling them for $150 raw.
- So just sell them raw? So don't even try to grade them
if you don't want to put in the time
- Correct
- To like learn and everything. Okay, got it.
- I would say learn. But listen, when you don't have
a lot of money and you want to make more
money to both for your own health of your family,
or because you want to fund your hobby because you want to
buy some, you know, Buray PSA 10 rookie cards
cause you decided you need to build up slowly
and I think raw to raw is the easiest way to
build up slowly,
- Right.
- This was $80 on eBay two weeks ago.
Now it's $140. That's how I think.
Instead of spending $80 on a hoodie that makes you feel
fresh, invest in something and then flip it,
buy the hoodie and pocket for 60 bucks.
Flip life and sports cards are at the top.
If you want to make real money,
this is no joke. Go to eBay and buy Giannis rookie cards.
#290, 2013 Penini Prizm,
PSA 10 graded.
They're 300 bucks, $250 to 300 bucks right now.
God forbid they win the finals this year and stun
the Warriors. It'll be $600, but even if not,
unless he has a catastrophic injuries,
this is the best player in the NBA in four years.
And this is an $800 card at four years.
So think about it. You put in 300, 800.
That's good. Cause you can flip it right away.
If you got a little money, $3,000, $8,000.
- Several months later.
- Yeah. Listen.
We (beep) up.
- Thing called pack breaking.
Basically people buy slots in boxes of cards where you get
the third pack that he opens live on Facebook or whatever
live platform. You know, you can call it a form of gambling,
a form of contests. But like literally for example,
there's a famous one 86-87 full year with the Jordan rookie.
- Yeah.
- People pay $2,000 a pack and then if
you get a Jordan or in his world, like..
- Wait, how brilliant, brilliant.
- It's super brilliant.
It's also super entertaining to watch.
I watch pack breaks that I'm not even in just waiting for
the big card to come out of the pack.
Sport's cards different.
It's not about the million dollars that I'll make in
flipping cards in the next three years and I will.
It's about the tens of thousands of kids that
I'm going to impact.
I'm excited about pushing people and teaching them how to
make money instead of raising money and raising money has
become the sport of entrepreneurship in this era.
Not making it.
And it's something that I'm trying to bring conversation to.
- There you go.
- Let's (beep) go!
- Guess. Guess the price of the card.
So here's a Serena Williams.
- 8 bucks.
- $8.13. Wow. Okay.
- Let's (beep) go!
- Cristiano Ronaldo
- 27
- 11
Michael Jordan. Bulls. Right here.
- 60 bucks.
- 25. Sam Darnold 2008
- 14 bucks.
- Exactly. 14 bucks. There you go.
- Let's (beep) go!
Are these your cards?
- I bought these for this.
That's (beep) amazing.
- On the money. That's great.
- I love it.
My first baseball card show,
I wanted to pay $20 for the table,
the whole way to the Phillipsburg Mall, me and my partners
at the time were going to pay $20.
We get there some monster guy that looks like King Kong
Bundy comes out and he goes, "What?"
And we're like, we want a table.
You got any? And he's like, yeah, we got one more.
How much?
He goes $120. I go, we'll take it.
Bring the money tomorrow and then we just like
start walking out of the mall and my friends are in a coma.
You know, like $120 is like a billion. And I'm like, cool.
And they start getting nervous and like, you know,
like what am I going to do? And like, I've got it.
But like that seems like a whole lot.
And my dad who I've never talked to back then to his credit,
he says, it's going to be worth the experience.
And honestly, maybe from that day on,
that has been a credo of mine. Everything I do,
the second I decided to do it, I had already won.
And whether it worked or not,
the learnings were going to be the KPI ROI.
I've been investing in sports cards for 18 months.
Last April and May and June, I bought 15 LeBron rookies and
now they grade them. 50 perfect 10's at $1,050 a piece.
Now they're selling for $4,000 a piece.
- Wow.
- Sports cars are exploding Jim.
I need everybody who's listening right now to really go to
stock X and eBay and see what's going on.
- Gary, if I'm a kid at home trying to flip cards right now,
what do I do?
- You gotta lean into self-awareness like,
do you know Pokemon? Do you know like basketball?
Do you know? But if you know a sport by the legends,
LeBron, Kobe, Shaq. They always will work out or
buy the kid that you believe in.
That's gambling but that gets crazy.
- Does that translate to something like Pokemon?
Like something fictional.
- Because you're in, it's so nerdy that, you know,
like a character is actually slightly underrated and all the
homies talk about it and it can pop.
It's why bought a bunch of
Black Panther comics back in the day.
I nailed that one. If you really know Pokemon,
go spend five hours in a Pokemon (beep) forum or on Pokemon
Twitter and just figure out like who this character
gets talked a lot about but then go to Ebay.
This is 10 hours of work. It's strategy.
TikTok entrepreneurs, sports cards,
their back. Flip life. Do you want to make money?
Buy cards for less than you sell them?
Dude, I'm telling you right now, I'm not (beep) around.
If this conversation was happening in October. I'd be like,
please buy two Giannis rookies. They're 170 bucks.
They're going to go up. They're (beep) 450 now.
The real thing to do is buy these basketball cards that are
about to come out and try to pull.
It's gambling.
You pull a (beep) $5,000 Zion rookie card.
I think it's like one of the scariest guaranteed 50 to a
100 percent up ticket value in 24 months,
completely liquid things I've seen in a very long time.
TikTok, listen to me.
I want you to make your moneys on sports cards
so what you're watching here right now is me talking to my
admin, Lou, who's in sports cards roll with me,
and what I'm doing here is I'm telling him to look into the
population numbers. How much supply?
How many of these rookie cards are made
and you can see he's replying to me with the volume and
Akuna and Pete Alonzo are super hot right now.
So you see the bigger numbers,
and I was thinking about Belanger and Pettis
and so I'm really thinking about it at that point.
Now you can see,
I want Belanger because I really want to start,
and this is me buying it at 120 bucks.
And so what's crazy about that is I paid 120 bucks just a
couple of weeks ago. It's now it's like 230.
We'll put it up here. A $230-$300 card.
From those early packs to, you know,
getting into the baseball card collecting club in
sixth grade and really learning the game
to doing card shows in eighth grade.
I really, I learned so much,
so much of what I do today at Vaynermedia or how we built
Empathy Wines or how we navigated Rezi or how I invested or
how I see things. You know,
why was I right about Facebook and Twitter and social media
or email.
It really started from that first buyer card for $3 because
you think Eric Davis is a good baseball player and you think
the Reds are good that year and then they go to
the World Series and that card is $6 and you sell it.
Now, you're like, wow,
I have three more dollars than I started with.
What I know is happening and I think a lot of
people are not realizing it's happening
to them is they're learning so much more than they realize
about humans, about consumer demands, about markets,
about supply and demand around marketing and merchandising,
something you own.
Around hard work.
You know, there's a lot of learnings going on and to me,
that's why I'm so excited about the garage sale or the
sports card stuff that it's teaching underlining principles
that I think are scalable in the future.
Hey, everybody on YouTube, first of all, thank you so much.
So humbled for your time. If you got some value out of that,
there's plenty more where that came from.
Feel free to check it out.