hello how you doing welcome to a little redesign video so as you already know we
are going to redesign the monki logo or monki whatever I really like
that shop they have some cool things in there however their logo as I'm sure a
lot of you have noticed is a little bit frustrating I first noticed this when I
was in Leeds shopping and I realized that the logo actually says Monkl
instead of monki like with an L I don't know where their idea came from to do
this maybe it's like a it's like that for a reason
but either way any old Tom and Jerry like me and just reads it as monkl so
what we're gonna do is adjust it we're gonna see whether I can make it look
better might make it look worse but either way I like making these kind of
videos so yeah if you enjoy this video give it a thumbs up don't forget to
subscribe if you aren't already because I'm gonna do a lot more videos right now
okie doke so open on my laptop I have Adobe Illustrator I've got my Wacom
tablet as always everything that I use will be linked in the description and
next to me on my second monitor I have some ideas this is my little basic
sketch I've just done on procreate with some ideas and they mostly look the same
I haven't changed some of them actually some of them are literally the same I've
sort of removed bits of letters and yeah we're just gonna see whether I can make
up something as usual I don't plan too far in advance with these videos because
my brain doesn't work like that I like to just kind of experiment as I go and
then see what comes of it so I'm just gonna move this over to the side I've
just got an a4 canvas open and initially I think I'm gonna try and find a font
like the original monki logo that's really small and this is the original
with the little L thing why I don't know it just reads wrong you know so and
right we'll find that font first I feel like I do have a similar one if not it
probably is the same one let's just type it out and see and also I'm developing a
headache because as I was plugging in my stuff I had but
with the desk so that was a good start wasn't it okay so I feel like I have a
font in here that will work I just can't quite remember the name of it this I
need like the original one watch world regular put it in capitals I think I've
just found the monki font I feel like that's it it's pretty much the same the
M is a little bit different but for the purpose of this video I'm oh and the K is a
bit different that'll do I'm all right with that so I thought we
could play around with like removing parts of the font to see whether it's
still readable because I do want to make it fun because their brand is quite fun
they've got cool patterns I have some very funky trousers from there and so I
want to make it fun still but readable and all the regular stuff so I'm just
gonna copy this put it over here so I've got a spare ok so what I'm gonna do is
outline the text actually I think I might separate them a little bit because
they are quite spread apart so we'll change the tracking just so we've got a
little bit of like breathing room cool I mean other than the fact that the M
doesn't slant I feel like that's pretty pretty spot-on with the angles at the
ends and stuff I need to recopy that don't I cause I
changed it I always forget to have a spare when I'm doing stuff like this and
then I lose it and then I get annoyed I'm sure you know if you've watched a
few of these videos by the way I'll leave like a little playlist of like my
redesigning video so if you're enjoying this you can like head over to the
playlist I'll leave it in the clickable I button in the description but what I'm
gonna do is I'm on the wrong thing I'm gonna go into type and I'm gonna go to
create outlines so now these are vectors they have the little blue outlines on
them so how to solve the problem of a weird flicky thing at the end
take the flick away I mean look at the difference you can read it obviously the
fonts are slightly different maybe I can adjust this K a little bit but I'm gonna
leave it at the font I've got because change is good we like change and what
I'm gonna do is sort of replicate these things so we'll try this one first and
something can chop the legs of the text they definitely have proper names but I
haven't learnt them so I'm going to use the pen tool like this I'm just gonna
line it all up probably an easier way to do this and then I'm gonna gonna roughly
chop it out but for now I'll just use a rectangle to sort of guesstimate it so
there's that and where else did I do it like on the end
actually I could just use a box so I'm just gonna draw a box the same width as
like the up parts of the text so we have that I quite like that you know camera
died now this K is different to this K so I do want to change that because I
don't like okay I'm just gonna ungroup everything and move that K out of the
way for a second and I guess I could bring in the old logo the original on an
image trace it let's see if it picks it up right nope option B see if there's a
PNG version of it on Google okay save that image trace yes it's worked I mean
the corners need changing but we've done it we're gonna ungroup we're gonna
highlight all the bits we don't want goodbye and then I will just fix this
corner
all right we have a K is it gonna be too thick I don't know it's too thick why
why you do this okay definitely still thicker let's just quickly adjust this
bare with my mum came with food you can interupt me anytime if you're gonna give me some food
I'm gonna keep that in the video, thanks mum love you, perks of working from home
all right we've fixed the K that'll do I'm not gonna waste time doing that any
more than that sorry if you can hear the fan on my laptop by the way it always
goes a bit crazy when I'm like screen recording my laptop again I'm gonna put
you up here so I don't lose you and then let's just get rid of the
guides so I can see okay so we've got the little chop-chop then maybe we could
chop this bit would that look weird bring that to the front don't know how I feel
about that one mmm not sold we can't really chop that bit cause it's not level
probably should be but it was a DIY letter maybe we could chop one of the
legs oh wait I've got an idea we can chop this bit might look rubbish worth
a shot it's definitely not in line I don't hate it
definitely don't hate it okay let's do the O
maybe I'll do every letter why not I like that and then the I the obvious
place to chop this is there but if we mirror it cuz it's quite similar to this
one transform reflect reflect it vertically and it's flipped it round I'm
gonna actually really like that obviously right now he's just got the
rectangles doing it but I like that all right we're gonna try the other few but
to be honest I'm happy with that I feel like that's still fun still monki still
looks like that brand you're not gonna be confused if you walk past and it
looks different so back to the original I did this one here and I had like extra
lines in it and then there was a font that I found that sort of used those
similar lines so again we'll just sort of see what happens
so I'm going to use the square tool I'm gonna exactly draw the width of that and
the idea is to sort of just double up on some of the bits add a little bit of
decorative stuff to it although I don't think it needs to be that thick so maybe
we kind of get away with doing it a different thicknesses so do that both
sides I need to work out if these are the same width apart let's use a little
box I want you to be that far apart please then for the o I'm thinking just
adding a little extra thing oh and actually the font that I saw that sort
of inspired this had like little connector things on it so again with the
little square rectangle tool thing whatever if I create a little line
across here I like I like like that cool and then we
can add this line in other places too
maybe not on the n or just one okay for the M that was the one that
confused me you might be able to see on my drawing this is the drawing I'm
following it's crap but it works in my brain and that's what is important so
I'm gonna copy this like here because we know it's the right width this does look
kind of Art Deco be there which probably isn't the vibe they're going for so
maybe this probably won't work but it's quite a cool font by itself I just
wanted to give it a go see what it looks like I'm gonna just do the same both
sides we'll just pretend they're even cause I can't be bothered to work it out copy them
maybe I did it in a different place or do it like in the same place on these
letters I mean I didn't even copy it you okay Alice are you okay
you know like that I like that that's alright
okay again we could do the straight one so we could just put that in here and do
that obviously I'd sort this out had a brainwave that is
lethal if I get rid of this obviously do it properly when you're doing the logo I
like and then the I I feel like it's definitely I need to copy this hang on
there so they're all aligned I like that and then this I is gonna be the simple
one you just do a straight like that okay cool I don't like that as much as
the top one I feel like I've made it look quite busy but I still feel like
that was quite cool I'm all right with that okay looking back at my sketches I
was gonna do like a chunky one with like the little curve cutouts because I had a
font that I saw but I feel like that's gonna be a little bit too much and I
don't like the idea of it having curved lines because I think that's why I'm
sort of trying to avoid with the weird flicky things so maybe we could just try
a different combination of like cutting out the different bits because I've done
a different one here and a different one here so we'll just sort of replicate
that for now we'll see what that looks like
so the first one will use the rectangle again when I have
decided what I like by the way I will do it properly I'm going to just draw
rectangles over them because this is definitely the cheating way
so that's cutting it out with the full width of the vertical leg thing and I
think it needs that much so maybe reduce that down I think the
first one I did this I don't think I'm gonna like this one but we will
persevere where is that oh it's this one I think the idea I got I was gonna do
straight it's all along so let's just do that
shall we I think this was straight maybe maybe all the way through see I do like
that cut in half that's quite cool and then cut this and cut this and then that
again that would need sorting out I mean it's growing on me and then we
leave the I I don't like that m I like these letters I don't like
that m so maybe put them in the middle like that
or just don't cut them I don't know that's cool I like that my laptop is
going crazy okay then last one obviously if I spend more
time on this I'd like go back and forth leave it a day come back play around
with it again but for the sake of a video I don't spend too much time going
back and forth because it will get boring and it's quite interesting
actually to see your guys feedback because I'm never really completely 100%
I'm happy with what I do so I really like getting the feedback from you to
sort of gather what you would do I feel that it's kind of a fun conversation to
have okay so I'm going to do this one here so like that maybe that's a cool
way to cut this maybe we should combine them all let's do that and that although
that's too thick now isn't it I don't I don't hate it I'm not sure I love it but
I don't hate it which M did I like the most
do you know what that I do like this m here so maybe we'll go with that that's
thicker again there so maybe if we copy the thickness do you know in hindsight
in reflection probably not hindsight that's not the right word I don't like the m
chop-chop there we'll leave it at that I don't hate that actually I feel like I
just need time I like that and that is pleasing the K here is quite cool I do
like this I feel like that first one was the one I should have gone with
straight up and then instead of cutting the I at a slant and angle we just cut
it straight so it is just like an I with the dot I like that I think that's
quite cool and I feel like that looks a little bit more slick than this one I
feel like this I looks a bit naff okay I feel like feels weird cause I've not done that
much development on it but I'm quite happy with that and I feel like it'll
look good on the shop fronts which I have so what I'm gonna do is just export
out this there oh hang on I need to cut it out properly don't I and let's just
copy it over here in case I do it wrong all I'm gonna do is just go in I mean
these are all at the wrong angle so I'm gonna click that I'm gonna click the
rectangle go into the Pathfinder that's not the Pathfinder this is the
Pathfinder and click this one and it cuts it out like a cookie cutter so now
these are two little separate bits
so now all the letters don't have the rectangle markers on them I'm gonna
group them together and then we're gonna export them and I'll put it into a
mockup so the mock-up that I have found is on graphic burger it's free I
get a lot of my mock-ups from here I get asked that a lot
so all right we've downloaded the mock-up it's in Photoshop usually
they're all different but usually the thing you need to change is either titled
change this or it's red in this case it's red and because they're all
different I'm not quite sure how this is gonna work so I usually double click the
thumbnail so I'm gonna drag in the monki logo I've made oh it's saved
really small I'm gonna get rid of the old one save that and then we have ah I
like that that's cool I feel like that could look really well um on shops and
it still looks like monki like it's not changed that much that you wouldn't
recognize the brand like their brand image is still solid I'm actually gonna
see if I can download some more shopfronts and then I'll do them as well
so we can sort of see it in different situations I've made up some mock-ups
and one of them actually I love so much so there's this one which is a little
wood one I think that logo translates really well into like signage and stuff
then obviously there's the one that I showed you already with the glass window
I'm sure monki would add like colorful things up here which again I
think that translates really well and then this final one I think that looks
like a monki shop I think that's cool I think that looks really sleek
sophisticated and it's got rid of the weird l flicks so yeah monki if
you would like me to design your logo and license this design to you guys let
me know imagine I'm done thank you for watching this video I am now gonna go
and eat my lunch I hope you enjoyed the video subscribe if you did watch the
other ones I've done I've got quite a few of these now and I'll see you soon
for another one bye