you can't be a great critical thinker or
consequential thinker
or reciprocal thinker until you start
thinking
outside yourself
hi everybody i'm about to bring a guest
on the show that i have so much
admiration for and you're going to be
hearing from him in a few moments but i
wanted to start with just giving you an
idea of the profound impact this person
has had in my life from the moment i
picked up one of his books see i've
always been someone that when i'm in an
organization i want to be able to see
where ways that i can contribute the
most possible i look for the white
spaces and
what happened is i picked up a book from
this gentleman jay abraham
getting everything you can out of all
you've got
and when i picked this up i realized
that there were so many ways that you
can look within an industry or within
other industries to get some amazing
ideas that can help you grow a business
in ways you never thought possible and
what we're going to be discussing today
are going to be these elements of
critical thinking and it doesn't matter
here if you're the person that owns the
business if you're leading a team or
you're an employee within the business
you're going to learn the tools that it
takes to be the person that innovates
within the company you're going to think
so differently than you've ever thought
before on how are the ways that you can
look outside of what you're doing and
bring those in ideas internally it's my
immense pleasure and privilege to bring
jay abraham onto the show for impact to
talk about critical thinking jay thank
you for being here and welcome jason
first of all wow you put me in a
pedestal now i've got a
performance anxiety and i know you are
going to be doing fine you know what's
fascinating
is
when we started having a conversation
about doing this together yes
it was so hard to find
what should we talk about because you've
done so many things in so many areas
and you've talked about strategic
management you've talked about sales
marketing you've led businesses to grow
exponentially you've worked with the
fortune 500 so how did we actually find
ourselves getting the essence of what
someone could apply was actually quite
difficult and
your pieces on critical thinking i think
are the most valuable because you think
so differently and you see things that
most people don't
and
i'd be curious to know how did you
become that person that thinks so
laterally it's it's a great question and
the answer is uh it's it's almost
laughable because it wasn't
intentional it was accidental like the
accidental tourist the accidental
critical thinker is i started out at age
18
got married had two kids no no
skill set whatsoever the need of
somebody about 40 and nobody cared and
the only people that ever gave me
opportunity were crazed entrepreneurs
who would stick me in a room and say kid
you can have a piece of whatever
you create and i
was very interested in lots of different
industries and because i wasn't salaried
i jumped around and i went from one
not job but one industry to another to
another to another and after a number of
these i look back and thought wow it's
interesting that people in one industry
don't have a clue how people in other
industries think strategy business
models
optionality
just any
value creation and when you've gone
through over down fast forward now at my
age
many years later i've done over a
thousand
industries not businesses but industries
we've done seven thousand sub
industries when you have the ability
to look at those
said that spectrum
of nuances and and and all kinds of
different ways of thinking doing and you
work not just giving them a seminar but
you actually are working on the front
lines dealing with the problems dealing
with the issues dealing with the
challenges dealing with the
opportunities you get a knowledge base
of possibilities of options of scenarios
of situations and of consequences that
are so vast that most people
because of their limited sphere of
experiences of life
of uh probability outcome they don't
really know so i've just been thrust
into the vortex of so many real life
issues that i had to solve
embrace
uh uh manage
uh transcend circumvent that it gave me
after a while a universal sort of an
understanding of not just what can
happen good
and how you can make it a lot better but
what can happen bad and how to mitigate
it or eliminate it
or at least manage it
that makes sense
absolutely and i'd be curious i mean
you've been to thousands of industries
yes
you've seen also not just when it comes
to the types of industries but you've
actually been around doing this for
years where you've seen changes in the
market happen from the good the bad
i i'd be curious to know what would be
something that you've seen very common
across the board of industries and time
like the kind of problems that seem to
repeat themselves in every one of these
industries well i think that that the
biggest problem that i see that is not
really addressed very well is that
owners managers entrepreneurs
professionals don't recognize that all
of their team members
have the same kind of relative hopes and
dreams they're hitching their wagon to
that entrepreneur's star as well and
they they're looking for that
entrepreneur and that business and that
commitment to produce their
their success their security their
fulfillment their economic gain and i
think a lot of times there's a big big
gap
between me as the owner thinking about
my life my growth my success my net
worth my
prominence and not really recognizing
that i have to be externally focused i
think the more
you can cultivate and it's very good
you're talking about critical thinking
because it's predicated on being able to
think outside yourself think about all
the factors the forces the elements the
scenarios going on and what the reality
of it is and what probability outcome
variation
all kinds of things and you can't really
do that as easily if you haven't
experienced it
but the big mistake with most people is
they limit
their scope of reality to what they have
either experienced
or observed and that's very limited
relative to what's what's going on
reality possibility
probability and also danger
and so for someone who's in the midst of
and again it doesn't matter if you are
the entrepreneur or you're working for
the entrepreneur or you're within a
corporation
how does one start really expanding that
beyond what they've observed or they've
done themselves what are some steps that
people could do to really expand on that
well the first thing that i always tell
people and i don't really teach critical
thinking per se i've done some work on
it so you're drawing out of me some
rorschach
first time ever responses so hopefully
it'll be reasonably lucid and concrete
but the first thing i tell people
when i talk about this sort of ad hoc
is you can't be a great critical thinker
or consequential thinker
or reciprocal thinker until you start
thinking
outside yourself meaning you have to
think about what's
the what's going on in this reality
everywhere else not just with me
when this happens
what's
the experience you're having when i'm
talking and you're shaking your head are
you shaking your head just to be nice
are you shaking your head because you
really understand me
are we having the same conversation
as my intent coming across are you
embracing it are you resenting it
what is the action you're going to take
positive or negative
and this is that's first thing is what
are all the factors and forces that are
being affected by whatever is happening
you talk about an activity a decision
an event i mean any of a number of
things
and then you got to say
what
is the
positive the absolute maximum positive
that i can i can
mine that i can extract that i can lever
out of it and what's the maximum
negative that can happen
what's probable
what should i expect to happen what is
everything we do
implicitly explicitly
consciously subconsciously
uh knowing the unknowingly we're
expecting certain outcomes we're
expecting certain responses results so
when that doesn't happen we're shocked
this is sort of the hilarity i'll give
you the simplest critical thinking
so
when anybody
in any
capacity is making a phone call designed
to effect
a result that benefits their agenda i
don't care if you're in business you're
a salesperson trying to get a meeting
trying to get
uh any a number of outcomes
to believe that the logical
uh result is going to be to get a live
person on the phone when you call is
ludicrous about a three percent
probability you're going to get a
voicemail
maybe you'll get the gatekeeper but
probably a voicemail don't you think
so if you're shocked when you get a
voicemail when that's probability not
not uh not a
an aberration
and you haven't prepared for voicemail
that's not critical thinking once you go
but this is jay and i call me back
and the odds of getting called back
unless you're very very important or
about zero
but if you say
i'm calling to remind you
that uh
we've got a way to triple your
your sales and reduce your expenses 20
and we can do it tomorrow with no
investment but i need your approval or
something that at least is designed to
evoke a response but this is a bad
example but maybe you know everyone
calls and goes they're shocked when they
get a voicemail i laugh my my my you
know what off i think it's hilariously
illogical you're going to get a
voicemail yeah plan for it so so that's
that's interesting because in essence
what comes to mind when you say this is
there's a lot of school of thoughts that
says you know positive thinking only
and it seems like it's actually had a
compromise of critical thinking because
i think critical is positive what do you
positively know is most probable to
happen what do you positively know could
also happen what do you positively know
uh is the difference between being
reactive and proactive
explain
the the idea of selling
a masterful qualitative ethical
authentic salesman or woman
knows how to preempt
what are probable
questions resistance
negatives objections in the mind before
they're even verbalized that's critical
thinking isn't it
if you don't and somebody just says okay
okay and you know
you should know but if you don't expect
them to have thoughts while you're
talking
if you don't engage them and get
feedback
if you don't learn how to listen instead
of just
talk
then you are diluting the potential
outcome that you theoretically expect so
i just want to i've gotten very very
fanatical about trying to understand
what the reality of a situation is what
the probable
not just outcome but what's really
happening here with everybody involved
you know when i do something when i when
i counsel somebody i counsel a lot of
people because i've been through so many
scenarios i can say okay you're
negotiating this first thing you have to
know is this
if you bring somebody in you better make
sure that you
uh you
make sure that all the transactions are
yours not there so you got to make sure
that you know and i think about
everything that can go wrong with this
picture not just what goes right
and perhaps some of it is that i've been
married on my third marriage and i've
you know i've had to have um
uh
uh i've had you know we've had when we
got started in our relationships uh
uh you know marital contracts when you
think about not just the glory of what
goes right but what goes wrong if you
get into a business partnership do you
think that every partnership lasts
statistically i don't know divorce rates
in our country are about 50 55 i think
they actually exceed
the ones that stay married but it's
probably not dissimilar into business
uh in business partnerships if you think
about employment what are the odds today
if you look at millennials i've done a
lot of work with millennials i'm
shifting but i'll it's not an add moment
i'm going to bring it back to you so if
you look at most employers today
they have no idea
how to recruit
how to
maximize manage
uh
and and really multiply the capacity of
performance
and
duration of a millennium
biggest problem is millennials are
driven by something totally different
than just hard work they're driven by
lifestyle they're driven by feeling
purposeful
they need to be dealt with totally
different if you think they're going to
be
motivated by what motivated people 15 20
years ago you're going to get a bad
outcome also if you think they're here
to stay for a career you're making a
delusional i mean they're not
their whole lifestyle is basically i'm
going to go here for a while then i'm
going to move on i'm going to move on
i'm going to either either progress or
find better environments for what gives
me joy and if you're an employer and
you're saying hey jason we're going to
do this for the rest of our lives and
you really believe that
you're deluded you're intoxicated
you're erroneous in your assumption i
just want to deal
critical thinking is reality thinking
critical thinking is learning and
recognizing what are the probable
consequences
of an action an activity
a decision an indecision
something you say something you don't
say
it doesn't matter whether you
acknowledge it or not it the reality is
not going to care about what you think
and what you understand it's going to do
what it's going to do and if you're
aware of it and you are
you've identified prepared
and let's call it acknowledged and
hedged acknowledge what should happen
figured out how all of the what i would
call it all of the layers of impact
because
we're doing this
your hope is you can draw out of me
content
ideas
uh realities realizations epiphanies
that your viewers
will not just enjoy
but will be impacted by not just
entertainment but movement
if you don't get that out of me then not
only has my
value been diminished
but you don't look like you've done well
and i may not make it off the cutting
room floor
so you have to think okay if jay goes
rogue on me how can i bring him back
what am i going to do how am i going to
make sure that i advocate and draw out
of him the best outcome i can hopefully
he's loose if he's not what do i what
can i softball lob him does that make
sense absolutely i'm just giving you a
few responses i love it because actually
i was just thinking in the process of
like i'm listening and i try to always
structure it because during our
interviews we always have a structure
which is based on what we call
consciousness engineering and you can't
structure me oh well actually what we
look at is what are the rules
that people believe in the world and
what is a new way of looking at it okay
i like that i want to position this
because what we've talked about here is
that a lot of people
always do things the way they're done
and they'll continue doing their work
without necessarily needing to think
outside of what the way it's always been
done yes and what we want to introduce
here is a new model of reality which is
this critical thinking element and i
want everybody to pay attention here
because a lot of what we've just talked
about and you've heard jay mention is
the fact that when you start thinking
critically it's not only about having
the rose-colored goggles it's about
thinking of every single outcome and you
start challenging the status quo within
your organization and i love what you
mentioned with the fact that some
organizations still think that the way
it's always been done is the way they
continue doing it and not having the
same success because the market's
changed
what i'd love to bring you to is the
last part of our framework which we
usually call systems for living okay
which is okay i now embraced critical
thinking yes how do i as an individual
within an organization
recognize if i'm in this pattern of not
critical thinking because some people
fall into autopilot and
my my hope here is somebody who's
listening is kind of going oh okay this
is interesting but how do i break my
back of course it's great well
i i think
and maybe i'm uh erroneous in my
critical thinking that you're going to
want to transition to socratic
discussion interview so why don't i
accelerate that and integrate that so i
can answer your question perfect okay
you want to be a great critical thinker
and you have a limited amount of life
experience or observation or expanded
knowledge you can look for divine
intervention and i'm not diminishing
your religious or your
or your higher beliefs and it might
happen or you can start socratically
interviewing people in other roles in
the company and concurrently
interviewing people that you know who
have experienced almost anything almost
anything good bad ugly and ask them for
perspectives what have you learned that
will happen most obviously what have you
learned what happened what have you
learned about
uh predictability what have you learned
about unpredictably we're in this job
what are some of the the things that
happen that you don't think about what
are the things that you've seen occur
that nobody planned on and you learn by
asking questions and processing and
being hopelessly curious and humble
enough that you listen you don't mean
the biggest problem with most people is
they don't know how to listen and when
they listen they don't know how to
how to uh
leverage the answers and the first thing
ethically and and respectfully and
authentically is to acknowledge the
other person and and and
show them that you heard what they said
you you
respected what it meant
you're processing
the implication and now you have an
additional
question that is an offshoot of that
but if you don't really hear it i mean
if you think about it ninety percent of
the people that have discussion with
people
don't really hear what's being said one
of the one of the great
pat pat uh statements people say is
jason how you doing
and i always used to say oh i feel
terrible i've got a crick in my neck
nobody cared because they didn't hear it
because they're ready for the next
the next
comment they want to make it's about
them and if it's about you and it's all
about you and you're obsessed with you
you've lost the critical thinking the
consequential thinking critical thinking
is just understanding all the things
that are going on consequential thinking
is taking it to a different level what
are the implications the ramifications
the positive the negative the good the
bad who's it affecting and how do all
these dynamics come back to you and how
can you
harness
and harvest the maximum positive outcome
and how can you mitigate
the maximum negative there's a i mean
i've got three or four
stacked issues that i'm fanatically
focused on at this point in my life
critical thinking consequential thinking
socratic interviewing uh relevancy
people don't realize that if you look
today at our lives this is tangential to
you and this is you got to bring me back
and we'll see critical thinking how you
do it and i'll be pleased because i want
to make this point and you can play off
of it or get back on point but if you
look at almost everything that goes on
in our life today it is based on a
foundational font of relevancy the more
relevant you are in my life
the more motivated you the other side is
to collaborate to work for you with you
love you
uh
you know
uh invite you to things come to your
things the least relevant the less
you're out
outcome but relevancy has it's very
dynamic i'm using myself as an example
uh with all humility and being clinical
my brand is very very elevated
my stature in the business arena in the
advisory world in the mentor world
it is is very high
i've been elevated on a pedestal of
expectation that is almost mythical now
that's good and bad
the performance expectations of people
in every interaction they have with me
is
out it's outrageous
if i let them down or if i give them
something profound that is so elegantly
simple
but the result of complex
understanding and distillation but it's
not the silver bullet or the
your boat that they want my relevancy
just dropped and may never come back
that's part it's all contained there's
another issue that's another offshoot
i'm giving you a headache but if you
don't recognize this
you're at a disadvantage and speaking of
advantage it's that
there are many many tangible intangible
elements of advantage in a life in a
business
and your goal in life is to put maximum
ethical tangible and intangible
advantage to your
to your side of the t and move maximum
ethical disadvantage to if you're in
business to the other side i don't mean
to the other side meaning your your
colleagues i mean your competitors in in
a collaboration which is something other
people don't know how to do either
critical thinking is is the realization
that you don't have the wherewithal you
don't have the bandwidth you have the
skill set you have the talent you don't
have the energy or the time you don't
have the anything to do anything by
yourself
that you have to creatively collaborate
in order to create a creatively excuse
me collaborate
you have to be able to fuel the needs
the the uh requirements of the other
side if you're not a critical enough
thinker to recognize what motivates you
what turns you on what fills your your
need then i can't get you to collaborate
with me i can scare you for a while
i can dangle money over you for a while
but on in the long term it's not going
to work
so i mean i don't know if i'm getting
you on tangents or this makes sense well
there's two things that we've you've
identified please
and don't worry this is all golden
because everyone who's listening will be
able to follow along the journey good
for them if ever you feel that you need
to have better reference look at the
summary notes where we're going to
attach it to you that's great so what i
first want to identify is to talk about
relevancy and i kind of want to go back
to this because you touched on it and i
think what i fail to recognize is as
things are being done mostly based on
how other people are relevant and the
first thing i think about is for that
could be very easy for people to grasp
is kind of the whole instagram movement
how people are judging people's
relevancy based on the number of
followers they have and as soon as
someone gets a certain amount of
followers everybody is attracted to them
they want to collaborate with them etc
and so
is this something that's relatively new
or has it always been this way well i
think our society today
there's one thing that's that's immune
immutable it's it's human nature and it
will never fail
nobody wants to be mediocre no one wants
to be irrelevant nobody wants to be
average we all want to be
important special acknowledged and how
that is
accomplished has changed over time
you know promotion was a way of doing it
uh
a a
beautiful car beautiful home a beautiful
wife
you know a rolex that was a way of of
achieving it you know designer shoes
but today i think every human being sees
and has
the
the vehicle to be acknowledged in their
own right i mean one of my
and it's wild and i find it really
interesting one of my
uh the people that i mentor somebody
very prominent i won't mention his name
has a business where they help people on
instagram and uh and and things like
that and they have
they have a client
who are two women
who their whole claim to fame is they
have big outrageous butts dairy ears
buttocks back ends and all they do is
show pictures of them in weird
situations and that's their
that's their uh their identity
is i think there's not a sexually but
a a
there's a perversion of values but i
think if you bring it down to its very
core we just want to all be acknowledged
as being relevant and today i think
social media gives
anybody a vehicle that can be good or it
can be bad
and when you become obsessed with being
acknowledged
i mean i think for me i was just saying
i went to uh an event the other night
with somebody very prominent i won't
even mention his name and you would in
and they all take pictures and i get a
picture this person's a billionaire
and i would never put that on my
social media just that's not what i do
i'm a very private person but
it depends on where you are for many
years many people were
were constrained to that life of quiet
desperation
the beatles what is it abigail beecher
that you know you know that they die by
themselves no one comes to the funeral
and i think everybody wants to be
acknowledged it's always been that way
but i think today with social media
people have the chance and they have an
infinite number of ways to be
acknowledged some very healthy some not
and then you can become very obsessive i
think before
it was repressed
now it's
it's released but how it's been manifest
is a little scary if that makes sense
yeah and
the way that i
interpret that is the fact that you know
we started with the whole critical
thinking and when i talk about this
whole
you know relevancy now that everybody
almost has its own platform to make a
lot of noise and there's so many signals
coming in the capacity to listen
has diminished so much more today
than before absolutely and so a big
process to acknowledge here is that as
opposed to being you know swarmed or
overwhelmed by this noise that's
happening all around you to be able to
critically think you need to take a step
back and really be in a position where
you start listening
and when you do that you're able to
actually extract a lot more information
you're able to see things from different
perspective and not just be following
the herds that are just constantly
making noise it's a profound and a very
very powerful realization building on it
and if you'll allow me if you won't i
won't do it but if you allow me i will
give you a life lesson that i learned in
the and the uh
and the wonderful wonderful
uh outcome
by the way everyone's got to realize all
of life is input outcome input outcome
and if you don't recognize it there's
all these forces elements
uh i'm having a little bit of an add
moment but it's probably worth it
because there's a point of recognition
that will help people in their lives and
you have all these wonderful wonderful
uh
content that will help them harness this
but you have to realize that
in life in my opinion and i've observed
an awful lot and i'm being a critical
thinker i'm being an empirical thinker
i'm being a historic thinker and i'm
being uh
somebody who's looked at a lot of a lot
of elements of life business careers uh
humanity everything
two percent of what happens to us in our
lives are acts of god or the equivalent
things we have no control of horrible
things you know just just terrible
things whether it's birth defects or
whether they're
you know devastating
hurricanes and things and that's tragic
98 of the result of things we do or
don't do
decisions we make or don't make
factors forces elements in life that
exists and are immutable that we either
recognize and harness
or or opt not to recognize and let whip
saw us so the first thing is we have
control we have free will
if we want it now back to what you said
you talked about critical thinking and
stepping back
there's another level
if you want to be a great critical
thinker it's deep concentrated thinking
and that's hard to do because most of us
it's painful we've never experienced
going deep on anything
it's easy to start going deep and it's
like anything you've never done before
go back
you don't have children yet i have a lot
of children and if you think of anybody
who's ever had children when they first
start to walk talk
uh
eat drink poop ride a bike they're
terrible
and they fail
and it feels uncomfortable if you've
ever decided you said you run
unless you were very gifted the first
time you put on your your uh adidas or
your nikes and you went out if you ran
25
miles and you were not winded i would be
very surprised you probably ran half a
mile and you probably felt like
you know what and your muscles probably
felt terrible the next day and then but
you you prevailed when it comes to
critical thinking consequential thinking
understanding relevancy
it's a process that you have to
you have to embrace
and evolve and you're not going to be
very good at it it's not and it's going
to seem either stupid or painful but the
deeper you go in trying to understand
what's all happening here
what not just with my life me me me but
what are all the implications how's all
this interacting with everybody
and you see where all the dots are and
you can connect them
it elevates your
your comprehension of
life the situation your career business
your power your ethical power
and the source of it and the force that
it can positively impact at a level you
can't believe what i was going to say is
something if you allow me i need to
preempt please
we're talking about
relevancy but i believe i had a very
profound something happen to me in my
life if i was i'll share it because it
usually touches people and i share it
very
sincerely i started when i was 18 i got
married had kids very young i told you
that so
i'm now
much older i've had three mid-life
crises one at
40 one at 50 one at 60. i'm older than
60 now
the first two i'd go to a therapist and
i try to talk through trying to
understand what the hell happened
because i'd make a lot of money it
didn't make me happy
i'd
achieved things i wanted to make me
happy
a business partner that i hadn't really
recognized was a sociopath would
devastate me and i'd feel violated when
i had every chance of recognizing it i
just abdicated talk about critical
thinking it's all you're great i'm going
to just basically trust you implicitly
i'm not going to protect myself
and every time i get into something
right on the precipice of a breakthrough
the therapist would say
55 minutes are up we'll complete it next
week so i'm sitting there trying to
figure out the meaning of my life and
having to wait
so the last time i went through when i
bought the therapist for an entire week
for for five full days eight hours and
my deal was i'll come when i have time
and if not i will send crazed people who
would never go it was really fun because
i had a lot of people in my life who
needed it but would never seek it on
their own because it was paid for they'd
go but when i went
i made a profound life shift
in realization and it changed this
concept of critical thinking and
everything that flowed from it
i was explaining to this
this therapist all the
the frustrations and
and disappointments and all the issues
that didn't
didn't produce the outcomes and the
feelings i wanted
and he made a very profound and very
very amazing insight he said the vast
majority of people in life
are end product oriented they think if
they
make a million dollars if they get the
fastest growing company if they have the
most the most muscle-bodied
most brilliant beautiful wife the
biggest house the most toys
that's going to really
be the definitive change in the and the
uh
the the transformative
event in their life like the heavens are
going to open the angels are going to
sing nirvana is going to trickle down
everything's going to be okay doesn't
happen
it nothing's going to happen except for
the the the level of
of complexity is going to multiply
he said if you're end product oriented
you'll never be fulfilled
but if you're if you're process oriented
and you realize that this conversation
is as good as it gets then you're going
to have a joyous life by appreciating
and celebrating every interaction and
then he said something else there's
nobody who's irrelevant there's no one
who's unimportant now i took that and it
transformed my life i do a lot of stuff
in in malay not malaysia in asia you're
there and we have a protocol and it's
changed my life we go there
and i get uh
and your your your members are probably
going to
castigate me because i like to drink
wine and i drink a lot of great wine on
great airplanes because i get to go
first class so the first day i get to
asia
i'm
let's say
not of a hundred percent of my
intellectual capacity so i hydrate and
sleep the next day i go down to the
lobby and i sit and smile at everybody
until they smile back and in asia that's
a great accomplishment then i get in the
elevator and i face inward not outward
and smile until people when they go like
that and they defining then i get off
the elevator at every
every floor and talk to all the
the servers
about really meaningful things and you
can see their body language change
because they're acknowledged and when
you start realizing one of the things
i'm coming 360 or 180 whatever it is
back to critical thinking
it stems and flows from acknowledging
the relevancy of every human being that
you interact with in your life
above be below you
everyone's got value everyone has
has
importance everyone
needs to feel
that you appreciate them and when you do
that everything multiplies
in in terms of the success of your life
the fulfillment of your life and now i
am getting a little bit uh wildly rogue
but hopefully that has value actually
it's it's it's fascinating because i
actually see it tie in perfectly because
we talked about one of the first things
to do to be better at critical thinking
is to look at people within different
positions within your company also in
different industries and the book that i
referenced at the beginning your book
about you know 21 strategies to really
grow a business and to make a bigger
impact
you you talk about people in every
single role have something to teach and
it's ties to relevancy because you
realize that you can talk to somebody in
customer support
and they're going to give you some of
the best insights on possibly how to do
better your role and again it's a
question of listening seeing that there
is relevancy in absolutely every single
person and every conversation you have
is going to be something that allows you
to have a bigger better depth in the way
that you think and so i think it's
phenomenal it's well i've been blessed
in my life and when i was young i was
not threatening and i was fascinating so
a lot of very very much brighter and and
worldly people took me under their wings
and they doled out and
a lot of brilliant insight knowledge
wisdom
uh and i and i i ate it up and i just i
had a thirst for it one of the things
that i learned early in and it's it's
denominated i think a lot of my success
and i try to urge everyone to recognize
this
the first thing you need to do
in all aspects of your life is slow down
and then try to
examine evaluate
understand recognize how everyone else
sees life because that is their reality
and you're dealing with it in everything
you do then you need to see what their
hopes their dreams their values are you
need to acknowledge to them that you
recognize that
and you respect that whether you you
agree with them or not
you got i mean this is hilarious
uh if i used to do a seminar
experience and i'll tell you this but
it's about the fact that no two people
are ever having the same experience at
the same time
i don't care if you're married to
somebody and you're
in an absolute alignment you're totally
having different experiences all the
time but in business
even words are differently interpreted i
used to do very very large seminars and
once i had the trust
and i had
the uh
the
appreciation of the audience knowing i
was going to do wildly
unpredictable things
about
halfway through the second day of a
three day i would come in purposely late
and i would say this and it's not meant
to be
discriminatory it was just meant to be
experimental i would say i'm so sorry
i'm late but i just saw
the most stunning and magnificent woman
i think i've ever seen in my life and i
was captivated then i would say nothing
else and i'd go on for two hours
then i'd come back to that i'd say
remember when i said that i want to know
what came to mind and i'd randomly
interview and solicit the impression
of 20 or 30 men and women
to some it was
crassly anatomically denominated
to some
it was uh
it was more hair or ethnicity to some it
was
style and dress to a lot of women it was
you know how
uh
how fashionable or how sophisticated
but almost no two people had the same
perception or definition and if you want
to own
ethically and and meaningfully
the mind share of others you have to
appreciate
what their reality is if that makes
sense this all comes around to critical
thinking if i think that you and i are
having the same values the same goals
the same interpretation
if i own the business and you work for
me
i'm playing a game that i think is about
me and i want to respect you and i pay
you and i'll give you time off and
vacation
but i understand that you basically have
hopes and dreams and problems and fears
and needs and i'm not mindful of that
and respectful of that and don't make
you feel that you're part of this and
don't acknowledge you and then i'm this
is a related it's a perfect relation
it's not an add
i do a lot of work where people will say
jason
i can't hire good people
and i'll say that is such
a crock there's one of two things this
is critical thinking you either won't
hire the best and cry only once when you
have to agree to pay them or
you won't hire trainable people and
invest in training them in things like
listening like consultative selling
like uh leadership
like trust building because
there are so many people out there that
are thirsty
to be made better
and most people's interpretation this is
another fallacy in critical thinking if
you ask
a hundred small business owners do you
train your people they'll all say yes
but their interpretation is they train
them in the process of the business they
train them in their product line they
train them in their their pricing
schedule they don't train them in how to
deal with people they don't train them
in how to how to listen they don't train
any of the soft skills and you guys know
that soft skills have been
they've been um
they've been proven
by research by data to improve the
success the effect the connection of of
of actions and and people by hundreds of
percent i don't know if i'm getting into
too much but this all reconnects to
critical thinkers you don't think about
these factors you can't harness them if
you don't harness them you remind me i'm
older than you and probably many of your
people but when mad magazine was at its
peak
they had a character called alfred e
newman and he was this this
hideous looking guy whose motto was what
me worry he didn't worry about anything
because he didn't care
but everything else is happening whether
you acknowledge it or not
as we're talking life is going on one of
the greatest things that can happen to
somebody who lives in a vacuum is to
travel outside your comfort zone that
can mean i mean i get people i say why
don't you you want to have fun
why don't you
study things you're not interested in
when we used to do seminars we would go
when there used to be bookstores and
we'd buy all these out of print books or
these close out books on
on um
nonfiction subjects we'd buy all these
magazines and we'd say jason what is
your what what's your object what is
your hobby jason well right now i'm very
active in health and fitness okay so i
would give you a book on
maybe cake making
or or rich gourmet cooking something it
was the total antithesis and i would
send you up to the room for two hours to
read if it was a book two chapters if it
was a magazine
two articles and come back and have
something profound that you gained
that honestly you never thought about
that had relevance either directly or
indirectly adaptable to your life and
we'd have people do this for everything
it was amazing i try to get people to
travel outside their
their very limited vertical comfort zone
we call it funnel vision versus tunnel
vision i say to people and i was going
to say to you when i go to asia this is
sort of a little tangential you see
these whole lives these whole
the cultures you see all these millions
of people going on and you don't think
there's all this stuff going on we're
sitting here
you know i was on the phone last time i
do things for vietnam and there was
there are always people doing things
one's got a business where they import
products and sell them all over the
world one's got a pro
they sell lubricants to manufacturing
factories all over asia oh stuff's going
on and we're sitting here thinking we're
so important and limited the more you
grasp
the the expanse of what's happening in
your world the more powerful you are
but you have to expand yourself
to discover it you have to be curious
enough to transcend what's comfortable i
don't know if that all makes sense or
not i'm probably giving you a headache
but not at all actually i find it just
when you speak of this it makes me
realize like wow there's so much that
most people don't know they don't know
and i think that's probably the problem
around critical thinking well i try to
get people i'm saying yes let me
acknowledge you so you know that i heard
what you're saying i'm going to build on
it and that's important that i
acknowledge you i believe it's very
important for people to force themselves
to constantly evolve and evolution can
be determined you can define it a bunch
of ways to me
i mean make it a point you have friends
in lots of different fields ask them
interview them socratically say tell me
about your jobs i don't know what you do
tell what your company does tell me how
you do it talk about the the the
elements of your of your department and
learn about that because the more you
can layer if you think about um
kevlar you know what kevlar is the
protective yeah it's bulletproof vest
it's a bunch of different crisscross
layers of a poly material that that
makes you bulletproof
and the more you can make yourself
bulletproof by knowledge and
understanding and comprehension of not
just
a few things going on but
a lot of the things going on in life the
more you can basically
control what happens the more you have
the ability to be a great critical
thinker you can't be a great critical
thinker if the scope of your
understanding
are
like this the more you like that
the more insightful
the more
comprehensive
the more um
the more scenario
probable and and there's scenarios
always going on and if you don't
understand we're all a bunch of
scenarios don't you think absolutely
and actually i want you to expand on
something that you touched on already
okay and this is basically how most
people are operating in a tunnel vision
but you speak of the funnel vision yes
can you speak more about that so people
should grasp how to take action on that
yeah
so if you look at a life
and you look at
any variations of it your personal life
your career
your business
it's it's limited
very very much to that which you know
and that which you know
is limited to the experiences you've had
most people have been in one or two
fields so they their knowledge is based
on the
the element that they have uh
experienced in that field and if you're
just a worker i don't mean that
demeaning but if you're working in one
department you've done that all your
life that's really all you understand
that's why a lot of attorneys are
dangerous because they're theoretical
they're not really done it they have
been on the front lines of of of
capitalism so they're looking at things
theoretically but if you only have a few
experiences or a few understandings
to process or or use as as
filaments that you weave into the fabric
of your understanding you are limited so
the more you force yourself to expand if
you're in let me use this two ways if
you're in an industry
and you're a business owner or an
entrepreneur or a professional
first thing you want to do is is observe
what other people in the same industry
do differently then you want to see
related industries and see what they do
differently then you want to see people
in totally unrelated businesses i
learned it's hilarious when we go to do
a seminar overseas i make it a point
that most people in an industry default
to one way of
generating business
and i make it a point i say okay how
many people in this room the majority of
your business is generated by sales
people stand up so 20 set up how many
online marketing
15 stand up how many trade shows 15
stand up and i'm just as analogous not
just to entrepreneurs but any aspect of
your life uh word of mouth
have people stand up
i'm going to come back to word about me
and i'll say okay and go on and on i do
eight different things now say okay well
why is it that their whole business is
driven by word of mouth and you don't
even use word of mouth they're all
business is different driven by
uh you know by trade shows and you don't
do trade shows these people are doing it
by webinars but those are all additives
you can add to the to the you know to
the expanse of how you build your
business now the same analogy as a pro
is appropriate for how you build
your life whether you're a career
whether it's personal the more you
expand your understanding of all that is
going on in your world the more powerful
you are
the more interesting you are
the more uh and i mean interesting by
the way
uh
clinically not
brash arrogant rude
i am probably one of the most
interesting people you'll ever meet i
can be on an airplane
in first class and somebody who doesn't
want to even deal with me by the time we
are done on the flight i have to
respectfully ask them to stop talking so
i can go back to my work because i can
engage them and ask so many interesting
questions that no one's ever asked them
about them not about me
i got a great story that i can tell you
if you want to hear it please
so one of the defining experiences of my
life happened many years ago in
australia
doing a big seminar
and at the time
i was the biggest seminar giver in the
in the genre in the world and we were
going to australia to do three seminars
in uh in a row each one were doing two
million dollars a piece which was a lot
of money back then and we were doing
five and twenty five thousand dollar
seminars when everybody was doing 500
i'm giving you the context because i was
big excuse my vulgarity big
and
i flew in my family was very tired went
to bed i couldn't sleep i went up to the
concierge
level and started uh
sitting down and drinking curvasi i used
to like crevassier and that's not good
but i'm just telling it contextually it
applies to the story
so
i am in this concierge room and there's
one other man so i go over to him and i
engage him
in conversation now
i was
in australia
to conduct the three most expensive
and profitable seminars ever conducted
they were
six million dollars with just me
talking to a bunch of entrepreneurs that
was profound back then because the
average seminar was 500 and we were
getting 5 000 to 25 000. i didn't tell
this man anything i just told him two
things about myself
i was from the united states i was here
on business doing seminars that was it
the rest of the hour and a half
i
socratically and benevolently and
genuinely with absolute profound
interest
ask him questions about himself i found
out a he was from germany and he worked
for one of the largest
pharmaceutical companies there b
his job was traveling the entire world
visiting third world countries and
selling population control systems i was
fascinated and a little bit shocked and
wondering what the world of population
control system looked like number one
how you made a cold call to sell it what
the
what the whole presentation was like
if they bought it what it cost what it
was what it what it entailed in in
disseminating it what the population
uh felt when they were being controlled
then i switched i asked him
about his rolodex i said it must be
amazing and i ask him very carefully are
you doing this by the the value of the
population control system or the value
of something else like under the table
then i switched again i said i want to
know what you do when you grow up you
got this incredible he was he was there
it turned out below they were having the
biggest world
health minister conference there was all
kinds of security and i was so oblivious
because i am a blues i didn't see it and
he was a key speaker and he had a
rolodex and he knew every health
minister in the world third world and
otherwise then i said i switched and i
want to know what it was like to live in
germany was the lifestyle was cost of
living private schools what are you
doing vacation where do you go
what do you do for hobbies the things
that fascinate me because i am very
hopelessly curious about everything and
everybody but i'm drinking crevassiates
and i told you earlier off camera that i
have a compulsive obsessive i i have it
now because i'll probably choke on it
but i like to drink fluids and i was
having simpsons sip but a lot of sips
and after about an hour and a half of
this i'm starting to feel the the the
flight the time difference the
crevassier
so
i i stood up and i uh thanked him for
his time and told him that i was going
to leave and wished him well and before
i got to the elevator he stopped me
and he said i've got to tell you you are
absolutely one of the most interesting
people i have ever met
and i told him nothing about myself
and so i get to the elevator and the
crevassier hit me and i'm leaning on the
you know the elevator whatever you call
the thing around the door hoping and
praying when the door opens there's an
elevator not a shaft because i was not
very stable
and i was reflecting on the fact that
this was a profound insight
if you want to be really interesting all
you have to do is be interested
and i realize everything is a polar
opposite you want to be respected
respect
you want to be admired admire
you want to be acknowledged acknowledge
and it's very simple it's very
interesting i don't know if that story
is relevant but it was very profound to
me well it is because you're talking
about what you want to see in the
universe is basically what you can give
but it works i'm not saying it's not
metaphysical or just and it's not
rah-rah it's not new age it's reality
that's a driver of great
and profound
success
and you want a life to be successful but
most people don't even know what success
looks like and i want to tie back with
the fact that once you've had that
conversation you were left with some
perspectives and ways it was profound
changed my life that probably took that
like for anybody who's listening who's
kind of following that tunnel vision
which we started with to expand it into
funnel it's just a series of these
amazing conversations with people that
you never know and if you're applying
the socratic thing and by the way
everybody's going to get access to the
video that shows you how to do better
socratic questioning so that in any
conversation that you're meeting you can
actually get to the right questions that
bring out these amazing and it's
wonderfully stimulating i mean socratic
interviewing and questioning
is the most uh
it's the most exhilarating it's the most
fascinating it's the most stimulating
it's the most
fulfilling and the most liberating thing
you can do because you can't do it
if you're thinking at all about yourself
you have to be able
to
harness your ability to be totally
externally focused
you have to think about a lot of people
queue up what are they going to say next
and they're so obsessed with thinking
about how to look good or dominate
or or
or demonstrate how great they are that
they're not in
they're not in the conversation but when
you do socratic
questioning discussion interviewing
communication you're totally external
focused you can't not be because you
can't be great at it unless you're
connected and i'm thinking about you
what did you just say what's the natural
next step what is the what's the the the
connection between what you just said
and the next what's it mean what
and it's quite wonderful because it
forces you
to develop something most of us have
never experienced which is external
focus
being
focused on
the other side not me and it's it gives
you a power
uh and and a uh an aura of
of uh i can't i can't really identify
the right the right uh feeling but it's
just it's it's it's very powerful it's
something that transforms
your
impact in all aspects of your life and
it's
to me i'm i'm just out of this
conversation and just seeing how you're
able to connect stories and everything
that just expands everything that we're
in conversations even as we're listening
to this i'm almost thrown back because i
am so looking forward to going through
this socratic process to be even better
at the way that i do interviews because
there's a part of me that wants to make
sure that the content is the most
relevant for the audience so i do think
a lot about what to say next but at the
same time i want to make sure that i'm
asking the right questions yes so
with that there's one thing that you
said that i wanted to bring back and
it's this whole
aspect you seem like such a curious
person i totally i love
discovery i love learning i love and am
fascinated with all
that i don't
know anything doesn't matter to me and
so for someone who's practicing critical
thinking
what's the role that curiosity plays and
if you're not naturally someone so
curious is it something you can nurture
well it
it is absolutely affirmatively something
you can not only nurture
but it
self uh
itself fuels in other words if you can
allow yourself even awkwardly what we
say is to anybody in anything anything
you're going to do different than where
you are comfortable today
you start doing in an environment that's
very safe so you won't feel like you
look bad by the way looking bad an
environment with somebody you've never
talked to or been with
is not going to matter they aren't going
to care that much and they're not
judging you that well but if you start
with your close
specter or your close circle of friends
or colleagues or employees or neighbors
or church members and just
start talking say i always wondered
you're an accountant i don't understand
what does an accountant do tell me how
you look at it how do you deal with
clients what are some of the issues that
are fascinating what are some of the
problems that you or they solving just
ask
questions listen to their answer the
answers should always
provide a springboard to another
question
and when you run out of time
or you run out of thoughts you can say
that's so interesting i so appreciate it
and they'll want you for more and then
just do it everywhere have all your
friends get you
say i'd love to know what you do i'd
love to know about your business and who
you sell to and you're you know or if
they don't do selling what's it like to
run a factory what's it like you know
what are some of the issues tell me what
it's like you know you know tell me some
of the equipment tell me all your parts
what i mean
i can't try to learn what you don't know
and ask
curious questions see i am very gifted
not because of my intellect but because
of my experiences i have a context of
reference that is
there's a concept and you might know it
in your in your work it's called
universal intelligence and they talk
about the 100 monkeys do you ever hear
about that i did not know well it's
about it's probably it's probably
expressed many different ways but
there's this island supposedly that all
these monkeys figured out how to how to
clean the sand off of potatoes and they
go
uh four
miles or 400 miles away and there's
another island and monkeys have figured
that out and it's sort of universal
intelligence when you've done it almost
everything you know as far as industries
that i have you have a context of
understanding so i can have a
conversation with you that's very deep
because i have a reference i can ask you
questions about things that you take for
granted
and go deeper than anybody's probably
ever asked you and it's fascinating
because you've never thought about it
most people can't but that shouldn't
that shouldn't thwart you
or impede you from getting started
don't be intimidated just ask questions
and start with people you're comfortable
with
say i'd love to know about what you do
i'd love to know about how you do it i'd
love to know about some of the elements
i mean i don't even understand
what is what is account payable what is
accounts what is customer service what
kind of problems do you have what do you
do what do people call about what do you
have to deal with what's some of the
most frequently what is the most
interesting one ask anything it's
fascinating and listen that's an easy
start don't you think absolutely
so jay from this point i there's there's
two other things i want to cover one of
them would be ask me number two first
just joking
well actually i will then okay which is
um i want to get back to where the role
of storytelling metaphors such
will play a role in critical thinking
but i also want to ask
you're asking a lot of questions you're
getting all these insights is there a
point where
you get a sense of overwhelm of
information
you only get that if you overthink it
the big problem with
all that we're talking about is people
try to over intellectualize
they try to micromanage
a wonderful
process that the subconscious will
manage for them if you let them the the
subconscious mind is designed to take in
an enormously greater amount of input
than we give it it is designed to
process it organize it
interconnect it but we try to overthink
it and then we basically
we impede it it's like putting a you
know a uh
a uh what do you call it a throttle
on what is naturally there to serve us
if we don't overthink it it it'll do it
if we try to oh what should i do with
this don't worry about it just take it
in
and then when you're done the most
important thing and this is true
critical thinking is very much enhanced
when you can give yourself five or ten
minutes a couple of times a day
in your daily life and stop and say what
just happened
what just happened in this experience
what just happened with this this last
two hours what did i you know we had a
conversation what did i what did i do
what did they do what did i really enjoy
about what he said how did he really
impact me what is it about that that he
i mean there's all kinds of ways to ask
to ascertain facets and and and
dimensions of the human experience that
the more you
are are um
are
geared towards it the more you you
appreciate it but you can't appreciate
it if you just go through most people if
asked what happened yesterday can't
answer
but if you stop and say let's let's look
at what just happened what was the good
what was the bad what i like about
myself what did i not you know did i
because a lot of people after a
conversation or after an experience
think oh i should have said this or i
should have done that or my answer could
have been so much
well think about it and say okay you
can't change a minute ago but now the
next time critical thinking when that
happens i'll be prepared
or i'll think deeper or i'll stop and
not try to be so impressive that i think
i have to answer instantly and say let
me give a minute and think about it no
shame
in reflection
but things like that
amazing
and now
i'd love to hear more about where the
the part of storytelling metaphors plays
into the art of critical thinking well
critical thinking
is
all is predicated on
not just
understanding
but communicate
because the knowledge is only valuable
if you can act on it act means proact
act means maximize act means minimize
maximize the good minimize the bad
danger
or or
or detour but you can't do that if
you're not communicating something right
the best ways to communicate with
clarity are to use metaphors
similes stories i just gave you just
randomly four or five stories but those
stories uh probably easier and more
powerfully and dimensionally and
memorably denominate and demonstrate the
point much better than if i tried to do
it intellectually don't you think
absolutely if you look at
any religion doesn't matter what it is
they make their point by parables
that's much more powerful i'll give you
another example
i am known for having been
a voice of a concept years ago called
the
unique selling proposition it was the
definitive advantage that a company had
or a product had or a person had against
others and i used to explain it very
sophisticated
and erudite and i was doing it one time
in front of tony robbins and he took me
aside afterwards and said you're making
it so much harder to understand he said
why don't you do this tell people you
know when federal express first came out
they said when it absolutely positively
has to be there by 10 o'clock tomorrow
no
no mistakes whatsoever fedex when um
domino's first came out they said hot
fresh delicious pizza delivered to your
door in 30 minutes or less richer is
free when um
nordstrom's which is a big retail chain
here came out they said if you're
dissatisfied with any purchase for any
reason
anytime you can have a credit a refund a
replacement no questions asked that's a
unique selling proposition where that
metaphor that simile that example is a
lot better than me trying to explain it
to you intellectually do you understand
yes people grasp it and they memorize it
and it it it in indelibly instills
itself so it haunts them positively so
the moment you cr you access new data
and you need to communicate it it's
always better to use the story
methodologies this is like this yeah and
you give them something that is easily
referenceable
so if i say
uh what i'm trying to explain to you is
like and i give you an example
that everybody knows in a different in a
different light then you go oh i get it
and then you remember it
and every time you remember it it
subliminally reinforces it so it goes
deeper and entrenching and and rooting
it so it has a higher probability of of
working for you
and jay i have to say for the time that
we spent together we've not only covered
concepts when it comes to critical
thinking but we've
covered a lot of concepts which is just
about how to live a more fulfilling life
and how to communicate with everyone how
to relate with people to just make a
greater impact in the world and what i'd
love to do
is kind of summarize the whole
concepts that we've covered through this
far and then get a chance to close and
one of the things i i'm really excited
about is that
you're going to be able to find so much
more information about how to apply
critical thinking and you'll also be
able to discover so much more of jay's
work because one of the things i find
most fascinating with you and the way
that you deliver your content is when
people go back to your website you have
so many
so many ideas that are shared there for
absolutely free and people can dig in
further and get more resources from you
than any other person i think i've seen
online and for that i'm extremely
grateful
there's a reason for it and i'll share
it with you please i've been blessed
to learn a multitude of ways that people
can make
not just
their outcome better but their output
better as far as quality contribution
value creation
but because of the way i do it and the
pricing that i have most people can't
afford me
so
if you're not going to be able to afford
me but you have the capacity to be a
great contributor and i can
leverage my
beliefs through you
i'm fine contributing so we are bad
we're big benefactors we try to give
everybody who can't really at this point
in their life justify working with us we
try to con we think they're great
investments so we give people
800 hours of materials we give them
videos we give them we give them books
complete books nothing sells anything
they don't even ask for an opt-in
currently and it's because
it all comes back and if you're going to
be in business or you're going to be in
in a job
you owe it to yourself you're stealing
from yourself if you don't contribute
everything you can
in the process not just to take but to
give because that's that you're rewarded
in your life from the value you create
the contribution you make the problems
you solve the opportunities you make
possible it's very i mean it's a lot
simpler than people want to make it
i agree
i agree and so
what i'd love to do in closing is
show how we've actually went through a
lot of different topics but it all came
back to the same
because
what we're trying to do in this in this
interview is we wanted to shake people
up to stop going on autopilot and start
really applying their critical thinking
and so the first thing we talked about
is how critical thinking is so important
so that you can contribute so much more
value in any position that you're going
to be in whether you're the business
owner or you're an employee within the
company and what i love the most is the
fact that all of this critical thinking
typically comes from having important
relevant conversations with people all
around you and we broke another rule
here which is how most people see
relevancy based on how important they
perceive another person when in fact
every single person that you interact
with has so much to contribute and if
you just become a lot more curious and
you ask the socratic way the right
questions you'll discover things from
the people whether they're
up down the hierarchy different
industries there's so much for you to
learn and the more you learn there you
start moving away from being someone
that operates in a tunnel vision and you
start expanding your funnel so you can
draw ideas from every single area and
we've seen this in the way that we've
had this interview happen was literally
a manifestation of the teaching of
critical thinking because you've went
and picked stories from so many
different interactions you've had and
you have such a vast array of them that
in any way that we take this it seems
that you're able to pull these nuggets
because you've expanded the funnel so
wide and now in conclusion we talked
about how once you've expanded this
funnel you can actually
take these and communicate them back
using proper stories proper metaphors
and you can start shifting the way an
organization works you start actually
having a better input and being able to
move things better and in essence you're
making a greater impact and the whole
concept of thinking that wow if i start
asking all these questions interviewing
all these people i'll have my mind so
filled with information that i'll feel
overwhelmed is again a complete brew
because our subconscious mind can handle
so much more of this information we just
need to take a step back realize that we
overthink most things and that we can
actually just start communicating with
more human beings than being a better
critical thinker you did a great job of
summarizing i'm impressed there we go
that's great i'm going to hire you to go
with me and every time i i do a
protracted or atd based
conversation and people are shaking
their head i'll say wait a minute jason
i'll still marry you
well so that's my process at least for
making sure that you summarize it thank
you jay i'd love to give you just a
space to give some final words to
everybody who's been listening like i
said there's going to be tons of
reference material there's so much that
you teach and i'm so honored that you'd
be able to spend an hour with us here
talking about critical thinking what are
some final thoughts you'd love to lead
the audience with well there's a very
interesting
and and i think
appropriate uh sort of a saying that's
not original i'm not an original
i'm not an original thinker by the way i
don't think a lot of people who are
great are i think it's basically your
original synthesizer you take all this
expanded knowledge and you integrate it
together and you weave it into something
new but it's a lot of things you gain
from lots of
basic things that have already existed
you just learn them you you embrace them
and you combine them but somebody that i
really was impacted by years ago
said most people in life
and this is something you don't even
know because it's a lot of people don't
verbalize they don't know what's
tormenting them what's limiting them
what's driving them that they can't i
mean what's what's really
keeping them from enjoying and embracing
the maximum level of joy success
prosperity and enrichment enrichment is
denominated many different ways but
that's not the same the saying is this
the saying is this
most people struggle non-verbally in
life with the wrong question
they have this
this
implicit not explicit sometimes explicit
goal for themselves
it can be in career can be in marriage
can be as a lover it can be as a parent
can be as a earner can be as a business
person it could be as a
creator of a new product and they always
think
they have all these
these aspirations that either they're
aware of or they're driving them that
they're not ever really acknowledging
but the real essence that they're
struggling with is am i
worthy of this goal am i capable of
achieving it am i really the person that
can do it i mean am i going to fail am i
going to succeed
and when you realize what's possible
from time from opportunity from
interaction
from
collaboration from discovery
from inquiry
from processing from your subconscious
the right question to ask is not
am i worthy of this goal it's the
opposite is the goal worthy of me and if
you look at that in whatever aspect your
life your career your relationships your
business
i mean it should shift what you do but
the key is external focus that's it
beautiful
jay thank you so much for my pleasure
thank you as a privilege and i'm really
impressed with how you got it all
together and organized the summary i
think that is really impressive thank
you not a problem and so for everybody
watching thank you and do look at the
additional content video what we're
going to have is pull some of the most
relevant content that's available from
jay's library so that you can consume it
you can learn the socratic method you
can learn more about critical thinking
and if you go deeper into the collection
from jay abraham you're going to see
that there's a vast wealth of
information that you can look into that
can just help you maximize whatever it
is that you do so that with all you got
you can make the most output so thank
you so much
[Music]
you