Search Engine Optimization is
something inevitable these days.
As you can guess from its name,
it is something that
you have control over.
If you want to be successful
on the internet by ranking your page high
in the search results,
you must be familiar with SEO.
However, even if you are familiar with it,
you may be wondering
how to improve SEO.
Let's show you
how you can do it.
Here we go!
Hello everyone.
I'm Sara from Dopinger.
Today I'm gonna give some tips
about SEO to rank higher in SERPs.
The first tip is
Finding Correct Keywords
and Writing Quality Content
Keywords are one of the key points of SEO,
maybe the most crucial point.
Quality content has
the highest relevance to its topic.
Of course, it is not all that it requires.
Content has to be very well written.
Not to mention the grammar rules,
the texts on the web page
should have good readability.
A good text,
or should I say blog post
includes sub-headings
and small paragraphs.
That is how people would like to read it.
If this high-quality text
with subheadings has the
correct usage of keywords,
there is no reason it wouldn't be
successful in ranking higher
in the search results.
The second tip is
Making Updates
Even though you have
put out a nice web page,
it doesn't mean it is going to
last that way forever.
To improve your pages' ranking,
you should go back
and make some updates
on your pages.
Pick a time for doing it.
Upload your content once in a while
in a planned period,
and you can keep your rankings this way.
The third tip is
Controlling Your Page Speed
It is good to go back to your pages
and check if they are working properly
to improve SEO.
One of the most important aspects
of a successful page is page speed.
If searchers come through
a slow loading page,
they are more likely to go back
and look at other pages.
People don't like to wait,
especially on the internet,
where there is no queue
for almost anything.
You can use SEO tools
to see your slow pages.
This way, you can avoid going through
every page one by one.
The fourth tip is
Going Mobile
Most of the visits to websites
come from mobile devices.
So, optimizing your page
for mobile devices is inevitable.
Nowadays, all businesses have
mobile-optimized pages.
Even Google has started to
penalize websites that are not
optimized for mobile devices.
If you haven't optimized your page
for mobile devices already,
you should do it as soon as possible
to improve SEO of your pages.
You might consider using tools
such as WordPress
to create your website
for the first time.
You can create a mobile version
without much extra effort
with WordPress.
The fifth tip is
Using Internal Links
Internal links on web pages
are used for leading the visitors
to other related pages.
These links can be inbound
and outbound.
Inbound means leading the visitors
to another page on the same website,
and the outbound is the opposite,
leading the visitor to a page
on another website.
Usage of internal links
is considered an effective way
to rank your pages higher.
And the final tip is
Fixing Broken Links
Changes you make
on your website can break
some of the backlinks.
This problem usually occurs
if you have deleted
or moved a page with backlinks
or the linking website
has made a mistake
when linking to your page.
How can you understand
which pages have this problem?
Thanks to SEO tools,
you can see them
without checking them one by one.
Check your pages with referred domains
and find out which ones have the
broken backlink problem.
And fix them!
Alright, that's it for the
SEO Tips today.
If you liked this video
or learned anything,
please leave a comment
and hit the subscribe button.
If you need more information
about this content,
you can check out the description box
and go to dopinger.com.
Thanks for watching,
and have a wonderful day.