no matter how much time or how much energy you spend on a youtube video the undeniable fact
is if the video idea is bad then the video will perform badly mr beast once said that he spends an
hour every single morning just brainstorming ideas in order to make them the best possible ideas ever
today we're going to do that in minutes hey i'm Eljay and jumping straight into it the number
one rule that i think every single content creator needs to follow in order to make good video ideas
is to know their audience and i don't know why i never see this tip being given in youtube videos
how are you supposed to come up with good content ideas if you have no idea who that content is for
good is subjective depending on the audience so a channel needs a niche it needs a topic
or a singular focus a single audience that that content is aimed at and is going to be valuable
too speaking of value there are time codes in today's description so if you want to you can
skip ahead to any tip you want in this video and i will say the final tip in this video
is probably the most important if after this entire video you're still struggling to come
up with video ideas that are going to create good content then you might need to hear the final tip
because it could change your entire approach to youtube if you didn't know i used to be a
screenwriter filmmaker and video producer in fact i was one for eight years i did it professionally
and a large amount of that job was coming up with ideas for scripts or for documentaries and
just generally pitching them to producers and directors and when it came to being creative
and coming up with ideas the most powerful tip i ever learned was write everything down
everything no seriously get a trello board get the notes app on your phone or get a little notebook
for your back pocket you just need somewhere that you can easily access at any point to
write ideas in while you're out and about living your life maybe you're having dinner or you're
on the toilet hopefully not at the same time maybe you're out touching grass or having a shower those
are when the best ideas come to you and you need to write them all down even if you don't believe
they are good ideas because there are no bad ideas in brainstorming and if you start holding yourself
back now at the very start the conception of your video then imagine how much you'll hold yourself
back when you go to actually do the video if you give up on an idea because it sounds bad or it's
maybe too difficult for you then i promise you you will give up while you're trying to actually make
good videos and at the end of the day to grow on youtube in this era you need to make your
videos as good as they can possibly be a lesson i learned watching will any who is a massive british
youtuber is that he will do whatever it takes to make a video as good as it can possibly be
this even includes using copyrighted music and getting his entire video demonetized
all because he thinks that it will connect better with the audience if they hear a track they know
i'm not exaggerating or joking on a video with 4.5 million views about how bel delphine bought him a
car he uses all-star by smash mouth he sacrifices a wild amount of money all of the ad revenue
for that video is going to be claimed by smash mouth and they will get paid for it all because
he wants to make the video perform and connect and get pushed to as many people as possible
what i'm trying to say is that your video ideas and your videos need to go above and beyond in
this era of youtube if you want to be successful luckily you don't actually need to break copyright
law in order to use amazing music and create the best possible videos thanks to today's sponsor
licht i have been a filmmaker now for about eight or nine years that is a lot of videos that need
music and i have learned two things that are undeniable facts about this industry
the first is that every single free-to-use royalty-free music system
sounds exactly the same and the second undeniable fact is that copyright is confusing and i know
you guys agree with me because when i asked you 86 percent said they are confused by copyright
but that's not a problem anymore thanks to licked lick's mission is to sign every major record
label and publisher out there so they're the only platform you need when it comes to licensing your
chart topping or famous music which should sound exciting to you guys because when i asked you 89
of you said if you could use copyright music to connect better with your audience you would
when link reached out to me the first thing i did before i even replied to them was go straight to
their site and see whether or not they had any chart topping music from my favorite artists
and i couldn't believe it but they do this song you're listening to right now is actually by easy
life one of my favorite bands and they have so many other well-known tracks and if you guys don't
believe me you can actually do this as well you can go straight to their site now and search up
your favorite artists or just use their category system to browse through everything and find the
perfect song for your video one of the categories they have is called instrumentals which i
love because the one thing you don't want in a video is to have a huge amount of lyrics in the
background distracting from your voice for example you're listening to the instrumental of easy life
right now it doesn't stop there they've also just added a subscription-based stock music library so
they can become your one-stop shop for all your licensed music licks have all of your chart and
stock music requirements covered so you can focus on improving the quality of your videos
and you can get 50 off your first chart track and 60 days free stock music if you use the link in
the description okay let's get back into it now i don't want to spend too much time on
this because i've covered it before but i will say if you're struggling to come up with ideas
if you don't know what your audience wants to watch what they're looking for they're actually
tools that will just show you what they want the most basic form of this i learned in my first year
of digital marketing you literally go to a search bar you type in a word and it will just give you
all of the suggested results back or you can use tools like vidiq or tubebuddy to search up words
and ideas to find out how many people are actually looking for those words or ideas i call this
following the thread you go and grab the extension like vid iq you head over to youtube and you type
in the keyword or the topic that you're making videos around and then you follow the thread
elden ring is really popular right now so maybe you're playing elden ring and you want to make
videos around it and you kind of want to know what are people looking for in the elden ring space you
search up elton ring and what comes up well elden ring rune farm elden ring lore elden ring builds
and so many more things from there you just follow the thread i really like elden ring builds as an
interesting search term because i think there's so much content you can do there and you can do it in
a really entertaining way can we beat elden ring if we only level decks or only level strength or
never level at all as a build these are all topics that people would be interested in
and all of those ideas i came up with from two seconds with an extension and typing in a keyword
to youtube using these extensions you can also see the competition aka the amount of people
making content around those keywords versus the volume of people searching it if there's a lot
of competition and a lot of volume you might struggle to get into that space when you first
start out and you'll have to put more work in but you can find places that have low competition and
medium to high volume and then you target those areas so spend some time looking around your
niche and your topic to find ideas that are open and ready for you as a beginner and that actually
leads us to the next tip and one of the most important tips that you can follow something
ludwig pushes all the time and that's the old yoink and twist if you understand your niche
and the content that's already being made out there the content that's already been successful
out there then you can look at that yink it and twist it i want to clarify this does not mean copy
if you spend time researching and looking at the content that's being made in your niche
in your space and seeing who is out there already making content that's successful then you can make
content like that you can join the idea and twist it to suit your personality let me give you an
example if you're really into nintendo and speed running or challenges you can go look at point
grow or small ant and see what kind of content they've created poincare managed to beat the great
plateau in breath of the wild blindfolded maybe you really like super mario odyssey go and beat
darker side a really hard level fully blindfolded if you saw that ludwig did an amazon buying stream
that did really well maybe you can save every single ad for a week or a month and then make a
video all about the instagram ads you buy now a lot of you might think i don't need to add this
i promise you i really do need to add this the twist is the most important part don't just join
be yourself come up with new ideas and be inspired some people call it stealing like an artist
don't go out there and just pretend to be someone else it won't work because the truth is you're not
going to do as good a job as the person you're copying and pretending to be it's a rip off why
would anyone watch you do it badly when they could watch ludwig do it properly speaking of there are
actually so many ideas out there already and as you come up with more of them you can just start
to mix and match different things together did you manage to beat mario odyssey fully blindfolded did
you manage to beat breath of the wild using only your feet then blindfold your feet i mean beat
breath of the wild blindfolded with your feet if you're really stuck for ideas think up something
totally normal and then add a butt statement i call this finding your butt and finding your butt
can be really hard when you're starting out but once you find your butt it's really easy to keep
finding it small ant ambiguous amphibian call me kevin and point crow are all the kings of finding
their butt rimworld but stuck underground minecraft but walks drop random loot elden
ring but chat can turn off my controller and of course how to come up with video ideas but not
speaking of good how about a great segue i've actually got two more tips still coming
up and these are the most important tips for coming up with video ideas but i will say if
this video helps you out at all then head down to the comments and write in a video idea that you've
come up with i'll try and respond to everyone and help you work on your video ideas and while you're
down there consider subscribing and liking the video i promise i will be down there responding i
respond to almost every comment anyway okay now back into it once you start making your video
ideas you're going to have a moment of pure panic because you're going to realize that you need to
keep coming up with video ideas it doesn't just stop once you come up with five or ten in fact
i have made 80 videos on this channel that's 80 different video ideas and if i want to continue
running this channel well that's never ending i have to constantly come up with new video ideas
oh god and i know i said earlier that you should write every video idea that comes up down but the
truth is they won't all be created equally but that doesn't mean you shouldn't try out
the bad ideas you need to try out all of your ideas and have them fail because you'll learn
what doesn't work and more importantly if one of them is successful then you'll learn what
works and what your audience wants to watch this is incredibly powerful information when
i first started out i was coming up with a lot of video ideas and i actually used every tip in this
video to come up with them and one of the ones i came up with was how to stream to zero viewers
this video was one of the best performing videos on my entire channel reaching 800 000 plus
views across about a year and a half so when i was brainstorming ideas i decided hey what if i
just use this one that i know works really well but i made it bigger better using all the things
i've learned since i made the first one i have the technology now so i did i made a video called 32
easy tips for streaming to zero viewers and it got 200 000 views in 30 days and over 800 000 views
in half a year if i hadn't tried that first idea if i hadn't seen success from it then a year and
a half later i wouldn't have thought to make a similar title and a similar piece of content
it informed me it taught me and it allowed me to double down on something i know my audience
already liked i want to give you a realistic look at what it takes to be a youtuber in this space
ambiguous amphibian has been creating content for over five years almost and it took him three years
before any of those videos actually started seeing success that's three years of creating content
and over 70 videos before he really started seeing return on all that investment but then
he learned from every single one of those videos he slowly improved and now he's getting millions
of views on his content because he knows what his audience wants so look maybe you're still
struggling to come up with even one video idea you have no idea what you're gonna comment down below
and that's fine creative block happens we all go through it go for a walk do something else and
write it down when it comes to you but if you really can't come up with even one video idea
then the truth is and it might be hard to hear but you might have picked a channel topic or a
niche that you don't care about almost every single small creator who i talked to who was
going through this idea this creative block they can't find ideas for videos they want to make
it usually comes down to this that they're not passionate about their topic
they can't make 70 plus videos for three years before they start seeing returns and the reason
they pick the channel niche they're not passionate about is because they think it'll be easy for them
to grow in but the reality is that just makes it harder so if you're really struggling to come up
with video ideas then the only thing i can say to you is to take a step back from your channel
and i want you to ask yourself what can you talk about for hours and hours and hours on end if i
told you that you had to stand up and give me a 15 minute presentation on a topic what topic would
you pick what could you cover forever for me it's about content creation video production coming up
with ideas and being a content creator but also educating others because i love sharing what i
learn and learning from you guys as well that's what i make 70 plus videos about so if you want
to be a better content creator then consider clicking this video right here and checking
out somewhere else content i appreciate it consider subscribing i'll see you guys next week