- Do you wanna be popular on YouTube?
It's not possible unless you have a ton of subscribers.
Without the subscribers,
you're not gonna become popular on YouTube.
But you're starting from scratch.
How do you get popular without spending money on ads?
Hey, everyone, I'm Neil Patel,
and today I'm gonna share with you
how to generate over 25,000 subscribers
on YouTube in less than a year.
(bright music)
The first thing you need to know
is your content has to be super emotional.
Just look at this video.
I'm emotional when I speak and talk,
not because I'm trying to do it on purpose,
but it's because I'm super passionate
about entrepreneurship and marketing.
If you're not passionate about your content,
it's gonna come across, and people are gonna see you
on your YouTube channel talking like,
hello, hey, today I'm gonna teach you about marketing.
That's not emotional.
No one wants to listen and follow that.
They're just gonna bounce back and exit.
So if your content's not emotional, you won't do well.
The next tip I have for you is you have to tell people
to subscribe to your channel.
When they're out there,
they're listening to your YouTube video.
You have to tell 'em to subscribe.
Just like right now, I'm gonna tell you,
subscribe to my YouTube channel.
If you don't I'm gonna be super sad, so please subscribe.
And even at the end of your videos,
also tell 'em to subscribe.
At the end of my videos, I started adding that.
I didn't have that on my earlier videos,
but when I started adding that I noticed a huge increase
on how many subscribers I was getting.
It was roughly three times more.
That's crazy.
All by telling people at the end of the video
to subscribe the exit screen and the design
which you can see right here,
it makes it easier to get subscribers.
The next thing you wanna do is use the right keywords.
You can use tools like Google Trends to see what's popular.
Google Keyword Traffic Estimator,
or Google Keyword Planner technically, right?
But either way, it'll tell you what keywords are popular,
the searches they're getting.
I also use Ubersuggest.
It gives me more keyword ideas for my ideas.
And this all tells me what keywords to put in my title,
my descriptions, so that way my videos get more views.
Here's the other thing
that people don't tell you about YouTube.
You know when you're watching a video?
You would think that YouTube can figure out
what your content's about,
because when I put in the little CC,
it automatically starts putting in subtitles.
And here's the thing, yes, YouTube's good
at picking up what you're saying in your videos,
but it's not 100%.
So unless you upload a transcript,
your video's not gonna rank as high
and you're not gonna get as many views.
And if you don't get as many views, what's gonna happen?
You're not gonna get as many subscribers.
The next thing you wanna do is go hit up other bloggers
who are writing similar content
about the videos you're producing
and hit them up and ask them to embed your videos.
It's really simple.
You go to BuzzSumo,
you type in keywords related to your videos.
It'll show you the popular articles,
and you wanna shoot an email
to the person who wrote that article.
Hey John, I love your content, but you know what?
Some people are visual learners.
I actually created a video that's inspired
by your latest blog post.
I was wondering would you mind embedding it?
So by getting more people to embed your videos,
you're gonna get external traffic.
And as you get external traffic,
you'll notice that your videos do better
and get higher rankings.
The last tip I have for you
is make sure your videos are super long and engaging.
If you're not showing emotion
and engaging throughout your video
or if your videos aren't long, they're not gonna do well.
Just go check out my earlier YouTube videos.
Some are two minutes, three minutes, four minutes.
Some are even one minute.
You know what happens when a video is really short?
YouTube doesn't give it much clout,
your channel won't do as well,
and all of your videos won't rank as high
or getting as many suggestions, right?
You know once you're done watching a video,
you see more suggested videos?
Well, the key to doing well on YouTube
is to have a super long video.
I'm not saying 30, 40 minutes.
Anything five or six minutes plus is great.
Anything less than that is really hard to rank high
unless you're going after terms that aren't competitive,
which means it's not gonna generate much traffic
and you wouldn't get subscribers.
So make sure your videos are over five minute long.
If you follow those tips, you'll do well.
Or if you don't have time and you're a business,
you can check out companies like Viewership
which do YouTube consulting,
and they'll teach you and actually do all the work for you
and add in the keywords and the transcripts,
so that way your YouTube videos
get way more traffic and traction.
You can get over 25,000 subscribers in less than a year.
And you know what?
I can't end the video without saying make sure you subscribe
to my YouTube channel.
And if you're on Facebook or LinkedIn,
of course follow my page, my channel,
subscribe, leave a comment, like, share the video.
All of this helps get more traction
no matter who social network you're trying
to become more popular on.
So follow those tips and you'll do well.