Welcome to the REE booth.
On the floor of the NTEA Work Truck Week platform,
REE is an Israeli based public company
We went public mid-last year.
We are located multiple locations globally
UK for our engineering facility.
Israel for our headquarters.
The US soon to have
a headquarters, a U.S.
headquarters, and a integration center, a manufacturing facility
and a few other locations globally, including Germany and Japan.
On the show floor here today, we're showing something that we call our
P7 platform.
So REEs core technology is something that we call a REEcorner.
But ultimately the REEcorner packages a pretty significant amount
of the actual vehicle function into a single compact module.
And so in addition, with drive
by wire control for steering, braking
and drive, it eliminates a lot of mechanical,
in fact, all of the mechanical connections
between wheels and so what you can see here again is our P7.
So while REEcorner are capable of covering
the entire spectrum from class 1 to class 6,
the P7 is really a class 3 to class 5 focused corner.
This one happens to be all wheel drive, all wheel steer.
But another advantage of the REEcorner
technology is modularity and flexibility in function.
But you can see some significant obvious advantages
that result from the REEcorner architecture namely no mechanical components.
So the corners can be positioned anywhere,
basically anywhere within the platform.
So no constraints on track on wheelbase.
So really the ultimate in flexibility
from a design perspective.
We are agnostic to driver
control it can be manual, it can be autonomous.
And so inherently as a result,
the driver position a lot of flexibility.
Left hand drive, right hand drive.
Accommodating unique requirements for driver positioning.
We're agnostic to battery to power.
It can be battery, any supplier or any chemistry.
It can be fuel cell even and body.
This is a great angle to see the fully flat
platform that our REEcorners enable.
And you can see that the freedom of design that our REEcorners
enable are not only size and shape of platform.
A lot of our multi-stage manufacturers
appreciate the flexibility in function.
This vehicle, again, is all wheel drive, all wheel steer.
But we can also do front or rear wheel drive.
We can do front wheel steer
alone.
But it's really about it's really a drastically different business model
and a drastically different approach to product which is really top down.
It's understanding what is the end use
of a particular product and then specifying the vehicle.
Exactly.
Most appropriately optimally
for the end user.
So for the end user, what that means is the product is most ideal
sort of on day one with respect to function,
maneuverability, low step-in height, right size
product, right size batteries for for optimal consumption
but also efficiency.
So not only
we have about 200 sensors
on our REEcorners to capture information
and so with respect to vehicle
battery health and vehicle operation, the data and service ecosystem
that we are enabling with our partner Hitachi
is something that can be used by fleets to further optimize their operations. So
we recognize at REE
that it's, much more than just the product.
And so we're building out an ecosystem of peripheral services
related to financing, charging
I had mentioned already data as a service.
So it's really about providing those peripheral services to
to ease the integration from, ICE to EV.
And so that partnership model is not only on the,
the actual usage of our products, but also on the execution side.
So we have a variety of different business models
and we partnered very closely with a number of
leading global players to be able to execute such.
So not only on the development side with respect to Brembo, American Axle,
but also OEMs, you know, Magna, EAVX from JB
Poindexter and Mahindra
and also with end users to be able to create the exact
specific mission specific vehicle that's most appropriate for their needs.
So again, thank you for stopping by.
If you'd like to learn more about REE auto, check us out at
www.ree.auto or any of our social media channels, LinkedIn, Twitter or Facebook.
Thanks so much.