- Welcome to YouTube Creator News,
where I keep YouTubers like you up to date
with everything that's happening on YouTube
that impacts content creators.
Today, we have some really interesting news to talk about.
So we've got some updates to YouTube monetizations policy,
we have a hack that YouTube is now giving
to select channels right now,
that's something that they're testing
that's gonna help you be able to grow your channel
in a different kind of way,
but we're gonna talk about the details of that
here in a second.
And they've also got some updates
coming to our channel pages
and more YouTuber News starting right now
with YouTube bringing back the oldest upload.
So this is something that
a lot of content creators and viewers
have also had an issue with.
When YouTube removed the option
to let us sort by oldest
when we're looking at a YouTube channel,
the internet kind of went crazy, you know,
for a little bit once they took that out.
Kind of like they did, not as much as the dislike button,
but they, you know, they did go a little bit crazy.
So they are bringing that back.
So the problem that they had in the past,
according to the video from Creator Insiders
that I watched on this is that in the past
when they made the update to where you had
the different tabs for the different types of content
that you're putting out the issue was
that you couldn't just, you know,
click the button and then, you know, sort that way.
So because of that, they had to kind of
rebuild the infrastructure on the backend
to allow that sorting to be a little bit more accurate
with all the different content types
and things like that.
So that's awesome news if you are somebody
that likes going to YouTube channels,
seeing the progress, you know,
of other content creators
and using that as inspiration as well
or just outta curiosity just to kind of see, you know,
what a creator was doing in the past.
But next up, we have a game-changing way
that YouTube is currently testing.
So I looked through a handful of different channels
that I have access to
and currently this is only showing up
on a few of those channels,
and it looks like they are beta testing,
this one actually came,
this is a screenshot from the TubeSpanner YouTube channel,
but the the promotions tab is they are testing something
to where you can actually boost your videos
essentially just running ads on your YouTube videos.
And how this process works is
when you hit that get started button,
it takes you through a process
that lets you select the video,
it lets you select the audience that you want to, you know,
show your videos to,
and then of course, you know,
you have the option to, you know,
pay in order to get your videos in front of more people.
So in my opinion, this is going to be a cheat code
for people that are, you know,
gonna be able to use this effectively,
maybe for people that do affiliate marketing,
maybe for people that have your own product or service
that you like to bring attention to,
or if you're just using it to grow your channel.
So, just some things to think about here really quick.
And again, they are beta testing this right now
and it's not available for everybody yet.
But the reason that I wanna talk about this really quick
is in the event that you have this,
make sure that you are targeting things correctly.
Because a lot of content creators
when they start, you know, paying for ads for their videos,
what they'll do is they will target
like the cheapest, you know, ads that they can get
for the sake of getting their numbers up
with that cheaper amount of money.
However, you wanna make sure that if you do use this feature
you wanna make sure that you are
targeting your audience accurately
so that when your videos get in front of those people,
they are also more likely to engage with your content
organically when it's presented to them
on the platform as well.
So you gotta be really careful with this.
I think it's a pretty cool option that we have
in how they're building it and making it simple
right inside of the YouTube platform because, you know,
previously people had to go into Google ads
and then, you know, set all this stuff up that way,
but giving content creators the option to be able to
boost your videos directly inside of YouTube,
I think it's a pretty cool option
and it's definitely kind of like a cheat code.
Now, of course, if you're somebody that needs to
learn how to grow their YouTube channel organically first,
keep in mind that this is not a fix
to not getting results on YouTube,
because in order to make this effective,
you have to be able to grab somebody's attention organically
and then pull them into your content
and through your content and create a valuable,
not valuable, but a satisfactory experience
for those viewers.
But this is a pretty crazy thing.
So TikTok does this already,
I think Instagram might even do it,
but seeing this on YouTube, I was actually pretty surprised.
I was like, hey, this is cool.
If this is the way the game is going now,
then you know the pay-to-play option, you know,
can, you know, give some people a boost.
Next up, we've got some updates
that are coming to our channel pages as well.
Now, when it comes to our YouTube channel pages,
YouTube is putting out a for you section
on our channel pages.
Now, I'm sure if you're familiar with TikTok
how they have, you know, the for you page,
it's gonna be like this or it's gonna be something like that
but it's gonna be on your individual channel page
as a section on your channel page.
So when somebody goes to your channel page currently,
you need to make sure that you have your videos categorized
into different categories and added as sections
onto your channel page
to fully take advantage of the traffic
that you're getting on YouTube,
but with the option that they are going to be rolling out,
and everything I'm getting ready to tell you here,
all of this is gonna be rolled out by the end of this year,
but basically with this particular for you section
one of the things that is cool is
it's gonna have a personalized section.
So let's say I go to your YouTube channel page,
I'm going to see a different set of videos
than if Yellow Shirt Dad went to your channel page
or if Doug Man's Land went to your channel page.
So it's all customized
which is I think a pretty awesome thing
because then that makes it to where your channel page,
at least that section, is going to kind of cater
to the person that is interacting with your videos,
which I personally think is awesome.
In addition to that,
there has been a update to their monetizations policy.
Now, some people are freaking out about this,
but the way that this is working is that,
oh, let me go back a a step here
in terms of the channel page updates.
My apologies.
So in addition to the for you section,
they, if you have an artist channel,
they're going to introduce a releases tab as well
to feature all of your albums and singles,
and that's going to be an update
to the channel page as a whole.
So just like we see live streams and videos
and things like that at the top,
you're also going to have the releases
to where it's gonna showcase your singles and your albums,
which is cool.
If you are a content creator that is in the US
and you have the feature to add courses
to your YouTube channel, then in that particular case,
you are also going to have a very specific tab
for that as well.
So anybody that does any type of teaching content,
this is probably gonna be a really big deal for you.
They're also going to add links
to your channel header on a mobile device.
So this is pretty awesome.
So in the past you had the about me page links that you add,
and they will show up in your channel banner
for desktop users.
However, mobile viewers, they didn't get that.
So, you know, typically in YouTube fashion,
like the mobile, unfortunately, like they're working,
they're going way better now than they used to,
but you know, there's some features like that
that are really beneficial to content creators
that just doesn't get the attention on mobile devices.
So seeing them deploy things like this on mobile
is really exciting.
This is gonna be really good for those of you that have
like a product or service that you offer,
let's say that you're doing YouTube for your company
or let's say you have a website that you're trying to,
you know, bring attention to or something like that.
Being able to add, I think it's up to two links,
right there for mobile users
at the very top of your channel page
is also gonna be a really valuable thing
for content creators as well.
So that's a big win.
And the note on this is that some of these changes
are rolling out soon and some will be put out
by the end of the year, but overall, like, you know,
these are pretty awesome updates
like all the way across the board and we're still going.
So the next one is that YouTube is making an update
or they made an update to their monetization policy
starting June 5th.
If you apply for the YouTube partner program
and you get rejected,
you're gonna have 21 days to appeal or 30 days to reapply.
If you apply after 30 days and you get denied again,
this is the part that or is freaking people out,
you're going to have to wait 90 days to reapply.
So make sure that all your ducks are in a row
before you apply for the partner program,
make sure all the content that you're making is, you know,
unique and original content.
Make sure that you're not, you know,
using content from somebody else and, you know,
those sorts of things
because those types of things will typically get you denied.
But the thing about the 90 days,
one of the concerns that content creators have,
and I'll be honest, because the system isn't perfect,
I have this concern as well,
when YouTube does something, when the system
well like flags you for something
and the system says like, hey, this is wrong or whatever,
and you end up getting demonetized,
then in that particular case, you know,
if you go through this process then it might, you know,
put you kind of in a bad situation there.
But overall, I understand that this whole thing is just to,
you know, kind of prioritize, you know,
new people coming into the partner program
and if you have to sit there and reapply a bunch
and there's probably, you know, something, you know,
that's a little bit challenging with your content
in terms of it getting into the partner program.
But this whole thing, I'm sure there's going to be,
you know, some problems that come from it,
but overall, I totally, you know, understand, you know,
why it is that they're doing this.
But one of the things to keep in mind is that if you
get your monetization suspended, you can appeal,
but if you lose, you're gonna have to wait 90 days as well.
So like for example,
for all you monetize content creators in here
that are already in the partner program,
if you get caught up in something, you know,
by accident or you know, something gets, you know,
falsely flagged on your account so to speak
and you end up losing your monetization, you know,
if you go to appeal it and you lose the appeal,
that's 90 days that you're gonna be down
in terms of monetization.
This is why it's so important to make sure
that in addition to YouTube ads
that you're always thinking about
other ways that you can also monetize
what it is that you're doing on YouTube in terms of,
you know, affiliate marketing, have your own, you know,
products or services, you know, all the different ways
that YouTubers monetize.
So, you know, make sure that you are thinking
in that way so that you can make sure that
in the event that you do end up as kind of like a, you know,
a glitch in the system, so to speak,
and you have to deal with that, you know, process
that you are, you know, not just completely flatlined
in terms of your income while you're dealing with, you know,
getting everything, you know, reconnected
and getting your ads turned back on.
I do wanna let you know as well
that if you are new to YouTube
and you want to learn more about
growing your YouTube channel
click into this video right here.
And if you're hanging out,
keep in mind I'm gonna be doing live channel reviews,
free channel reviews for content creators
on the TubeSpanner channel here
as soon as I get done with this live stream
it actually starts in five minutes.
So I will see you over there
as soon as I hit the end live here,
it's going to automatically redirect you over there
so you can just go ahead and hop over there,
hang out, and be in the queue.
And that's the news.