Hey Besties,
I’ve received quite a few emails asking me about pinterest marketing ideas.
In honour of your request, and cuz I love you in a weird sort of creepy way,
I’ve gathered the 4 worst Pinterest marketing mistakes that I see over and over again
that can ruin your Pinterest presence.
Speaking of presents, I also have a major Pinterest marketing present for you.
and it’s NOT an ebook.
First mistake,
When writing your about section
avoid funny, clever or silly humour.
You’d be surprised at how often I see this.
You have 3 seconds to properly impress someone
and this is not the time to be telling jokes.
Humour can often be used as a defense mechanism when you’re unsure of yourself or your business.
So if you notice a funny joke or cliche in your about section
it’s time to polish up your company’s tagline and put that up instead.
Two.
Neglecting to post a description with your images.
This might seem obvious
but if you visit the popular sections of pinterest
almost all of those pins have awesome-sauce descriptions
and some of the best ones have a description count of 200 - 300 characters.
so add awesome-sauce descriptions with your keywords that you want to be found for
but not just any keywords
Which leads me to the third mistake in Pinterest marketing
guessing your keywords
Have you ever thought to yourself while pinning
self?
What keywords should I use for this one today?
If you type a single word after that thought then yes, you are guessing
and 95% of the time, you are using the wrong keywords.
Here’s a biiiiig tip for you.
Start typing a keyword or phrase at the top search bar of pinterest
You’ll see some search terms popup magically.
Those are the terms you should be using in your pins titles and descriptions to be found.
Last, you actually need a call to action in your description
whaaaaaat?
Word.
A Pinterest user is often in a gathering frame of mind.
So you need to get them to snag your pin before they bypass it forever.
So sometimes adding phrases like
“re-pin for later”
“re-pin to remember”
“pin now, view later”
can actually help pinterest pinners make that little extra click
which helps their followers see your pin as well.
Then they can always come back when they are through with their gathering phase
and are now in the more serious checking out phase of thinking.
Oh no.
We’re out of time.
But I have so much to tell you about consumer behavior on pinterest
and what makes a person actually go from Pinterest, to your site to clicking and buying.
If you’re interested in grabbing the training go to thepinterestacademy.com
and let me know what I definitely should NOT leave out of the training.
But that’s not your gift.
I have spent the last several weeks working with some of the top graphic artists whom
I know and love
and we have all created for you
101 Pinterest Templates
We’ve created all sorts of themes in these templates like
corporate
chic and crafty
clean and simple
art deco
holiday
professional
and more.
You can instantly download these 101 Pinterest templates by going to richmombusiness.com/ptemplates
The download also includes an extra video tutorial
which shows you how to customize these templates in the free online graphics program pixlr.
Oh but before you go
please take a second to thumbs up this video and say thank you below
it truly helps this video reach others
and makes it possible for me to make more freebies for you.
Also, be sure to check out Kelly Jane Sorenson
Northern Whimsy
RosaBebe
Life n Reflection
and Pixel Scrapper
who all helped me create these incredible Pinterest templates for you.
Links to all their shops will be below this video so you can say thank you to them as
well.
Stay for outtakes?
Love you all
Peace out yo