If I go creep on your LinkedIn profile right now,
I under no circumstance should see this... Hello
and welcome back to my channel, where I help you
slay your career and cultivate the successful life
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the notification bell. I release two new videos
each week. Do you know what your LinkedIn profile
headline is supposed to be when you're a job
seeker? And what the heck is your LinkedIn
headline supposed to be when you're unemployed?
Today, we are going to deep dive into my LinkedIn
headline formula for job seekers. If you are ready
to find out what that is and update yours, click
that like button and let's jump into it. I can't
start out anywhere else other than what you
absolutely should not put as your LinkedIn
headline as a job seeker. If I go creep on your
LinkedIn profile right now, I under no
circumstance should see any, 'seeking new
opportunities' or anything along those lines. And
it's not because you should be hiding the fact
that you're looking for a job, or there's any
shame in the fact that you are looking for a job
right now. The main reason why I am telling you
this is because this is prime real estate my
friend. And not just for keyword optimization in
your LinkedIn profile, which is super duper
important to help recruiters find you on LinkedIn
by the way, this is also your introduction to
people on the platform. Whether they're visiting
your profile, you come up in search, or they find
you in their newsfeed, your LinkedIn profile
headline is something that is visible across the
platform. So make sure that you are using wisely
in a way that makes someone really want to visit
your profile and get to know you. Let's get into
my formula right now. If you go into your LinkedIn
profile, and you have the LinkedIn default, it is
going to be your current title and your current
company that is going to be your LinkedIn
headline, but you can go in and edit it. Where
you're going to go is on your profile, you're just
going to go right there, I'm going to show you on
screen and you are going to click Edit. And then
you are going to implement my LinkedIn headline
formula for job seekers. This is actually super
duper easy. First things first, you are going to
put your target job title in there, even if it's
not your current job title. Claim that title that
you want to have in your next job. If you're a
pipebar aficionado, like me and so many people on
the platform apparently, you can pop one of those
in right now. And we are going to go into the next
step of the formula, they're going to add two to
three of your top skills that you really want to
showcase here, because this is one of the key
LinkedIn optimization zones, you want to make sure
that you have the information that people are
going to be looking for, in order to help them
find you. And even just at first glance, to see
that you have exactly what they're looking for. If
you don't know what to feature, or what skills are
relevant, I do have a video that has a hack on
exactly how to find that in less than 30 seconds
using LinkedIn, I will link it down below. So you
could check it out after this one for good
measure, throw some pipe bars in between those and
then one more and you are going to end with what I
call the triumphant talking point. Think of this
as your conversation spark. It should be something
that people cannot resist but ask you about. It
ould be something from your personal life, like
ou're a marathon finisher, or a triathlete, or you
won some super duper impressive award when you
were in school. Or it can be a key impact from
your professional life, such as you expande
revenue by X amount of dollars. Having a numbe
here is going to stand out because it is a nic
little pattern interrupt most people go text, s
numbers are going to jump out at people. If you'
e kind of stumped on this one is think about it th
s way, when you're talking to someone at work,
r you are even in an interview situation, what
s something that comes up that people always ask y
u more about that is what you want to end on yo
r headline. The reason why you are going to end yo
r LinkedIn headline with this talking point
s because this is the conversation starter. You wa
t them now to go to your profile in order to lea
n more about you or to connect or to send you
a message. And if you're really really stumped, a
d you're doing this right now just put something
n because you can always change it later.
I personally change mine all the time. Now I'd lo
e to hear from you down in the comments. What's yo
r LinkedIn headline now? Either drop a link to
our profile down below or let me know what it is s
that I can check it out. And if you really reall
don't know what is unique and awesome about you
you really need to sign up for my workshop where
'm going to help you figure out just that. I'm go
na drop the link in the comments down below. Now t
at you have your LinkedIn headline all squared awa
, it's time to go into the next LinkedIn Optimizat
on Zone. Go and check out this video where I break
all four of them down but before you go if th
s video was helpful, make sure and give it
a thumbs up consider subscribing if you haven't
already. As always, thank you so much for watchi
g. I'll see you in the next video.