For your YouTube channel or really just any video content that you create to be
taken seriously you have to have the right tools and equipment to make that
happen in today's video we're gonna cover some of the equipment that I use
to put together a bunch of my video content for either my agency or my brand
and what you're going to need to know about it what I suggest and really how
you need to start going about acquiring a bunch of these pieces so stay tuned
for this video alright welcome back everybody and thank you for joining me
my name is Jordan Steen also known as Cereal Entrepreneur and at my channel we
talk all about starting a YouTube channel otherwise known as a personal
brand really building an agency or any kind of online business that you could
possibly want to pursue so if this is your first time watching or if you
haven't done so yet make sure to hit that subscribe button and notification
bell in the bottom right hand corner of this video so that way you get updated
with all of our future videos trainings free resources our free course giveaways
everything like that so in today's video I'm gonna talk to you about a bunch of
the camera equipment the lighting equipment the sound equipment and really
some of the planning and extra resources and tools that we use to make sure that
our video is top-notch oh and PS make sure to stay tuned to the end of the video
because if you do I'll teach you how to attract your first 1,000 plus
subscribers and then how to build it to where you can get to 2,000 3,000 new
subscribers every single month because that's currently what we're doing and
we're trying to approach about 5,000 subscribers per month so stay tuned to
the end will teach you about that now YouTube is the second most visited
website in the world that actually has about 1.9 billion logged in users every
single month that's about 30 percent of the entire world it's not quite 30
percent but it's pretty freakin close now what this means is people love video
content and they really like learning and engaging and watching video content
versus just reading a blog or text and stuff like that so it's important for
you to understand that video needs to be a part of your strategy in the future
and moving forward with any kind of business that you're running but to
build a strong following on YouTube you really do have to have the right
equipment to get that professional style look that you want with your YouTube
videos now that doesn't mean that you can't get started if you don't have a
thousand dollar camera like we have or a bunch of mics and lighting equipment
what it does mean is that you will want to acquire them as quickly as possible
what I do recommend is at the very beginning at the very least you need to
have good audio quality because people will usually kind of sacrifice the video
quality as long as they can hear what they're trying to learn but if I'm going
to a video to watch something and I can't hear what they're talking about
I'm not gonna stick around right there's no point in me trying to watch it and
figure it out for myself I need them to explain it where I can hear it right so
audio is pretty much the most important factor with video and it's because of
the fact that again if I can't hear I'm not gonna watch your video but just so
you guys are aware I mean we started with a cell phone
I had a lamp where I was pulling the lamp over and just like holding the lamp
in there having the lamp lean towards me to give me light which made me really
look orange we were using the mic on my phone so and you guys like this was just
kind of thrown together very hodgepodge you guys could go buy a mic and this was
something that I wish I probably should have done or wish I would have done in
the beginning but you can buy an external mic for your cell phone which
will make that quality even better or just buy a mic like what we're using
right here for our desk mic and we'll talk about this later but you can plug
that into your computer and just record the sound to your computer and still
shoot with your phone so that way the video quality is really good but then
you have much better audio quality as well so let's go ahead and jump into
some of these pieces of equipment that I'm talking about so that way you can
get an idea of what you're going to need to do to get your channel going the
right way okay so this is the Canon 70d and really what I love about this camera
guys is it gives you the 1080p quality that you want and it's not too expensive
you'll see some of the Canon series that are a little more expensive around 3 or
4 grand but that's not what you have to spend on this I actually spent about I
think it was $1,100 on a full kit and that came with the camera several
different lenses the battery the memory card a bunch of other features for
cleaning and stuff like that and really just everything you're gonna want to get
started with using this camera now the cool thing is again you can
detach a bunch of the lenses that came with it to get different styles of shots
at whether you want wide-angle or if you need to shoot further shots that are
further away so I really recommend getting this camera once you can afford
it again you don't have to start with this camera there are other models that
we're going to talk about which I'll bring up that like the g7x
those are cameras that are completely usable as well but this allows you to as
you can see mounts a mic we have a mic mounted to it you can mount a light to
it a screen to it an extra DSLR screen for viewing but it's just an all-around
great camera to shoot YouTube video content with ok guys so the next thing
or the next camera I want to talk to you guys about is the logitech HD pro c920
this is a super affordable webcam that allows you to shoot in 1080p it allows
you to get that good screen share quality video if that's what you're
looking to do is like informational videos and as you can see it clips on to
the back of the monitor alright guys so the v and mic is really great in the
reason why I like this mic is because it is the perfect desk mic it's less than
like 30 dollars and I have people tell me all the time as the best quality
sound that they've ever heard when we use it it comes with this really nice
cover you can see it has a stand on the bottom to hold the mic up the mic is
adjustable so that way you can put it up or down if you need to and then it is a
USB plug in so it plugs directly into your computer now this is only a desk
mic it is only usable when you're shooting something on your computer or
at your desk but again a really great quality mic if you're looking for
something that does that functionality or has that kind of functionality ok
guys so the rode micro is a really great mic for compact recording if you need a
smaller shotgun mic this is really the way to go it's the smaller version of
the VM go which is another shotgun mic that rode makes that we're gonna show
you here in a minute it's got this little springy bounce which is really
cool so that way in case you know it's not gonna take on any extra noise when
if you have a little bit of movement and it needs to adjust for that it also has
a windshield which is really great for making sure that you don't get any wind
noise into your mic when you're recording so all around just a really great
compact mic and you can put it on a mobile recorder or on your camera if you
have the hookups for it okay so this is a rode VM go and this is the larger
version larger version shotgun mic that they have it's roughly around 65 $70 I
believe online on Amazon of course all of these links that were showing you
guys we're gonna leave a link in the description below for but this mic has
some of the best quality around it has a balance in the center to make sure that
it doesn't move around a ton you can plug it directly into your camera like
you can see here it doesn't come with the dual mount like you guys can see
it's sitting on in this shot but you guys can obviously buy one of those and
then it'll allow you to put a light up next to it just so you can have that
light and great audio at the same time but again getting back to the mic it has
hardly any interference it records great audio you can buy a windshield for it as
well and again just a really great mic to use for directional shooting so what
type of Micra you guys using if you have a specific type of mic that you like to
use leave it in the comments below I definitely want to know what you guys
have used in the past and your experience with it the next thing I want
to talk about is the secti tripod and you're gonna want a tripod so that way
you can get different types of shots and you don't have to actually have someone
something to set your camera on when you're trying to shoot it's pretty
straightforward why you need a tripod but the secti is the one I recommend
because it's affordable I believe it was right around $65 and it has the 360
mount on top so you can go in any direction it also has the ability to
take the bracket mount on top which is what you put your camera on and you can
set it in all the way down like you can see here so that way if you need to get
that 9 by 16 shot for Instagram it'll actually allow you to shoot that or if
you needed to shoot something on the ground below you it gives you that
ability to angle your camera downwards on top of that you can see the base at
the bottom the legs are able to fold up and you can actually quickly make this
into a monopod if you needed to and the legs adjusts back down to make it back
into a tripod obviously so really great tripod that I recommend anybody to use
if you're getting into filming now the final piece of video equipment I'm going
to talk to you guys about is the crappy softbox lights and you guys are probably
familiar with softbox lights but essentially they give you that
wider light feeling so that way you get better lighting in your video again I
mean it's pretty straightforward here I just recommend these I've had them for
two years and the original bulbs still haven't gone out and you guys know me I
do a ton of shooting so I definitely recommend these lights as far as some
cheap starter lights they're definitely the way to go I believe there were only
about forty fifty dollars for these lights so that's most of the equipment
you're going to want to use I promise you guys there isn't really much more to
that there are a few cords and cables and stuff you're gonna want to get but
as far as video shooting equipment that's pretty much all you need oh and
for those of you who are really just trying to get more views to your channel
you really feel like you have all of the necessary tools and equipment you want
more views check out this video we put together in the top right hand corner on
SEO and how to relate that to your channel I promise you it's going to help
a ton so guys I told you I would give you some free resources or tools but
also some free resources to use what I suggest two tools ubersuggest
which is by neil patel check out that tool it's great for doing keyword
research and then number two is going to be keywords everywhere that's a chrome
plug-in that I definitely recommend you guys get also going to help with keyword
research finally if you're looking for a video editing software to use and you're
a beginner then I definitely recommend checking out filmora by wondershare that
is a platform that I started off with I have no video editing experience before
that I was able to get in there learn the tools that are available to you
inside of filmora and then actually start editing my own videos so if you're
looking for something that's easy for someone to use who isn't necessarily a
video editor that's the one you're gonna want to check out so that's it for
today's video as always guys I've left all of the descriptions for any of the
tools and resources that were mentioned in the description below this video but
also you need to check out our blog article the link for that is also in the
description below it's below right all of the tools and equipment that we told
you about check out the blog article though because there's a few tools and
equipment and softwares that we included on that document that you're also going
to want to see oh and last thing since you stayed tuned to the end of today's
video make sure you check out this video in the top right hand corner on getting
your first 1000 subscribers and growing even further past that but that's it for
me for today guys I will see you guys on the next video and if you have any
questions about any of the equipment that we told you about today
please make sure to leave them in the comments below but until next time guys
Cereal Entrepreneur out bye ready to start living the six-figure
work wherever be your own boss lifestyle well at Cereal Entrepreneur Academy
we'll teach you how to use a laptop and internet to start your own social media
and digital marketing agency get started with our free Facebook Ads training
links in the description below guys see you in the course, Cereal Entrepreneur out