(MUSIC)
no, no
this isn't a video about how to become famous on tik-tok with dance
moves because to be honest half of us wouldn't make it on there as our moves
aren't lit enough
hey i have lit dance moves
what about these
like I said
we wouldn't make it on there but luckily
for you guys in this video we're not going to be going into how to become
famous on tik tok with dancing we're actually going to be going into how
you can start a clothing brand and monetize your audience by selling
products to them on tik tok now this video was a collaboration with somebody
in the community who actually reached out to me after viewing a video on this
channel and they said yo thank you for for for sharing what you did
I made thousands of dollars on my tik tok through your process so in
this video we're gonna share the insight and the inner secrets of what he used to
blow his brand up on tik tok so if you're a new visitor to this channel I
highly encourage that you guys hit that subscribe button right down below
because the best part about it one of the best parts about it is that it
requires no money down or sick dance moves like this one
so let me start this
video out by sharing a story about how we came across a success and what we did
to ensure we provided you with an A.1 from the ground up education in this
video so a few weeks ago I was working right there hard at work when I got a
call from Ian the founder of Apliiq what up man
John you there man
yea yea i was just hard at work
aw dude I have something crazy to tell you
your gonna get a kick out of this man
what's going
you remember that zero dollar how to
start a clothing line video yeah yeah how's it doing the videos rad man it's
it's awesome it's been helping about a ton of people out but I got a super funny
story about it and you know the world of e-commerce you just like always checking
in like what's going on our sales going that type of stuff
so Im getring all these pings of like all these orders coming in like this new seller
just started selling like hundreds and hundreds of things so I call the number
on the orders of the seller and I'm like and this nice lady picks up like oh hey
and I was like I'm so sorry maybe I have the wrong number
and like immediately oh man this is gonna be like a fraud situation you know
I was like I'm so sorry I'm looking for Aaron and she's like oh well who's
calling I was like well yeah my name's Ian I work at this company Apliiq we
manufacture apparel and she's like oh yeah yeah Aaron's my son I was like yeah
well you know I think your son might have placed like a couple hundred orders
on our site she's like oh yeah no I know he like just launched a clothing line
he saw this video that you and this guy John did he did this whole entire
clothing line from the ground up by himself with $0 launched it on tik-tok
and dropped the release and sold like hundreds like I think it's like 350 or
400 orders like on the first release it was incredible due to blew my mind
that's that's that's amazing and so you say he's he's on tik tok and he is
obviously a teenager because he's still you know his mom was a the credit card on file
I just remember how you started that video like
hater are gona hate they are gonna say hate it can't be done
you know its not gonna work for everyone
but but it can be done
so I asked him to
connect us to Aaron and of course to his mom since he was a teenager in order for
us to find out more about his story and what he did to have that success on tik
tok what I found out was mind-boggling he sold thousands of dollars of apparel
on his first drop and a design was a simple milk carton with the website had
a picture of a milk carton in a handful of products can you guess what the name
where the brand was called it was called milk with an e so being the boomer that
I am at using tik-tok I had to ask him what made his lunch successful and at
first he was a little shy of sharing that information but I was able to
wrangle it out of him and a few other people that are part of this community I
had conversations with them about what's made their channels their tick tock
accounts successful and what's made go viral and we'll be sharing the keys
to success later on in this video but right now I wanted to dive into the
details of what Aaron specifically did to launch his clothing brand using tik
tok and what better way to do this than by actually getting the information
straight from him my name is Aaron I'm 14 and I certain little clothing I
started this brand - tick tock and want to take you into my design process and
how I show my brand online let me show you so when you're starting your
clothing line the first things you need to do is get an illustrator software I
use Adobe Illustrator which I highly recommend for creatingyour logo if you don't
have access to this and you can find a free software somewhere on the
Internet or you can hire professional graphic
designer to help design your logo alright so once you got your illustrator
software you're gonna want to go get Shopify and you're gonna want to create your
account so here you can type in your email address start your free trial
so ill log in and then once you're here you're gonna want to go
into your settings you're gonna want to set up your payments and shipping and
all of your personal information this is a very important key especially the
shipping which I forget to do if you don't setup shipping then you're gonna have to pay
for all the shipping you may lose a big amount so do not make the same
mistake as me after you have all your personal information set up your going to want to go into your
apps right here in your apps you're gonna want to add drop shipper which I
use Apliiq highly recommend once you got it all downloaded click there and
then in here when you get to it you hit hit create account but I already have my
account so I'll just sign in here we are you got your account so now it's time to
start design so after you get your Shopify and dropship account all setup
you're gonna want to go into your illustrator software and start designing
your logo so here's one of my logos that I have and after you get it you
want to export it as a PNG so it has high resolution
make sure it's high resolution very important or else when your shirts going
through sampling it'll get caught all right so after you got your design
you need to go into your dropshipper and start design so with Apliiq you have all of
these different things you can design I'm gonna go with the normal short sleeve t-shirt for now
Gildan men's t-shirt which is what I print on then here you can have a pocket tee but
I'll just remove that now then you want to go here and hit add your artwork and
get your PNG image and here you can either do digital prints and cut
and sew or embroidery my two main ones that I use are digital print or embroidery but for now we're just going with digital print
so here we are with our design on a shirt I shrink it down to the size I want there
we go and change the color which I change to light blue here in the note
you could write anything about the design that you want them to do so I can
say three inches from collar and then I also want it centered in the middle
hit done and after you have your design already you're gonna want to
order the sample this is a very important step that you must not skip which I also
made a mistake go up here hit buy a sample size that you want and then I that's your cart
there you can go ahead and order your sample so after you have a sample you're
gonna want to get your product on your Shopify account
so here you're gonna go next I got to go drop ship this product and add a new
product to store and put in your pricing that you want I sell my shirts for
$20 you wanna hit create new product and then putting the name that you want
something the name there we go save now that your products on your
Shopify account here you can edit it edit the site pricing and edit the
name of it but this is a very important step you can add you wanna go down
here to add variant and in here you're gonna want to click on each of the sizes
in here you want to hit charge tax in a spark if you do not hit charge tax and
for every product you sell you're going to have to pay the taxes for that and
also gonna hit track quantity this will show you how much you've sold and your
inventory and everything I'm just go up here click Save
alright so now that you got your products you're ready to sell you need
to design your store you go down here to online store and here you can change the
themes the navigation of your whole website go over here customize and here
you can change change your header sidebar like put collections down here you
can add a header at the top for any news you need to announce
there's your website okay so after you have your product you're gonna want to add your
pictures to it once the samples come in pictures are very important to know what
your full product looks like show you some examples here's one of my personal
favorite hoodies it's a very basic just take a picture of the front of the
design and do a zoom up so after you have your website all complete have your
product next thing you want to do is set up a social media the best social means
that I use our Instagram tik-tok but you can also use Twitter or Facebook
tik-tok is the highly recommended social media it's a great so let me show
how I make mine
when having a clothing line advertisment
is very important I've discovered that tik-tok is great
for advertising my products I've gained over 22,000 followers in two hundred
twenty eight thousand likes in the past so let me show you guys how I make my
tik toks first you're gonna want to get your products that you want to show I'm
sharing these two dad that im gonna release later today so after you have this
go over into your tik tok app hit this plus button go to your sounds I
have all these sounds picked out I'll just choose this one so with my products
I'm gonna show up against my black wall for a nice base background and then very
simple just record show my products gonna get in
it's very simple just show the product show the design and after this hat
grab my next hat my next hat to show do the exact same thing show the design and I
I'm gonna go here I'm gonna add my text and just explain to them what these
are so new dad hats coming later today
I just kind of put it up in the corner you can still see what's going on and you go
here and hit next and then hit check back later for the new hats and I'm also
gonna add some hashtags just some more people will see them alright so now that
we got all our hashtags our captions are wording and everything were gonna go
here and hit post and there it is thats how i make mt tiktoks
as you can see this process is so easy and
requires no upfront cost when starting a brand with apliiq they are able to do
this with hats shirts hoodies and much more helping him build a loyal following
that comes back for more every drop he makes now as promised here are the
tips that we've learned over the last few months of dissecting tik tok
accounts talking with tik tok creators and more importantly figuring out how
tik tok really functions now nobody is truly a tik tok guru nobody really
knows the inner workings the only thing that really remains consistent with tik
tok is a couple of things that we're going to share and by you being able to
use these key points we're about to discuss it'll increase your chances of
going viral on tik tok and growing a channel and building a brand on there
now the very first thing about tik tok that you might notice after you go on
there is the fact that it has a for you page now that
for you page is essentially a page of recommended videos based on your viewing
patterns so if you're watching a lot of prank videos or you know some funny
videos tik-tok will recommend more and more funny and prank videos on your feed
now if you're watching other types of educational content it'll serve you more
educational content because the goal of tik-tok is for them to keep you on their
platform for as long as they can so what this means as a creator if somebody
wants to create like you watching you want to create content for your brand
the key isn't finding the market of who you're gonna be serving and who's gonna
be watching that in that video you need to start with who the viewer is and what
their viewing patterns are why you want to do that is because it'll allow you to
better create a video that's positioned to be on alongside of that for you page
which is really where videos go viral it doesn't necessarily go viral by just
using hashtags now there's a lot of tips with using hashtags on tik-tok and
overall tik-tok has done an amazing job with their algorithm to just recommend
content based on what's in the video itself now of course you always want to
use that for you hashtag and the for you page hashtag to increase the chances of
it hitting that for you page but more importantly at the end of the day it's
all about creating that really quality piece of content that somebody didn't
know that they wanted to watch now when it came to Aaron the reason that I feel
his video blew up is for the fact that he really tapped into nostalgia now at
the time tik tok had a nostalgic trend it was really showing a lot of different
videos that were bringing you back emotionally or subconsciously to a time
that you were younger and the days were better off and that's something that
happens with tik tok is that there is a lot of trends that come and if you're
able to see the trends that are coming you're able to create content around it
which will increase the chances of that video being recommended for more viewers
now I feel that he hit nostalgia he also hit the graphic design market he also
hit the cartoons and and some of like the old-school things that kids watch
growing up and it really resonated with his audience which wanted to watch that
video more often and then wanted to support the launch of his brand because
as you guys can see in the video he actually drew
designs and he showed people he took them inside of the design process and
the inspiration of his brand and even though it's just a milk carton that's
drawn that looks like it's a kid's drawing it became a brand because it really
connected with the viewers of that audience so if you're thinking about
creating any videos for tick-tock you need to begin right there you need to
know who the market is who's gonna be watching it and you need to really do
some research in regards to the videos that are in that market and create a
video that can sit alongside it more importantly guys you're not going to be
viral right out of the gate it's very difficult to do that so more importantly
is don't get discouraged about videos not taking off I mean I'm speaking I'm
speaking from the heart right here because I published a lot of different
videos on tik-tok and I'm like man this one got a million on YouTube it
should work on tik-tok it doesn't always work out that way
so you have to continue testing and tuning and creating content specifically
for tick-tock in order to help the chances grow of your video going viral
so if you guys are interested in watching and seeing our journey of
growing the tic-tock channel we're gonna link it right right below in the
descriptions below this video if you guys want to follow us we'll add you
guys back because it really truly is a free-for-all on tiktok right now
anybody can make it as long as you make something good and you connect with an
audience and more importantly you're consistent and you continue to drive
home that idea that you have for your brand so I appreciate every single one
of you guys watching I hope that this tips and that this information we share
today is impactful to your brand in business because on this channel we help
entrepreneurs build brands that impact the world from the ground up so if
you're a new visitor to this channel subscribe button if you like this video
because we'll be launching many more like it and check out the free resources
and all of the links and platforms that we mentioned will also be linked down
below so again appreciate every single one of you guys watching and I look
forward to seeing you guys on the next one