what's up abe kislovitz here coming at
you with another tutorial today we're
going to be running through how to get
the best quality for your gopro content
on instagram
so i'm going to run through a couple
things on instagram first then a couple
best practices while we're shooting and
just picking footage and then lastly
we'll go through the export settings
thanks to storyblocks for sponsoring
this video we'll hear more about that
later but let's dive right in the very
first thing that you should do is open
up your phone on instagram
go to your settings
click on the settings button
click on account near the bottom
and then down to data usage and i just
found this a couple months ago i don't
know if it actually is going to do
anything but every little bit can help
right
so there's a switch that says high
quality uploads and it says upload
higher quality videos on cellular or
wi-fi which to me kind of sounds like
it's hiding in plain english the fact
that it's not just for cellular but it's
also for wi-fi which kind of constitutes
every video obviously if instagram
increased their bit rate overnight for
everybody their server costs would go
through the roof so it makes sense that
they would have a switch to get higher
quality videos because it is a problem
on instagram but the fact that it's kind
of hidden makes sense
the very first question that i get a lot
is why does my gopro stuff look so much
worse than everything else what i like
to try to explain to people is it's not
specifically the fact that it's a gopro
camera it's more so that the gopros lens
is ultra wide so you're getting a lot
more information and data in the scene
and then secondly just by the nature of
it being a gopro a lot of the shots are
probably in motion they're fast-paced so
the data that is in the scene is
changing rapidly which is also hard on
compression that all equates to video
that looks worse when it's highly
compressed the truth of the matter is we
can't really control what instagram or
youtube is going to do on their end the
best that we can do is provide it with
video that's clean video that's easy to
compress well and then doing our part to
give it a high quality source
so what does it mean to pick a video
that is easy to compress well if you had
to choose between the video on the left
and the video on the right one has a
bunch of information that's moving all
over the scene the other one is cleaner
in the sky there's less information
moving and that's going to be a much
easier video to compress on instagram's
end so ultimately that's going to look
better in the long run the other thing
that's huge in helping video compress
well is stabilization
part of a compression algorithm is using
multiple frames and looking at the
motion between consecutive frames
stabilization helps this because the
motion frame to frame is largely the
same in older gopro footage where there
wasn't any stabilization you'd see the
compression artifacts are much worse
this is also why a lot of people
complain that their time warps are
really poorly compressed this is because
the time warp has so much information
that's moving very rapidly so frame to
frame the information is vastly
different
last but not least on the theoretical
and editing side of things adding noise
reduction in post is going to help
compression have an easier time it's
just going to reduce the amount of
information that the compression is
going to have to work with so doing a
passive noise reduction is really going
to help out i use davinci resolve for
all of my noise reduction unfortunately
noise reduction is only available in the
paid version so the free version doesn't
have it but if you can get the paid
version davinci resolve's noise
reduction is extremely high quality
most good video noise reductions do cost
money unfortunately because they are
pretty complex algorithms so i suggest
if you're really serious about high
quality video output invest your time
and your money in a good noise reduction
pass
this next section is going to be numbers
and information in premiere so we're
just going to make sure that you're
using the right frame sizes to begin
with and then the right bit rate on your
export before we do that we're going to
check in with me outside with a little
information on storyblocks
we are on a beautiful sunset bike ride
today and i am here to tell you about
storyblocks which is an awesome
subscription service that has everything
you need for content production and
editing video from sound effects to
stock video
to transitions and titles
i've had it for the past three months
now and i cannot tell you how many times
it has come in handy things that
normally take me 30 minutes or so to
track down on an old hard drive or the
web and i always use the same stuff i
can now hop on a story blocks grab
whatever sound effect i need
grab the transition that i want and it's
good to go
so the awesome thing is it's all royalty
free so you can use it for your own
projects or for client work as well
so check the link in the description
below i don't think you guys are going
to be disappointed thanks for hearing me
out and tuning in
all right now we're back with the
version of myself that's inside on a
computer
much more fun when you're doing an
instagram video you want to make sure
your sequence settings matches your
export so just go up to file new
sequence under digital slr there's the
1080p presets i like to start with dslr
1080p click over to settings and let's
change our frame size so the maximum
that instagram accepts is 1080
horizontal by 1350 vertical and that is
for the 5x4 video if you're doing an
instagram reels that's going to be 1920
vertical but for this one we're just
going to do a standard 5x4 instagram
video so we'll do 13.50 let's name this
instagram video
if you want to save this as an easy
preset you can revisit just click save
preset and you can save it as instagram
video so hit ok
and now we have a frame size that's
going to match our instagram video
output i've already got one set up over
here
a lot of the gopro footage is going to
be bigger than your frame size so just
make sure you scale that down so it fits
the frame and then once you're ready to
export let's go up to file
export media for instagram your format
is going to be h.264 there's a lot of
scary options in here just know h.264 is
your safe place from here there's a lot
of information in here it's really not
that complicated because we're only
looking for one thing we're looking for
the export bitrate
so if you scroll through everything give
a quick check and make sure your width
and height are correct that's 1080 by
1350 and then we'll scroll past this
bitrate settings
under bitrate encoding there's multiple
options there's cbr which is constant
bitrate vbr 1 pass vbr 2 pass which is
variable bit rate just know that any
time you see something with multi-pass
or two pass is going to be higher
quality than a single pass
for instagram it really doesn't matter
you could do cbr but if you just want to
make sure you're getting the highest
quality do vbr2 pass it's going to give
you an option for a target bitrate and a
maximum bit rate for instagram videos i
typically keep my target bit rate at 25
and my maximum bit rate maybe 35
anything between 25 and 50 is going to
be totally fine i usually over
compensate and give it the highest
quality source that i can sometimes
people will say to compress it more on
your export and don't let instagram do
as much i haven't really found that to
be the case i give it a very high
quality export and then let it do its
thing from here we'll just hit export
we'll get a great high quality video and
then to get it onto your phone i would
use airdrop if you're on apple devices
otherwise do some other way to get a
full high quality video onto your device
one thing to note is if you are texting
it to yourself it's going to drop
quality because it's going to transcode
that so it travels through text easier
and it's not going to be the same video
that you created so make sure you either
transfer it directly drop it into a
dropbox or an email
or use airdrop if you're on apple
devices that's all i've got for you
today i hope this has helped you it's
really not that complicated on the
export settings it's a lot of theory and
more just understanding what goes into
good video
it is frustrating to see that you can't
really share that high quality source
with people unless you're giving them
the original file the good thing is
nobody but you has seen the original
quality so people just see what they see
and they'll love the fact that you're
uploading amazing and engaging content
thanks for tuning in please subscribe if
you haven't already and i will see you
guys on the next one