10 AMAZING Books You've NOT Read! Books ALL Successful Men Should Read
[0:00:00] Ten amazing books that have helped me become
successful that most people have never even heard of, that’s the subject of today’s
video. [Music]
Gentlemen, I love books. Over the last decade I’ve consumed about three hundred books
since graduating business school. Since graduating undergrad, that number probably has to be
doubled. It’s something that I am a voracious reader. Why? Because here at Real Men Real
Style, if I’m going to help you guys, I’ve got to first help myself. I need to stay on
top of my game I need to be constantly learning. In addition, I’ve got four young kids and
I want to show them by example that, yes, you can be a lifelong student that you can
continue to dedicate yourself to lifelong learning even if, yeah, you’ve got kids
even if you’ve got multiple businesses, I have three.
Now, how do I that? Well, I’m kind of cheating because I’m not always reading, guys. I
am a huge fan of Audible, the paid sponsor of today’s video and for a decade, I actually
longer than a decade I’ve been a paid customer I love this service. Why? Because when I’m
traveling I just simply wear my headsets and all of a sudden, I’m able to listen to tons
of books. And, guys, every book on this list is going
to be found over at Audible. Huge selection of not only books, but they’ve got original
audio programs, they’ve got magazines in here. The app works really great, it always
remembers where I leave off. And I just love that it works with tons of different devices
out there. Guys, Audible has a great offer for you, a
free audio book with a thirty-day trial. You just need to go to Audible.com/rmrs or text
RMRS to 500-500. One book can change your life, guys, and I’m about to give you the
list of ten. Are you ready? Let’s get into it.
We’ve got the Power of Moments by Chip and Dan Heath. These two researchers who happen
to be brothers, they put out some other amazing books, but the Power of Moments is their latest
and I think one of their best books because it explains how you can create amazing moments
in your life. And your life, you think about it, your life
is to find by bad moments by good moments by moments that usually back and you remember
them. And the idea is we can create more moments that we’re going to remember. And they teach
you a framework to actually do this successfully. They used some great examples, but I love
the idea that you can create more defining good moments in your life.
Next up, we’ve got Rejection Proof by Jia Jiang. Now, I had the privilege to speak with
Jia Jiang on Skype the other day. Really cool guy and I love his story. He’s a Chinese
immigrant. Came into the United States with huge dreams, but he immediately ran into problems
and roadblocks. That exchange family that he’s staying with, they stole his money
and they put it – he was sleeping in the bed of a murderer. He ends up speaking, yes,
that’s all in the book. He runs into rejection, he runs into problem, he runs into all these
barriers and what he realizes is it’s just a matter of picking yourself back up.
I’ve talked about this, guys, it’s not how many times you fall, it’s how many times
you pick yourself back up. But, most people don’t – they give up way too early and
that’s what this book is going to help you overcome.
Next up, I’ve got Measure What Matters by John Doerr. Ever heard of John Doerr? Most
people haven’t. Guys, he’s an original investor in Google early days and this guy
backed Sergey Brin, Larry Page, and he’s a billionaire. Very few of us actually measure
things when we’re trying to grow business or we’re trying to improve our personal
life. And those of us that do measure things were oftentimes measuring the wrong thing.
In this book, he helps you identify exactly what to measure and how it’s going to lead
to a huge return on investments. Next up, I’ve got Lessons from My Coach
by Amir Karkouti. And, don’t be deceived by this one, it’s a relatively short listen,
but it has some amazing insights. But for me, one of my – not to spoil everything,
but it’s to slow down. And they make a very – they make some great examples in this
book of how when slowing down and actually looking it, okay, what is the core problem,
what is the real issue here. You could – you can just have some amazing breakthroughs.
Next up, I’ve got Younger Next Year with Christopher Crowley. Now, I really love the
subtitle here, it’s Live Strong, Fit, and Sexy Until You’re 80 and Beyond. This book
is amazing because what – what it shows is that I plan on living I don’t about you,
guys, to 100, 110. And if I’m going to live that long, I don’t want those last years
for me to be mobile in a wheelchair or something, I want to be out moving around.
And if you’re 25 and you’re thinking now my best year is when I was 18 because I was
in better shape I wasn’t – I didn’t have this extra 20, 30 lbs. No, what are you
talking about? You’ve got another seventy five years in front of you. And this book
helps you get on the path to looking forward and to taking care of your body.
Next up, the Power of Body Language by Joe Navarro. And this guy very interesting was
in the FBI would actually go in the meetings and study people and look at, you know, figure
things out. Then, he started actually working in the private sector. He just got these great
stories. [0:05:00]
He actually has worked a lot with people in the poker industry, so he goes out to Vegas
and he can decode who’s kind have got a good hand who’s bluffing. Little things
like that I think that you can apply when you’re out and you’re meeting with people.
You’re talking with that woman and you’re wondering really is she just paying me lip
service here or does she actually like me. You can look at their feet, you can look at
his placement of the shoulders. He talks about this and gets into a great detail in the book.
Really cook book, highly recommended. Next up, I’ve got Born a Crime, stories
of a South African childhood by Trevor Noah. This is not a business book, but this a book
about life, this is a book about overcoming difficulty, this is a book about triumph,
this is a book about engaging with other human beings. And I love it when I can find a book
that is just so enjoyable to listen to. He’s got so many stories which I took and I thought
I could apply them to my company to my business, I can apply them to raising my kids better
having more empathy for my fellow human being. Just a great book that I – I learned a lot
from and I highly recommend. Next up, we’ve got Thinking in Bets by Annie
Duke. And this is about making better decisions by approaching the decision-making process
as you would gambling. So, this is something I’ve never thought – I’ve never thought
it out approach, but every time you do make a decision, it is like making a gamble. It’s
like taking a bet because you’ve got to set them out that you are risking on this
and there’s a good chance that you will be wrong, there’s also a great chance hopefully
if you’re good at decision-making that you will be right. So, very interesting the way
she approaches this and I learned a lot from this book.
Next up, I’ve got Essentialism by Greg McKeown. I love this book. I’ve listened to it probably
ten times in the last year because for me this book is almost like a shower. So many
times we allow the non-essential into our life and, yes, you can clear it out, but it’s
going to come right back it’s going to creep its way in and you need to take inventory
of your life and cut off the non-essential, focus in on what really matters. And you need
books like these as a reminder as – ones that you can just go back to and fell refreshed
go through clear house. Amazing book, Essentialism. All right. I lied to you, the list is actually
not ten, it’s more like twenty five, so I’m going to zip through the rest of these
books really quick. But, next up, we’ve got Zero to One, Notes on Startups or How
to Build the Future by Peter Thiel. We next got the Business of Expertise by David C.
Baker. Next up, 12 Rules for Life by Jordan B. Peterson.
The Miracle Morning by Hal Elrod. The 50th Law by Robert Greene and 50 Cent. Own the
Day, Own Your Life by Aubrey Marcus. Blue Ocean Shift which teaches you to think about
the box. Extreme Ownership, I actually have everyone of my team go through this book.
Love it. Ego is the Enemy by Ryan Holiday. Another
book I probably listened to about five times. Grit, the Power of Passion and Persistence.
Talent is Overrated, I’ve actually had my daughters listened to this one because they’re
very hard workers and it’s something that, hey, I’m trying to explain to them you’ve
got to put in the reps you’ve got to put in the work.
A Short History of Almost Everything by Bill Bryson. So, if you like humor and you like
history, this is an awesome combination. I Will Teach You To Be Rich by Ramit Sethi.
Decisive, How To Make Better Choices. Deep Work by Cal Newport. I love this book and
what’s really cool is I’m actually featured in it. Mastery by Robert Greene. Why We Get
Fat by Gary Taubes. Change Anything, The New Science of Personal Success.
All right, gentlemen, now it’s your turn. I want to hear from you down in the comments
what book that most people never heard of that would be an awesome a great read for
any man that wants to be successful? I am looking for more books to add onto my list.
Yes, I have almost three hundred books here downloaded from Audible, but I’m always
looking for more. And I’m constantly wanting to find books which are going to open and
expand my mind. And that’s what I love about a good book, guys.
And, if you want to get a free audio book, go over to Audible. Again, Audible.com/rmrs
or you can text RMRs to 500-500. Guys, it’s a great deal, great company, I’m proud to
support them. And, yeah, so you’re probably wondering what other books does Antonio have
on there. Free the Future of Radical Pricing, Mastering the Rockefeller Habits along with
the book Scaling Up. Crushing it by Gary Vaynerchuk. That’s actually a great listen, very, very
business focused though. We’ve got Quench Your Own Thirst by Jim Koch. The War of Art,
The Richest Man in Babylon. [0:09:32] End of Audio