hello friends welcome back to my channel
if you're new welcome my name is
christine
today we have a video all about my tips
and tricks and how to grow your
instagram so there's not going to be any
cheats or hacks or followers that you
can buy this is genuine tips i have
learned
in the last few years that i've been
doing this last year alone i grew
over 100k in my following i believe i
started off the year with like
15k 20k followers and then by the end of
the year i had just
over 150k so i learned a lot i'm going
to share all my tips and tricks with you
guys and some of the best advice i give
my own friends that are in the industry
so before we go ahead and jump to the
video
first hit the subscribe button also hit
the bell it lets you know every time i
post a new video i'm planning to do a
whole series
all about instagram so you definitely
don't want to miss out without further
ado let's go ahead and get started
i have my matcha here with me and we're
also filming in my office i figured it
would be a nice little change and if you
follow me on instagram you already know
the deal about
this pompous grass over here it was a
pain in the ass to find a vase for it
but cinnamon looks so cute
in the background anyways this is not
what you came here for i have all my
notes here
for you guys number one thing that i
want to say
is do not buy your followers do not join
engagement groups there's no hacks or
shortcuts to getting a lot of followers
it really is quality content
commitment being genuine especially if
you want to monetize your social media i
do this full-time and two years ago when
i first moved to la i quit my job
from that moment i did youtube and
instagram full-time if that is what you
want to do with your social media
brands are going to check how genuine
your engagement is however your
followers is an engagement if you don't
know is like likes comments and saves
it's all those metrics that
show that followers like your post
brands find that metric to be very
important and they will do that research
on you so if you buy your followers or
you buy likes brands are going to be
able to know and you're not going to be
able to get jobs from that so
long story short i don't think buying
followers or likes or anything like that
is worth it i would way rather have
5 000 genuine real followers and 500k
fake followers because in the end 5k is
more valuable and you can build your
audience from there
and then you feel good for what you're
actually working for and you can
actually see like what content you're
creating is
actually doing well you know what i mean
the second thing is you want to ask
yourself why do you want
to have x amount of followers do you
want to be an influencer why do you want
to be an influencer
if it's just surface level things and
you just want pr you're just in it for
the money or you just want clout
people are going to be able to see
through that and i feel like you're not
in it for the right reasons
plus people don't realize how much work
goes into this business and when i first
started out i quit a nine to five to
work like
a nine to nine i would have days where i
work like 16 hours a day
so it is a lot of work and if it was
easy
being an influencer wouldn't be as much
of an asset as it is
so you want to make sure that you're in
it for the right reasons i started my
youtube because i truly cared about
skincare so much i love
products i love sharing reviews and
recommendations to people
so you just want to make sure that you
have intrinsic motivation that way
when you're working 16 hour days for
15 days in a row you have that
motivation to keep going because you're
in it
for more than just the money and the pr
because that's just not a sustainable
situation then if you figure it out you
want to be an influencer and you do have
the intrinsic motivation
what type of content do you want to put
out that's different than what is
already out there what
is your area of expertise there are skin
care influencers there's clean skin care
influencers then there's like really
scientific like almost dermatological is
that a word
skincare people there's different
categories of everything so you want to
figure out what niche you are what you
truly love what you're good at
maybe not even something that you're
super super good at when i first started
i was like okay at makeup but the more i
started doing like
makeup reviews and get ready with me is
the better i got with makeup so it
doesn't always have to be something that
you're super good at just something that
you want to focus on
and then once you have an instagram
running you're starting to post content
maybe experiment
post things that are a little bit
outside of your comfort zone things that
you may like because it might end up
gaining traction with the audience when
i was first posting on youtube i
mainly wanted to do makeup and skincare
videos
and i randomly posted like an office
wear outfits video and this was like
three years ago and that video
really took off and from then on i
realized my audience really liked my
outfit videos
and i started doing more of that 2018
was when i first moved to la when i
first moved here i didn't even have 10k
followers yet i remember i hit 10k
shortly after
my trip to japan in 2018 and i was kind
of studying real estate on the side
because that's what i did
in seattle and then my youtube and
instagram really started taking off i
signed with s4 squad and from then
my following really started to grow and
i started to get
a little bit more attention from other
brands 2019 i don't even
really remember what happened that year
i was working a lot with sephora and i
believe by the end of that
year i had like 20 000 followers so
i was growing like five to ten thousand
followers a year which is like
i guess average 2020 last year was a
year that my account
really really started taking off and
that is solely because
of tick tock i was kind of on tick tock
like for fun
i posted a video with brandon and his
mom it was just a reaction of them
watching me do a tick tock dance
and that video hit like five million
views and from there my tick tock
really took off i remember i hit 50k in
like a week and i was like hey
i think this is like a really good
opportunity for me to grow
and so i started really focusing on the
content on there i started doing like
quicker snappier makeup videos outfit
videos tip videos and then i started
doing posing videos
and then from there i found that a lot
of people were going to my instagram
and following me on instagram and people
were also going to my youtube so all my
socials were really growing
and my instagram and tick tock together
really took off and then at the end of
2020
my tic toc had around 300k followers so
i grew 300k
in a year on tick tock which is insane
and then
on instagram i went from 20k to i think
i have 153k
now so it was crazy and i don't know if
you can see i just hung my 100k
youtube plaque as well so there's a lot
of growth to be had
last year and i did work my booty off i
just kind of found like what worked for
me so
i'm gonna share some of those tips with
you that was a long story so
first tip that i have to grow your
instagram and i guess these tips kind of
apply
all across tik tok instagram youtube as
well
number one tip that i have is to be
consistent
especially if you are on youtube just
post one video a week every single week
and see what happens
when i first started my youtube video i
did not miss a single week until almost
two years and i posted one video every
single week no matter what
and did not miss a single week and that
is what helped my youtube grow
so steadily youtube also rewards people
that are really consistent and their
algorithm kind of favors that as well so
always be consistent a lot of the times
people post one or two videos and then
kind of fall off and they'll remember
they have a youtube channel
get back on it fall off again youtube is
never gonna reward that so you just
wanna make sure
be consistent set a schedule and stick
to it on instagram
same kind of thing goes but because
instagram is a lot more
easier to consume you can post a little
bit more often so
on instagram when i first started i was
posting anywhere from like three to five
times a day i don't think you need to be
posting every single day just because
i personally think it's annoying when i
follow someone and i see them posting
like so much
so often a lot of times it's why i
unfollow people so be consistent
but don't be annoying but you want to
make sure that whatever schedule you
decide to do
stick to it be consistent and the
algorithm will reward you for that
number two tip that i have is quality of
content so if you're posting
three quality ig photos a week that is
better than doing like five or six
okay photos if you just focus on
creating quality content
your followers will come on the other
hand if you're posting to get more
followers if you're trying to post
things that will go viral
those followers aren't going to be
likely to like stay around for the long
run you always get a different type of
following as well if it's from like a
viral post versus just from
posting something like genuine to you or
your brand so that makes sense
now on instagram i do do instagram ads
here and there so i want to
make sure that the number of organic
posts i have
is always around four to five posts
every single week so if i have like
two ads i may have seven posts that week
or if i have three ads i'll have eight
posts that week especially once you get
a little bit bigger of a following
you're gonna start getting those
sponsorships and stuff like that but you
wanna still make sure that you are
catering to your audience because they
followed you for your content in the
first place and you
to make sure that you are honoring that
get inspo from consuming the content
consuming a lot of content will help you
build a lot of inspiration for the
content that you yourself want to create
also i'm on pinterest a lot especially
for instagram people like looking at
pretty pictures
pretty things people like the vibes and
so i spend a lot of time on pinterest
and get a lot of ideas
also if you follow me on pinterest we
just hit 10 million monthly views so i'm
really big on pinterest as well follow
me there
the aesthetics of your feed i personally
don't think matters as much
but it does make a great first
impression when someone goes to your
profile for the first time and they see
that your feed just looks really nice
and cohesive it's a nice balance of
pictures it makes them more
likely to like click on your post and
dive deeper and the longer someone stays
on your profile the more likely that
they are to follow you
if you're first starting out i wouldn't
dedicate all of your time
into curating a feed i feel like it
would be much better to have
higher quality posts i have a lot to say
about feed aesthetics i feel like that
is pretty important to me just because
i do a lot of photography myself most of
the pictures i take myself
all of them i edit myself so the feed
aesthetic matters to me and i like to
curate mine and make it look really nice
if you guys are interested in a view
all about feed aesthetics let me know
and i can do a full video on that
third tip that i have is value every
single photo that you post
has to bring value to your audience
either has to inspire
entertain or educate so i actually
learned this off of four
four is kind of like an influencer
marketing platform but they have a
podcast
and the ceo james nord gives a lot of
really good advice on that i believe the
podcast is called
forecast so if you're a beginning
influencer and you need a lot of really
good advice james is super honest and i
really like that podcast to definitely
listen to that but
your post always has to bring value i
never
will post just like a filler post
something that will make my feed
look nice from far away but when you
click on it it's kind of just like a
random photo whenever i want to post
like a more aesthetic photo
i will either use a caption that is
really like
fun or interesting maybe something that
will inspire people
sometimes we'll have posts that are just
silly and fun and so that
falls under like the entertaining
category if it's skincare review or
skincare products skincare routine
that's a little bit more educational
and if it's like a badass picture of me
or an outfit photo
or something with like a really good
quote attached just a little bit more of
an inspirational post so
always has to bring value to your
audience and i always
always keep that in mind whenever i post
something fourth tip that i have is to
cross promote you want to make sure that
you
are posting content on multiple
platforms like i said earlier my
instagram really started taking off
because of my tick tock
if i never branched out and started
posting tick tocks i don't think i
would be where i am today and so you
just want to make sure that you're
constantly
experimenting staying on top of the
times if a lot of people are going to a
new app download the new app
spend a lot of time on it learn how it
works start posting content and if
things start gaining traction start
posting more of that you want as many
people
to find you as possible and so branching
out and being on twitter
instagram snapchat tick tock pinterest
pinterest for me was a really big game
changer all i did was started to take
all my pretty pictures from instagram
all my tick tocks and i posted on
pinterest that actually started because
people would share my posts
on pinterest and i would randomly like
find it on pinterest the picture
wouldn't even credit me and so i was
like if they're going to use my photos i
want to at least have the credit for it
so i started being the source
and so that is the main reason why i
started pinterest and now my printers
has a good amount of views and followers
and so that also
is another great way for people to be
able to find me so
another thing too about being on
multiple platforms is you want to make
it obvious that you're on multiple
platforms i'm constantly sharing my tick
tocks to my feed my stories i'm sharing
my youtube videos
if they follow me for a really long time
they want more for me they know to find
me
on tiktok and on youtube and that way if
you have a video that goes viral
on whatever platform they might find
their way
towards some of your other social media
that you have i want people that follow
me
if they were to stumble across my tick
tock my youtube
whatever i want them to think damn she
creates good quality content
on this platform too i'm gonna follow
her there and that is how you get that
conversion of followers which is really
really
really important last tip and this is
the most
important it is to be genuine i cannot
stress this enough that is why i talked
about in the beginning
you want to make sure that you're doing
this for the right reasons you want to
be an influencer because it's something
that you truly love because
if it's not your followers are going to
be able to tell people are going to be
able to read that from you and get that
vibe off of you and they're not going to
want to support you
always be humble and be grateful because
you would not be where you
are without your followers and every
single day i would take the time out of
my day to read every single comment if
someone that follows me
takes the time to write a comment to me
i want to take the time out of my day
to read their comment respond to them
acknowledge it somehow and it just makes
people feel seen
no matter how big my following is i will
always be humble
and grateful because i would be nowhere
without my followers last note that i
have is
when you are first starting to post
new things on your page like i obviously
first started my instagram as like a
very personal instagram it was about
like my life and then when i started
posting like
makeup photos and skincare posts a lot
of my friends were like what the heck is
this
and i started to lose a lot of followers
whenever you pivot and start posting new
content you're obviously going to lose
those followers you don't want to be too
stuck on the fact that you're losing
followers because you're losing
followers that don't care about
what you're posting now if you're
posting about something that you truly
love
it's something you care about that you
want to continue posting for your page
eventually you'll build an audience with
the same interest as you
and that is just the most important
thing to keep in mind the camera is
about to die i hope you found all of
these tips helpful these are all the
things that i learned in the last few
years
be consistent be genuine and all those
tips that i said
make sure you guys follow me on
instagram i'm a lot more active on there
and i'm gonna start a new instagram
series
talking all about instagram tips
aesthetics maybe
how i take my photos if you guys are
more interested in like how
i shoot a lot of photos in a short
amount of time
let me know so anyways thumbs up this
video if it was helpful and i will see
you all in the next one
bye
[Music]
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