WHAT WE NEED TO KNOW. HI, JEFF, GOOD MORNING.
>> WHISPER ALL YOU WANT.
I GOT YOU.
I GOT YOU.
TALKING ABOUT YOUR COMPUTER, TV,
PHONE, BASICALLY THE STUFF WE
USE EVERY DAY.
ARE THEY LISTENING TO YOU INSIDE
YOUR HOME RIGHT NOW?
SIMS LIKE IT.
CREEPY TARGETED ADS THAT POP UP
IN YOUR FEED.
WHAT’S GOING ON?
THIS MORNING WE’RE GETTING
ANSWERS FOR YOU AND SHOWING YOU
HOW TO PROTECT YOUR PRIVACY.
>> IT’S PROBABLY HAPPENED TO
YOU.
YOU. YOU’RE IN THE MARKET FOR NEW
SUNGLASSES.
SUNGLASSES. SUDDENLY, WEIRDLY, YOU SEE AN AD
FOR SUNGLASSES ON INSTAGRAM.
YOU’VE BEEN TALKING ABOUT TAKING
A VACATION.
A VACATION. THEN LO AND BEHOLD, AN AD FOR A
HOTEL NEARBY THERE APPEARS IN
YOUR FACEBOOK FEED.
SO HERE IS THE QUESTION, ARE
FACEBOOK AND INSTAGRAM LISTENING
TO YOU?
TO YOU? NO.
NO. SO WHAT’S REALLY GOING ON HERE,
THEN?
THEN? >> FACEBOOK ADS ARE ABLE TO
BUILD A PROFILE ON YOU BASED ON
WHAT YOU DO.
EVERY TIME YOU CLICK LIKE, AN
AD, THE APPS YOU INSTALL, EVEN
THINGS NOT DIRECTLY RELATED TO
FACEBOOK HAVE PARTNERSHIPS
OFTENTIMES WITH FACEBOOK.
>> IT LOOKS LIKE IT’S A TARGETED
AD BECAUSE THEY ARE LISTENING
BUT IT’S BECAUSE OF ALL THIS
OTHER STUFF.
OTHER STUFF. >> ABSOLUTELY.
>> ABSOLUTELY. >> THERE’S A WAY TO FIND OUT
WHAT FACEBOOK KNOWS ABOUT YOU.
>> FACEBOOK OPEN.
>> GO TO SETTINGS.
>> OKAY.
>> OKAY. >> SETTINGS CLICK ON ADS.
YOU’LL SEE EVERYTHING, YOUR
INTERESTS.
INTERESTS. >> EVERYTHING, BUSINESS AND
INDUSTRY, NEWS AND
ENTERTAINMENT, HOBBIES AND
ACTIVITIES, TRAVEL PLACES,
EVENTS, EVERYTHING.
EVENTS, EVERYTHING. >> IT’S REALLY ACCURATE.
>> WHY THEN DO SOCIAL MEDIA APPS
LIKE FACEBOOK AND INSTAGRAM HAVE
A MICROPHONE SETTING AT ALL?
IT’S BECAUSE YOU NEED A
MICROPHONE FOR SOME FEATURES
LIKE MAKING AND POSTING VIDEOS.
>> ALL RIGHT.
FOR PEOPLE LIKE ME THAT ARE
REALLY, READY PARANOID, THOUGH.
JIM SHOWED ME A LITTLE TRICK IF
YOU’RE REALLY PARANOID.
I KNOW YOU SAID THEY AREN’T
LISTENING.
LISTENING. HERE IS SOMETHING YOU CAN DO.
ON YOUR iPHONE, COME INTO
SETTINGS.
SETTINGS. GO DOWN TO THE APPS LIKE THIS,
IF YOU WANT TO SHOW THE
MICROPHONE ON FACEBOOK.
LOOK HOW THE MICROPHONE IS ON.
I SHUT THE MICROPHONE OFF AND,
BOOM, PARANOID ME, WE’RE GOOD
NOW.
NOW. >> SOLVING THE PROBLEM.
>> IT’S NOT JUST SOCIAL MEDIA,
MANY THINK SHOPPING APPS ARE
TRACKING YOU, TOO.
IT’S CALLED GEO-FENCING.
RETAILERS MAPPING YOUR GPS
LOCATION SO WHEN YOU’RE NEARBY
THEY SEND YOU DISCOUNTS OR
COUPONS LURING YOU IN.
SO THE QUESTION, CAN STORES
TRACK YOUR LOCATIONS?
YES.
YES. >> WE INSTALL APPS.
WE HIT AGREE, AGREE, AGREE.
NOBODY IS REALLY PAYING
ATTENTION.
ATTENTION. THAT’S GIVING APPS PERMISSION TO
A LOT OF THINGS, INCLUDING YOUR
LOCATION.
LOCATION. >> HOW DO WE SHUT THIS OFF.
>> TAKE YOUR PHONE.
>> COME IN HERE.
YOU KNOW HOW WE DO IT.
WALK ME THROUGH.
>> SETTINGS, THEN PRIVACY.
>> SCROLL DOWN TO PRIVACY.
THERE’S PRIVACY.
THERE’S PRIVACY. >> LOCATION SERVICES.
>> RIGHT ON TOP LOCATION
SERVICES.
SERVICES. >> FIND THE APP FOR WHATEVER
RETERRELL YOU HAVE CONCERNS
ABOUT.
ABOUT. >> WALGREEN’S, FOR EXAMPLE,
FOLLOWING ME.
FOLLOWING ME. I’VE GIVEN THEM PERMISSION TO DO
THAT.
THAT. CLICK ON THAT.
YOU HAVE THE CHOICE WHILE USING
THE APP OR NEVER AND YOU CLICK
NEVER AND YOU’RE GOOD TO GO.
>> THAT SIMPLE.
>> YOUR PHONE ISN’T THE ONLY
DEVICE WATCHING YOU.
RECENT HEADLINES YOUR SMART TV
MAY BE MONITORING YOU, TOO.
SO CAN YOUR TV REALLY TRACK WHAT
YOU’RE WATCHING?
YOU’RE WATCHING? YES.
YES. >> WHEN YOU INSTALLED YOUR TV
SET, ODDS ARE YOU ENABLED IT SO
IT CAN TRACK POSITION YOU’RE
WATCHING AND YOU DIDN’T REALIZE
IT.
IT. >> MUST BE A WAY TO SHUT IT OFF.
>> EVERY TV IS A LITTLE
DIFFERENT.
DIFFERENT. I’LL SHOW YOU THIS ONE.
>> SETTINGS.
>> SETTINGS. >> PREFERENCE, SETUP.
I’LL GO TO PRIVACY POLICY.
>> OKAY.
>> OKAY. >> THIS IS REALLY IMPORTANT.
THAT’S WHAT YOU’RE LOOKING FOR
ON ANY TV.
HERE YOU’LL SEE THERE’S A LOT OF
WRITING.
WRITING. >> WHAT IS IT SAYING?
>> WHAT THIS IS SUMMING UP, HEY,
WE CAN MONITOR EVERYTHING YOU
WATCH AND YOU’RE GIVING US
PERMISSION TO DO THIS.
>> RIGHT HERE YOU CAN GO TO
DISAGREE.
DISAGREE. WHAT HAPPENS WHEN YOU DO THAT?
>> YOU COULD.
IF YOU DISAGREE, KNOW WHAT IT
SAYS HERE.
SAYS HERE. IF YOU DISAGREE YOU’RE NOT GOING
TO HAVE ACCESS TO INTERNET
CONTENT OR INTERACTIVE
COMMUNICATIONS WHICH IS THE MOST
IMPORTANT PART OF YOUR TV.
THAT’S WHY WE LOVE OUR SMART TV.
AS WE POINTED OUT, EVERY TV IS
DIFFERENT.
DIFFERENT. SOME TVs YOU LOSE NO
FUNCTIONALITY.
FUNCTIONALITY. ON MY SMART TV I TRIED IT AND IT
GAVE ME A WARNING SOME
APPLICATIONS WOULD WORK, OTHERS
WOULDN’T WORK FULLY.
CHECK YOUR TV SO YOU KNOW WHAT
TO LOSE.
TO LOSE. A LOT GOING ON HERE, A LOT OF
TIPS WE GAVE.
IF YOU MISSED ANY OF THEM GO ON
THE WEBSITE TODAY.COM/ROSSEN
REPORTS.
REPORTS. A STEP BY STEP INSTRUCTIONAL
THING HERE.
THING HERE. >> SO IF A DRESS I LIKE HAPPENS
TO KEEP POPPING UP ON MY FEED
IT’S BECAUSE I’VE SHOPPED FOR IT
BEFORE.
BEFORE. >> THE BIG MISCONCEPTION, I
DIDN’T GO ON FACEBOOK FOR THAT.
IF YOU’RE ON A REGULAR URL OR
APP YOU MAY HAVE GIVEN
PERMISSION TO INTERACT WITH
FACEBOOK OR ON YOUR COMPUTER.
>> THE WORST IS IF IT’S A DRESS
YOU DON’T LIKE AND IT FOLLOWS