Do you find it hard to get traffic from the social web?
Well, who doesn't?
Social algorithms are tough,
they're getting harder and harder
to get more traffic from Facebook, Twitter, LinkedIn
and every other social site out there.
Hey everyone, I'm Neil Patel
and today, I'm gonna teach you
how to get more social traffic
using these seven free tools.
(gentle music)
Before we get started make sure
you subscribe to this channel,
that way when I give you more
social media advice you'll get notified.
Now I've a question for you.
How many of you guys are getting
little to no traffic from Facebook?
If you're getting little to no traffic
leave a comment with yes.
If you're getting a ton of traffic
leave a comment with no.
Either way the tools I'm gonna teach you today
won't just help you get more traffic from Facebook
but they'll help you get more traffic
from all the major social sites.
The first tool I have for you guys is a easy one.
Hootsuite, it allows you to schedule
your social content out.
With Hootsuite not only can you share content
on all social sites with ease and a few clicks
but you can also schedule out your
content many months in advance.
This is important because most people
share their content once on social sites like Twitter,
but if you share your content on Twitter
six times in a year that same piece of content,
you'll roughly get two to three times more traffic.
It's a simple hack, it works well
and you should be doing that.
Remember when you share your content
most of the people won't see it,
so there's nothing wrong with sharing
that content three, four, five, six,
seven times throughout the year.
I usually do that same piece of content
once every two months or roughly six times a year.
The next tool I have for you is ManyChat.
Although you're struggling to get traffic from Facebook,
ManyChat will solve that.
It's a chatbot tool, leverages Facebook Messenger
and what you'll find is the click through
and the open rates are ridiculous.
It beats out email.
If you want easy traffic leverage ManyChat.
What it'll do is when people come to your website
they can subscribe to you through Facebook Messenger
and then when you have a blog post
or message you can push it out through ManyChat.
You'll get open rates above 60%
and you'll get click through rates
well above 30, 40, 50%.
The numbers are crazy,
over time it drops down,
but even when it drops down you'll still see
your click through rate above 30%.
It's that effective.
The third tool I have for you Buzzsumo.
You end up writing content,
when you write content a lot of times
you share it on the social web
and no one wants to like it or comment or engage with it.
But with Buzzsumo it'll show you all
the other popular articles within your space
and all the ones that aren't popular.
Look at the topics that are popular,
write more of that on your blog,
promote those on Facebook, on LinkedIn, on Twitter
and again you'll get more traffic
because you're only writing stuff
that people wanna read about and see
versus just writing whatever you wanna write about.
The fourth free tool I have for you is SocialBlade.
I know it's that site that everyone knows
when it comes to YouTube but they do more than YouTube,
but they do more than YouTube.
They also do Instagram,
they do Twitter, they do all
the major social sites out there.
What's cool about SocialBlade is it'll show you
your subscriber growth over time
as well as how much content you're pushing out.
It'll help you find patterns on
hey if I put out five tweets,
do I get more followers when I only put
versus if I only put out one tweet.
Or on YouTube how many more subscribers
am I getting per day based on
how much content I'm producing.
This will help optimize how much content
you should be creating to get the maximum
amount of subscribers, fans and followers.
The next tool I want you to use is Hello Bar.
You're probably wondering what is Hello Bar
have to do with social media?
Hello Bar helps you collect emails from your website.
Here's the thing.
In the first hour that you're posting content
on the social web, any social site,
if it does really well the chances are it'll go viral.
Use Hello Bar to collect emails
from your blog or your website.
When you collect these emails,
then when you push out content on the social web,
you sent out a email blast to
all your email subscribers saying
"Hey, check out this post on Facebook
or LinkedIn or Twitter."
That'll help you get way more retweets,
likes, shares and that'll make the post go viral.
The sixth tool I have for you is Subscribers.
Subscribers is similar to Hello Bar
but instead of helping you collect emails
it helps you collect browser notifications subscribers.
That way when people are
browsing your site on Chrome
they can click one button,
subscribe and you can push out a notification
and let all these people know
when you have new content that just came out
and you can even push 'em to the social sites.
That way when it gets released in the first hour,
you'll get more likes, shares and comments.
Again this will help you go more viral.
The seventh free tool I have for you is Zoho Social.
Zoho Social makes it easy to work with your team members
and on top of that they help you research keywords.
By using Zoho Social it'll help you determine
what keyword you be targeting
when you're going after these social sites,
because if you're using the wrong keywords
in your titles, descriptions, throughout the whole text
you'll find that not as many people will see it.
A lot of people are doing searches on these social sites.
A lot of people use Twitter search.
Use the right keywords, you'll get more traffic.
So that's it, thank you for watching.
If you enjoyed the video
like it, share it, tell other people about it,
subscribe to the channel.
Of course if you need help with your
social media marketing check out
my ad agency Neil Patel Digital.