- Hi, I'm Daragh, from websitesosimple.com.
In this video you are gonna learn,
how to set up Google Analytics,
and install it on a website, in just three easy steps.
Google Analytics is a powerful, free tool,
that tracks your website and marketing performance,
so that you can improve it.
By the end of this video,
you will have Google Analytics set up,
and you will be able to see things like,
how many people are visiting your website,
if visitors are coming from Google, Facebook,
or other websites,
and which pages of your website
are getting the most views, so let's get started.
Step one, is to create a Google Analytics account.
To create a Google Analytics account.
go to google.com/analytics, and click on Start for free.
Then log in with the Google account.
You can use the same Google account,
that you use to access other Google products,
like Gmail, Google Calendar, or YouTube.
And if you don't have a Google account,
click on Create account, and set one up for free.
Once you login, click Set up for free,
then add an account name,
and leave the recommended options ticked.
Then choose whether you want to measure a website,
or an app, or both.
Enter your website name, and URL,
select an industry category,
choose your timezone,
so the reports are synced with your local time,
and click Create.
Agree to the terms, for your country or region,
and that's how simple it is,
to create a Google Analytics account.
Step two, is to install the tracking code.
In order to collect data,
and see reports in Google Analytics,
you will need to install the tracking code on your website,
and there are a few different ways to do this,
depending on the type of website that you have.
So I'll go through the main ways,
including how to install the tracking code
on a Wordpress website, step-by-step.
The tracking code should appear automatically,
after you create a Google Analytics account.
But if it doesn't, just click on Admin tab,
in the bottom left corner, and click on Tracking Info,
and then Tracking Code,
and you'll be brought to the page with the tracking code,
to install on your website.
If you are using a Wix, Weebly, Squarespace, Shopify,
or other website builder,
then you can simply copy this tracking ID,
and paste it into the admin section of your website.
For example, to add the tracking ID to a Wix website,
just click on Marketing connections,
and then connect to Google Analytics,
and paste in the tracking ID.
The process will be very similar for other website builders,
so if you run into any trouble,
just check the support guides.
If you coded your own website, simply copy this code,
and paste it right after the opening head tag,
on every page of your website.
If you are using WordPress,
login to your WordPress dashboard,
and click to add a new plugin.
Search for the Monster Insights plugin,
and then click Install, and Activate.
Then launch the setup wizard, and follow the steps.
Click the category that best describes your website,
and connect Monster Insights.
Then login with the Google account
you used to create your Google Analytics account.
Leave the recommended settings as they are,
and click Save and continue.
Finally, click to finish the setup, and exit the wizard.
It's that easy.
Note that Monster Insights does have a pro version,
with some more features,
but the free plan is more than enough,
to get your basic Google Analytics set up.
That wraps up the various methods
to install the Google Analytics tracking code,
so go ahead and use the method
best suited to the type of website that you have.
Step three, is to confirm Google Analytics is working.
To test that Google Analytics is working,
open an incognito window from your browser,
and type in your website domain.
Then refresh the page in Google Analytics.
Now you should see that there is one active user
on your website.
This shows that google analytics is set up correctly,
because we can see the visit
that you have opened in the incognito window.
After 24-hours your reports will begin to populate,
and if you click on Google Analytics Home,
you'll be able to see things like
how many people have visited your website,
if visitors are coming from Google, Facebook,
or other sites,
which country your users are from,
what devices they are using,
and which pages of your website are the most popular.
All of this information will help you make better decisions
to grow your business,
and if you want to dive in deeper,
click on the detailed reports, in the sidebar.
That's how easy it is to set up Google Analytics,
and install it on a website.
Click here if you'd like to get a recap of the three steps.
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and comment below, for what video I should do next.
Thank you for watching, and I'll see you in the next video.