hey there Tyler Horvath here today I'm gonna show you how to do keyword
research for YouTube videos so what is keyword research well when looking for
videos to make on YouTube it's a good idea to do some research and find out
what keywords people are searching for because if you make the video that no
one's searching for then no one's gonna see it so by doing keyword research we
can find video ideas that people are searching for to create videos that
people are actually going to search for and watch so today we're going to be
using an tool called a refs some people call it eight eight rifts it is a
keyword research tool for SEO and SEM people so I'm gonna show you how you can
do simple keyword research to find out what type of videos or what specific
topics of videos to create so all you have to do is log in to a rest which is
a paid platform so you will have to pay at least $99 a month to be able to get
access to this and then you can go to the keyword Explorer and in here you can
search for keywords by Google YouTube Amazon being Yahoo and a number of other
search engines so we're going to select YouTube obviously and we are going to
enter in a topic that we are interested in creating a video for so I do a lot of
online marketing and digital marketing so let's say we want to create a video
about marketing so we can see here a list of keyword ideas that contain
marketing in it so it looks like the top search term for marketing is affiliate
marketing and it gets 18,000 searches a month so we can expand this here and
view all of the terms that contain marketing and we can get a little bit
more specific with what type of keywords we want to do so since affiliate
marketing is one of the highest searched keywords with marketing in it let's
click on this and get a little more specific to create you know specific
videos about you know affiliate marketing so
you can see here there are some keywords affiliate marketing for beginner Amazon
affiliate marketing affiliate marketing tutorial Amazon these are all some great
keyword ideas to use for specific videos about affiliate marketing so let's say
we wanted to create a video about affiliate marketing on Amazon so we can
kind of look at some other keyword ideas for this keyword specifically to get
some keyword ideas to throw in our video and to see if there's maybe any
questions about Amazon marketing if you want to see any type of questions you
can click questions and that will show you a bunch of questions that people
have that contain this keyword so we can see a lot of people search for how to
start an Amazon affiliate marketing how to do affiliate marketing on Amazon I
don't make money with Amazon affiliate marketing so these are all good
questions that you can answer in your video to you know include these keywords
in your video and we're start ranking for these keywords so that's basically
all that you have to do to do simple keyword research to find keywords to use
in your YouTube videos it's a good idea because you don't want to make a video
that you know no one is searching for so make sure you do your keyword research
first and look for keyword ideas that people are actually searching for and
create videos on those topics so you can even get even more in-depth with it and
copy the keyword that you want to use for your video and then actually go to
youtube and search for it in youtube and this will give you an idea of the type
of video that you're gonna have to create in order to rank on the first
page of Google so you can see all of these videos here on the first page they
have about 65 thousand views four hundred sixty five thousand ninety two
thousand sixty eight thousand so just by looking at the videos we can definitely
tell that you know they're getting a lot of views and watches probably from being
on the first page for this search term so this is gonna be a little bit more
difficult to rank for so make sure you watch all of these videos it looks like
some of them are twenty minutes seven minutes 20 minutes 16 17 24 so you
kind of want to shoot for around you know the average of those websites maybe
20 minutes you know the shorter ones are probably too short and then the longer
ones are probably a little too long so it looks like YouTube is preparing about
a 20 minute video here and this one is an ad so it doesn't really count these
are all the organic results below it so that can kind of give you an idea of you
know what kind of video you should make and what your video should be about now
just watch some of these videos and simply make a better video than they
have and try and provide more information than these videos have and
you will definitely rank for your given keyword so I hope this video helped you
if you have any questions at all about doing keyword research for YouTube
videos simply comment below be sure to follow my channel I'm always posting
great content on how to start and grow businesses online so thanks and I'll see
you you