for those of you that do not yet know me i am martha creachy i am a business growth expert i
help people grow businesses that don't even know what business they want to grow yet all the way up
to people that have been in business for years and are trying to get their businesses unstuck
that's me i'm martha that's what i do first thing that you need you guys and this is free you need
social media accounts okay i would say two to begin with the two that you're going to want to
really lean into a lot of times these social media accounts are already accounts that exist
because that's how you know you're going to want to lean into them because you're already
there okay my first two social media accounts that i really leaned into were facebook and
i think it was linkedin i really facebook was my main that was my main boo my main bae was facebook
and that's because that's where everybody knew me from and so i was able to build my business
from facebook okay they they were able to see more about me on facebook if you guys want i did
a social media training a really boss one if you saw that training give me a heck yes
it was for my bridge to hbr people so my hbr people and also my bridge to hbr people both
saw this training it crushed okay it was an hour and a half of straight up
gold just feverish writing down of what and it was like a map of what you do and what you don't do
while you're building your business on social media what posts to make
and i'm not saying like you know you you'll scroll through facebook or whatever and you'll see 365
templates for facebook posts brad this is gonna be so easy that's not what i'm talking about
365 templates for facebook posts have nothing to do with you
what what we need to be doing on social media is we need to be bringing it so far as who
we are what matters to us and i go into detail about how to pull that out and how to
put that into the world in a way that is captivating instead of hey by myself hey
by myself hey by my stuff that is not what we're here for that is not what i teach you in hbr or
what i teach you in anything you will never ever hear martha creachy say go do a promotional post
about hey buy my stuff on your personal page i will never in life tell you to do that okay never
that's not how it should go that's how you turn people off and that's how you scare people away
and quite frankly your business isn't going to grow if it grows it's going to be a little bit in
the very beginning and then it's going to plateau out and it's going to die prove me wrong somebody
proved me wrong all right or don't just don't even try it's not gonna work you guys all right
social media channels so sometimes people say well what social media channels should i be on be on
the ones that you're already on lean into the ones that you're already on okay and then if you know
who your people are that you're serving where are they now typically your people that you're serving
are where you already are so that's sort of like the the the thing that not a lot of people realize
that's the case okay they they go in search where are my people they're right here you gotta talk
to them you gotta talk to them in a way they can understand you're talking to them okay
they're right here literally right here okay so social media one to two channels now some people
would say don't i need to be on more channels than that i would say yes eventually starting
your business okay this is not 10 years in the future when you're making buku bucks and
you've built on an empire then you can hire the workout okay you can hire somebody to help you
with your social on different channels you can hire somebody to break up your content
and put it onto different channels that's fine what we're talking about right now is what happens
when you have either just quit your job and you want to build this business or you're still in
your job but you want to build this business so it can create sustainable income so you can quit
your job okay that's where we're that's our focus today is these people right here
either are still at the job want to quit just quit want to build okay that's where we're at
all right so if that's you keep watching if you know somebody like that tag them
invite them to the video because this is going to be uber helpful for them