hey guys what's up it's christine seal
the high level queen and today
we are going to talk about how to set up
facebook ads
inside of high level in five easy steps
so that you know is working properly so
let's get started so for those of you
guys who don't know we actually have a
free facebook group called marketing
agency automation secrets
where we give away hundreds of dollars
in free trainings every single week to
our members
so click the link below to go check that
out
okay so step one is we want to set up
our integrations with facebook so what
you're gonna do
is you're gonna go to settings and then
integrations girl to facebook here
and it may not say connected
so what you're gonna do
is go ahead and click on connect here
and click on edit
settings now it's going to ask you
which facebook pages you want to connect
with uh
just for the sake of your sanity i
highly recommend
selecting all of them because in the
future
if you ever try to integrate with
another page
it's not going to work right if you
deselect
certain ones and you're going to have to
go back into edit settings and
this trips up a lot of people so just
click on select all it's way easier
okay click next and then uh click
done now
click okay but then here you actually
pick the page that you want okay
so clicking all just authorizes high
level
to use facebook but it's it doesn't
actually
sync all the pages to your one account
in high level that wouldn't make any
sense
so here you're gonna pick your page
okay and then click on connect page
now it'll stay connected here now the
second thing you're going to want to do
is set up your lead ad okay
so i'm going to go into facebook
business manager
and pick an ad account
okay so you're going to click on create
and then you are going to do a lead gen
ad
okay now this isn't really a
how to set up facebook ads video but
it's more how to connect it with high
level so
uh go ahead and set up you know you can
pause it if you need to
set up your ad your copy everything like
that
all right because what we want is
a lead form here this is what
you're going to connect directly with
high level okay
so go ahead and
set this up set up your questions
uh and then click on publish all right
okay
so we have our lead ad set up now step
three we're gonna go back to high level
and we're gonna set up a campaign
to put these leads into okay so go back
to high level and click on campaigns
and click on create a campaign
and you're going to call it facebook
opt-in whatever you want to call it
save it now what you put in here
is purely subjective based on your offer
and everything like that we have tons of
snapshots
in our digital agency hacker
library if you want to go check that out
using the link below
but if not have no fear we're gonna do
this together
so you're just gonna do like a text and
be like
hey first
name this is
account owner first name
with and then the business
account name thanks for opting
in for our offer
for free snow shoes
uh we will be calling
you soon to verify
your information and
offer from this number
okay so something like that
obviously you're probably not selling
snowshoes i'm just making that up all
right
and then this is actually set to go out
right away
what i usually do is i say like uh
when and then i do like during business
hours of this for like a
brick and mortar type of place or if you
have customer service team
i just do when the time is between
eight to five okay now
uh you can also email them
and you can do kind of the same deal
or you can also what works really well
is when you send a soap opera sequence
which is basically like get to know me
this is about me this is why i started
my business and you send them like a
five day soap opera sequence again we
have those available in our store but
i'm not going to get too much into that
okay so email us or call us back to
claim your offer
and you can do phone okay
all right so that's going to send two
messages immediately
if you want to add some kind of delay
three minutes
and then well whatever 30 minutes
you can do that you you're going to have
to test and make sure that
like it works well then go ahead and
turn it on so get it how you want it
turn it on
and step four is we're gonna set up the
trigger okay
so before we can set up the trigger
we have to go into our settings and we
have to go into facebook
form field mapping here
and you're going to see all of your lead
ads now that you
have created with that ad account
so you're going to click on map fields
and you're going to map
each field accordingly now if you have a
bunch
of fields that are not mapped what you
have to do is
create custom fields inside of high
level to map these two
and you do that right here i'm not going
to get into that in this video
okay so let's just pretend we have name
email and phone number
just like this go ahead and save it
so you should see this little check this
little check mark here
okay now in the trigger
we're going to create a trigger facebook
i always name it like the same thing so
i know what the heck it's for
here you're going to click on facebook
then
when the facebook lead form is submitted
now what this is going to do
is it is going to
trigger on every single lead form in
this account
okay if you do not want that if you have
different
forms different offers click add filter
okay in form then you're going to pick
the form now
high level is freaking out because even
though i literally just integrated
facebook
it is now saying it's expired so i'm not
worried about that right now guys
also if for some reason
facebook detects a login from an
unknown location or they think that
there's some kind of fraudulent activity
going on
and they lock your facebook account down
this integration is also going to break
okay if it requires any kind of
text message notification or some kind
of verification code
this is going to break all right just
keep that in mind because you're not
going to get a notification
but know if you can't log into facebook
one day remember to go back in here and
and reintegrate this
okay okay then click on add action
now what i like to do is i like to add
an update opportunity
i like to add them into like a lead
pipeline
called lead in and then opportunity
source
facebook okay then
uh you can put a lead value if you want
to then
here is where we add them into the
campaign
so you're gonna add them into that
facebook opt-in or facebook offer
campaign
okay then i always tag them
contact tag facebook
just in case okay then you're gonna save
it
and turn it on
so i'm just gonna delete that filter
and then you're gonna turn it on okay
then step five to test it now a lot of
people don't know about this
it's kind of a hidden trick but it's my
absolute favorite
hidden trick there is okay
okay so you're gonna go to the facebook
lead ads testing tool
it's developers.facebook.com
tools slash lead dash ads dash testing
right here okay this is pretty cool
because what it lets you do is enter
your information as a lead into your own
lead form
and then you can verify that it's
actually hooked up to high level
by putting in a test lead so you're
going to click the drop down
and go to the account where you created
that lead form and you can see here i
have a lead ad strategy session
okay now just to show you
i'm gonna go back to settings in
facebook form fields and you can see
that is right here it's turned on and
it's mapped
so i'm gonna click on preview form
and here i enter my information
now when you test
you are going to want to put in your
real information
to verify that you get the campaign as
soon as you click
next okay
now i'm gonna click next and i'm gonna
click submit
and that is going to actually create a
real lead
inside of facebook and
if i mapped my fields correctly if i set
up my integration
if i set up my campaigns and publish
them and i turned on my triggers
i should see when i go into
my contacts when i click contacts
and search for my name i should see that
i
have been entered into the campaign but
also when i go into opportunities
i should see in the lead-in pipeline
stage
that i have been created as a lead
inside of there okay so those are the
five steps that you need
to set up facebook lead ads with high
level i hope this video was helpful to
you guys
and make sure to like and subscribe so
you don't miss any future updates from
me
i'll see you guys next time
you