hey guys thanks for joining me for a new
video today i've got a banger of a video
for you
i'm going to show you a full tutorial
start to finish
of how to create your own email signup
list
this is one of those things that i'm
just guessing a lot of people have had
on the back burner it's something that
you've known is a good thing to know how
to do
and because at face value it probably
seems like it's a lot of work or
confusing maybe you didn't start because
it's tough to sit down and just be like
oh i have you know hours to figure it
out but i'm going to show you that it
can be done probably in 20 minutes if
you just follow this tutorial
and it's really not that much of a
headache and it's not even that
expensive okay so i'm going to show you
everything you need to know let's get
started
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the description alright so we are
talking about building an email list
this is important guys
regardless of what type of business
you're running if it's a brick and
mortar business you should still have an
email list if it's an online business
you need an email list if you're selling
t-shirts you need an email list if
you're selling anything or if you just
run a business and you're selling
nothing it's still great to be able to
get in contact with your users your
customers
your fan base whatever you want to call
it having an email list guys it's
important so it's something that if you
have been putting off today might be the
day that you get started all right and i
think you may be able to get started for
free but don't quote me i'm going to
show you that in a second
um also before we go i just want to say
like if you sell on somewhere like etsy
etsy is a great use case of how you can
build an email list from your etsy
customers and i'm going to show you at
the end how to do that i'm going to show
you a really cool way of doing it too
all right so
i'm going to show you basically how to
create this this looks pretty nifty
pretty neat it's an email signup form
and you don't need to be a web developer
or write any code to create this yes i'm
making a lot of promises but trust me
i'm going to back them up step by step
and you're going to be amazed at how
easy it is to do
all right so we're going gonna be using
aweber okay aweber is like mailchimp
but a lot cheaper uh so i prefer aweber
i prefer saving money um when i signed
up for aweber years ago about this is
like the email um database provider so
that when someone signs up it goes into
the database that they host for us and
we can set up a bunch of you know email
list customization automation et cetera
through here
i'll show you how to do like the basic
automations that i think everybody
should be doing in this video and uh
yeah hopefully this video doesn't go on
too long i guess you already know how
long it's going to be because you can
see how long it is
as i get started on it i'm going to try
to keep it at about 10 minutes so that's
my prediction
when you sign up for aweber by the way
when i signed up i used a edu email
address from um college right and i
teach so i have the same email but
anyways if you have a edu email address
you may be able to still save money i
think i save 20
by having the edu i don't know if they
still run that promotion
but that worked when i initially signed
up also it looks like they've got a free
tier okay so if that's still the case i
would recommend trying it out and uh
following along with me okay
all right so once you're in you've got
your account created you are probably
looking at your dashboard okay under
dashboard in the top left corner you
have your navigation
uh where it says list i'm assuming you
don't see a list so
go ahead and click that where it says
list and then
find where it says create new list now
i'm not sure if like you're a first time
user if it just forces you to create
your first email list but if that's the
case perfect follow along with me okay
so under list settings
name your list
this one that i'm doing is called
sandbox if you are just getting started
you may want to just create a sandbox
list with me and this will be your demo
list from from today until forever okay
so mine is just called sandbox testing i
put that as the list name and the
description
your from name and address so
i have a custom domain of my own that i
uh use that's already set up so my from
name reinhard from address ryan
reinhoge.com
i don't know they say avoid free email
addresses like gmail and hotmail so um
as far as like best practices for what
you might wanna do this is probably
if you pause my video like i'm not gonna
walk you through like the technical
complexities of
um setting up the like records on your
web server so that aweber can kind of
confirm that it's you that's sending the
emails and you're not like spoofing and
faking an email
for now you may just want to come up
with like no reply at
yourdomain.com or something like that um
and just just to get through this step
because you don't want to get hung up on
here for too long
uh contact address you know you can
always open up a po box i think they do
force you to have a p a an address now
so
and i don't think this gets like
actually injected into the email unless
you want it there so but i think aweber
because of like laws related to email
spam they require you to have an email
or not an email i keep saying email a a
physical address on record so for me
like i have a po box you may want to
consider doing that for your business i
think it's like 60 bucks a year or maybe
they increase the price and maybe it's
six bucks every six months sorry not six
60 every six months i can't remember i
either pay 60 bucks to the usp us post
office or 120
for a po box
all right and then if you want
notifications when people sign up you
can enable those um all you have to do
is put in your information okay so
you would put your name and your email
and they will let you know when you get
subscribers that's not required though
you don't need to do anything we can
automate everything so you don't really
need to know but if you choose to that's
available all right now we're ready to
create our signup form so again on that
left-hand side navigation find where it
says signup forms go ahead click there
and then on the top right corner
there'll be a big blue button and it
says create a signup form
click that and then click on a landing
page okay so we're going to let aweber
host the sign up form for us this is the
path of least resistance um you can also
if you have your own website you can say
for my website and then they'll just
give you the embed code for your website
but for this tutorial i want to be very
accessible very easy so we're going to
do on a landing page
now you get to choose from all of their
awesome looking templates all right
there's a lot of things to choose from
uh if you couldn't guess already the one
in the top right corner there called
virtual business card is the one that i
used in the demo so that's what we're
going to click if you want to follow
along and do as i do
so i clicked virtual business card when
you hover over it with your mouse you
can click choose
and now it will take you to their um i
don't know what to call it their editor
their html editor even though we're not
going to be writing any code
this is basically building out the html
for our page it's really a wysiwyg
editor what you see is what you get
wysiwyg
it just feels weird saying that but i've
said it so many times from teaching my
web development course all right
so this is what it looks like by default
now we're going to get into customizing
it so the first thing i did is i deleted
the section with the qr code and the
title if you want to keep that if you
see any usage for it go ahead and keep
it but i just hovered over the section
this pops up and there's a little trash
can icon behind my head i click that and
the row is gone
all right now next i want to customize
the header icon okay because i'm not
actually trying to make a
digital business card so what i did is i
hover over that image there and i click
delete
now the section is open so on the left
hand side where it says elements and i
guess i forgot to put an arrow there but
on the left hand side of the screen
where it says elements you see text you
see image you see video
click where it says image drag and drop
that
into where the image that we just
deleted
was okay
and now it's going to make a placeholder
for an image it's going to say click to
edit so i went ahead and i clicked the
where it says click to edit and on the
right hand side it says image and then
it says upload an image
okay so and they even have a canva
integration which is pretty cool but all
i did is i clicked upload an image and i
uploaded my own brand image the one that
you see uh right underneath this video
on my uh channel
so now i just took a second i customized
the text i didn't want to bore you guys
with a super long walkthrough about how
to do that all you need to do is click
into the text that's already there for
you
and type out whatever text you want so
this example that i'm showing you is
uh
under the
assumption that we're basically trying
to
grab our etsy customer emails and we're
incentivizing them by saying hey save 75
all you need to do is join our email
list so what do we say in big bold
letters we say save 75 or did i say 75
my bad 75 would be awesome but save five
percent so they're paying seventy five
percent
uh so i just say save save twenty five
percent and then underneath that in
small text take twenty five percent off
your order after joining ryan's email
list and if you have something clever to
say go ahead and say that um we keep the
name field by default we keep the email
field by default it's always good if you
can to collect their name
because
depending on what email service provider
they're using
they build in ai on the email service
provider side to do things like figure
out what is spam and what's not and
sometimes they false positive and false
negative and all that but uh if you have
a name it's more likely to make it into
their inbox so
if you can collect their name that's
always a good thing all right and then
just you know you got the sign up button
it's already there for you and i click
save and exit in the bottom right corner
that'll take you to this screen that
says landing pages if you have multiple
landing pages you'll find them all here
i titled this landing page save 25 i may
want to put in brackets like etsy save
25 but whatever nothing nothing on this
actual page says etsy though so it could
be used for anything actually no that's
not true because what we're going to do
is we're going to configure it so that
when someone signs up for this list
they get an email immediately following
and in that email it's going to
basically take them to etsy and
automatically apply the 25 off code okay
that's going to be part of what we're
doing today but you can see here the
preview behind me looks pretty slick so
go ahead and click publish now you'll be
able to grab the url of the form that
you just created so copy that to your
clipboard put it in your web browser and
boom
you got a pretty slick looking signup
form that's awesome
now when you sign up it'll take you to a
page like this that says you're
subscribed i'll be honest i've never
even attempted to customize the thank
you page uh because at this point i
don't even know if it matters because
we've got what we wanted which is their
email address but i'm guessing it's
probably customizable i just haven't
gone looking for it
typically when i do my signup forms like
i i get a little bit more technical and
customize like where they actually go
and i don't use the standard aweber
hosted pages i make my own pages and
stuff like that but anyways so now
you've got a fully functional
email signup page and email list
there are some additional options that
you can configure i just wanted to show
you them so you can customize like the
landing page url there's a wordpress
integration again you can do it on a
custom domain you can do it on aweber
domain that's what we did that's the
default that's easiest
you can
let other people copy the landing page
into their account you can add tracking
for things like google analytics and
facebook pixels and you can set up like
social sharing including uh an open
graph image for things like facebook
twitter etc so i just want to make you
aware that those are there as well
now we should probably set up that
autoresponder so that the
uh i don't want to say customer but i
guess they're not a customer yet but the
potential customer gets that email that
they're expecting with their 25 off
coupon so
this is how you do that
on the left hand side under messages
click follow-up series
there's actually two ways to do this but
i would just do it this way it's simple
so under follow-up series go ahead and
click the create a message button
and then on the pop-out click html
editor
again we're not going to really write
code
the default is like a wysiwyg editor
where you don't actually see the code
and you can just kind of type it out
like you're using microsoft word
and you're good to go so i put as a
subject line here's your coupon smiley
face and as the body i put hey
first name fix
that's the placeholder in aweber to
insert the first name so if that exists
in the database for the subscriber they
will replace that with their name
next line we're glad you decided to take
us up on the 25 off offer use the coupon
below to save on your order best ryan
now i'm actually thinking that we will
inject a button in there a big button so
they can just easily quickly
hit that button and i just realized that
if you click a button i'd probably have
to update the uh the text and just say
click click the button below and your 25
off will automatically apply that's what
we're actually going to do so
i'm just providing text as a you know
this is a placeholder you can make
better text than what i wrote but this
is what i was thinking right so if you
go into etsy
and you go into marketing and you go
into coupons right so etsy shop manager
marketing coupons
and then you go to create a coupon
this is what you get so i did 25 off
minimum order no
uh duration
whatever a month out or as long out as
you can
name your coupon so i just called it
take 25. and then etsy will generate a
link underneath there underneath where
you name your coupon
that if you put into a web browser will
automatically apply the coupon how cool
is that okay so grab that link
and go back to your aweber autoresponder
email
and i made this big red button that says
redeem coupon and i'm going to link it
the same way you would in microsoft word
or anywhere else you've ever written an
email in any email by the way if you
want to put a link in an email it's the
same way okay it functions the same way
and
it's just going to say redeem coupon
when they click it it goes to etsy it
automatically applies it keep it as
simple as possible right
in order to make that button by the way
i read your mind someone was wondering
how do you make that button completely
free i'll put a link to this
clickminded.com
button generator
i'll put a link to that in the
description what's cool about this
website is that like
it basically already looked really good
i just changed the text and the button
color that's all i did so um very easy
to use free um buttons okay
um so then again you would just save
that image and pop it into your email
and you're good to go guys that's all it
takes all right and if you're not on
etsy yet because that's really what i
geared this tutorial for um take
advantage of my free 8 day print on
demand mini course it is in the
description it's down there right next
to the link to sign up for aweber if you
guys are looking for an email provider
that's cheap that's i mean it may not be
you may not you may not consider it
cheap but it's definitely cheaper than
all the other ones that i could find
um and the ones like there's one called
send fox which looks cheaper but the
functionality is super limited so i
wouldn't recommend sacrificing
functionality because in the long term
you're gonna regret it um
so anyways yeah aweber is definitely my
go-to i've researched that pretty
thoroughly um so check them out in the
description uh of course i've got a
print on demand facebook group linked to
in the description as well and a full
print on demand course where you can
learn this plus a lot more awesome
things if you want to check that out of
course it is linked to in the
description
all right i definitely went over 10
minutes but if you can forgive me and
still hit that like button that would be
greatly appreciated also if you want to
subscribe if you're not already i would
love you for doing that that would be
great love seeing growth on the channel
so hey guys thank you for watching have
a good night
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