out to show you how to find out who your people are in eight minutes or less and the very fun
thing is that my timer doesn't even work and so it's all just gonna be a guessing game
all right bear with me so how to find out who your people are i call this bat signal
okay the reasons you would need to know who your people are is quite frankly the very first step
in um creating a business or especially when you're doing affiliate marketing you need to know
who the heck you're talking to or else you look like random billboard stuff and uh you look like
one of those salesy people that is like you know those people that like tag everyone in a ray-ban
post do you remember those days where like you would get tagged in a ray-ban ad and you're like
what on earth you'll look like one of those people and none of us want to look like those people
because quite frankly we're not right so how do you determine who your people are so you can
come across as completely authentic completely transparent and actually help them with what they
need help with if we're not specific about people we can't help them because there's
people trying to do all sorts of things all over the place and so if you try to do all
of those things nobody knows what to come to you for does that make sense here we go
first coffee all right so here is how you are going to determine who your people are simple easy
peasy lemon squeezy is how they say this so what i want you to do is i want you to grab a notebook
or a piece of paper whatever put it sideways okay what we're going to do is we're going to
draw a line on this paper and we're going to put a um arrow at the end of it just like that okay
easy so far we're all on the same page yeah like literally anyway so this line represents your life
the arrow at the end of it represents the fact that it ain't over you know what i'm saying and so
this line what i want you to do this is like the biggest piece of what we're going to do here and
it should not take you longer than an hour if it's taking you longer than an
hour uh you're trying too hard and you're thinking too hard about it okay the things that need to be
on this line are gonna pop up immediately okay do not take longer than an hour what did i say
do not take longer than an hour okay because then you're just paralyzing yourself nobody wants that
nobody needs that that's not how you find success okay all right so on this line what we're going to
do is we're going to put in little hash marks okay so a little lying on the line and these hash marks
what they're going to do guys is they're going to represent different times in your life where you
have felt like your back was against the wall a bit maybe you were up until two or three in the
morning googling stuff maybe you were trying to figure things out right what were those different
times in your life where you were like man i have got to figure this out or else and maybe
you stayed up late at night thinking about it maybe it was a fear of yours um different
ideas of what these things could have been are um i know moms that have found out that their kids
have allergies and so they got very very concerned about it and they're like well how am i going to
create a safe space for my kid how am i going to determine where i'm going to be able to go
you know like what we can eat what we can do what we should what we need to stay away from
how do i learn all of those things right and that was probably late night google experiences
you know what i'm saying so how many of those have you had in your life and what were they around
okay one of them i'll tell you one of mine was uh whenever i quit my job right i quit my job
and i started researching how to be able to grow a business and i came up with a lot of weird stuff
but the fact remains is that i was on google very late at night because i had
here's the thing guys here's the gold i had to figure it out there was no ifs ands or
buts about it i had to figure it out and what i really really desired was for somebody like
like the momentous action would have been if somebody would have just come out of the blue
ring my doorbell and been like martha i see you are trying to grow a business i have grown
a business in the way that you are trying to grow a business let me show you how to do it
that's what i needed okay and now that's what i do for other people right but that's why it's
a line on my timeline it is it is a time where i needed somebody's guidance i needed somebody
to reach their arm into my life reach their hand into my life and say hey sister i got you let's
go i've done this let me show you how to do this right and so as you're thinking of these different
times when did you need a guide when did you need somebody to come into your life and say hey i got
you i know how to do this i've done all the google searches i know what's right i know what's wrong
and i know the right way to go right and then you could trust them and you could follow them
what were the times in your life that you needed that individual and there's probably at least
three depending on how old you are there's probably at least three okay now if there
aren't three don't be like oh but martha i don't have three maybe i'm missing some and
let your brain go crazy if you don't have three you don't have three who cares
at the end of the hour you guys you're going to and 60 minutes okay an hour do not stretch out
that hour and be like but i snacked a little bit while i was doing that i should give myself extra
time no no negotiating with your brain none of that is gonna happen an hour and you're done
okay and so i'm not gonna let you not succeed by the way hi i'm martha and i'm not gonna let you
not succeed we're going places okay so the hash mark that is in the line or that is on your line
at the end of the hour i want you to go back and i want you to determine which of these hash marks
you are going to serve okay you know yourself at this time in your life better than anybody else
you know what you were scared of you know what you really wanted you know what you were searching for
and what you were trying to figure out and that is the version of you that you are going to serve
that is your audience those are your people now let me address the elephant in the room
always in the room people always say well if i'm only talking to these people or if i'm
only creating stuff for these people doesn't it leave everybody else out
listen everybody isn't your person i love you so much
everybody isn't your person everybody isn't my person right
your people will not know that you are here for them
if you are talking to everybody and even worse nobody will even see you if you talk to everybody
and better i'd like to say it worse than that a better better is that when you
show up and serve your people specifically there are massive blessings on the other side of that
you will start receiving messages saying oh my gosh where did you come from seriously those
messages i get all the time oh my gosh i don't even know where i saw you i don't even know where
i found you i'm not sure where you came from but man i'm glad i found you because now i know how to
pop up you can change people's lives if only you show up for them and don't get in your head about
money financial loss because other people don't know that you exist who gives an actual rip we
are here for impact and we and by impact whenever we impact we also create income we are not just in
it for the money because you guys if you're just in it for the money you are not going to win you
won't go ahead and stop now i love you so much find your people determine who your people are
and then follow along with the stuff that i teach and you're going to know how to be
able to really get in front of them in an impactful way see you guys later bye