How to write a blog post in 20 minutes and is this even possible? Totally! And in this video,
I'll give you a behind-the-scenes look into my content writing process.
Step #1. Come up with a click-worthy title Here’s the thing: you have about 5 seconds
to capture the interest of your potential readers in Google search results. This
is why you should always come up with attention-grabbing, click-worthy titles.
Titles are what they see first when they search about a topic in the search engine,
and that is why you should gain their interest right off the bat or else
they will move on to the next option. Some formats for effective titles are:
#1 “How to…”- did you notice that even this video starts with a how to? This is
a bullet-proof way to get users to click on your article. Everyone wants a simple
solution and a step-by-step how-to guide. #2 The next type of click-worthy titles can
be something like “10 tips to…” - a curated list of best recommendations for your readers
#3 Another idea for you is question-type titles. Something like:
“What is affiliate marketing…" - and here you'll have a post that gives a definition,
the basic information on the topic. The main rule of a good blog post
title is to tease but not give readers the full answer right in the title.
For example, if you are writing a post in the personal finance niche.
The Best Way of Saving Money by Cutting Non-Necessities
From this title, you gave away the advice your readers needed. They know from the title
which solution you are planning to offer. They don't need to click and open your post anymore!
One way to avoid this could be to use the title: The Best Way of Saving Money: $1,000 in 90 Days
In this case, you are not only NOT giving away the solution, but you are also giving
them a specific goal and a timeframe which is doubling the curiosity and maybe tripling
your click-through rates just because you have numbers in the title. Numbers work like magic.
Step # 02. Keyword Research for SEO This is probably one of the
most important steps here. If you want to get visitors
to your site, you need to rank your blog posts high in Google search results. So you
have to search for the best keywords for your topic and look at your competitors.
Check the top 5 or top 10 search results. These are your competitors. How did they
structure their posts? What did they cover in their articles? What is missing in their posts?
If you find a way to make your content stand out by offering a different angle
than your competitors have, this will make your blog post unique!
There are tons of keyword research tools you can check out. To name a few, you can look at:
#1 Answer the Public - this free tool will give you a list of popular questions
that people ask related to your focus keyword. #2 Google Keyword Planner - is also a free tool,
all you need to do is create a Google Ads account, and don't worry you don't have to
run ads! Just create an account and you'll get access to the search volume data from Google.
#3 Keywords Everywhere is a Chrome Extention that will show you search volume and the level
of competition for each keyword you want to analyze, as well as the search volume
for related keywords. It's very affordable, for $10 you can check 100,000 keywords.
Once you identified your main focus keyword for the post, make sure you have it in the
post title and within your content. Step # 3. Create an Outline
Users scan your content first by looking at the subheadings on the page. They
have to! Because there is way too much information we all process these days.
So having a clear outline with subheadings is a great way to help your readers identify
your main points and show how parts of your content are interconnected.
Using headings with additional keywords related to your main focus keyword will
also help you rank it in Google search. So be sure to take advantage of that!
You can go to a tool like Friday AI and it will autosuggest for you the entire outline of your
post. Friday AI kindly sponsored this video and once you are inside the tool, you can open here
the template called Article Workflow. We'll need to insert here the main
focus keyword. I want to write a post about "how to make money on Pinterest".
We'll keep the language settings in English. We can choose here the tone of the article,
I like the Convincing tone. And here we just need to make
a short description of about 300 words to explain what the article should be about.
Click next and … Now the AI tool will generate several versions
of the post title. Let's see what we've got here. Well, if you don't like any title in particular,
you can always click on this Regenerate button and the tool will give you 5 new suggestions.
You can choose the one that you like most. I'll go with this one because it puts the
focus keyword "how to make money on Pinterest" at the beginning of the title and then suggests
5 different ways of making money on Pinterest. Remember, Having a number in the title is
always good for the click-through rates. Now, based on this title, Friday AI will
generate an outline, and just like with the titles you could regenerate the outline but to be honest,
I am looking at these subheadings and they all totally make sense to me. Even if you
don't like one particular subheading, you can always remove or replace it in the next step.
Next, the AI tool will generate 3 versions of the introductory paragraph which is
obviously based on our outline. I like this intro, so we'll move on and click Continue.
Here what we have is basically our entire blog post being generated by
Friday AI. What you need to do now is read carefully what the robots wrote for you.
You have these two buttons for each paragraph - Regenerate and Write more.
If some paragraphs seem to be a bit too short, you can click on Write more. If some paragraphs
don't make a lot of sense to you, try to regenerate the content for that paragraph.
Obviously, you need to do some fact-checking because the AI tool
can definitely speed up your work but you also need to use your own
expertise and if anything looks weird or needs to be removed, just do it.
But you'll definitely save a ton of time using Friday AI to write your blog posts. And I can
tell you going back to the Dashboard that there are so many templates for different types of text
you can generate, let's say you only need to write a blog intro or a blog conclusion
paragraph. You could use these specific templates. Or you could check templates for your other needs,
like social media posts, you even have a template for generating here your pin
titles and descriptions. And I'm sure just like I AM big on Pinterest, a lot of people watching
my channel are making pins to drive traffic from this platform. Well, Friday AI can save
you time on pin titles and descriptions too! I just need to say what's my focus keyword, click
Generate and here you go - you have 3 different versions of the pin title and description.
To try the tool, use the link in the description below and my code Anastasia
for Friday AI's pro package at $9.99 (50% off!) Also, once you join their FB group feel free to
share your feedback there to get rewarded with memberships and CASH PRIZES. I'll give
you a link to their Facebook group in the description below as well!
Step #4. Add images and/or videos to your blog post
People are visual creatures. Most readers get bored or intimidated by long texts.
This is especially true in our days when most users are on mobile devices. If you have long
text on a mobile screen without any breaks made of images or videos, it's really hard to read.
I just thought it might help you generate images for some niches - recently Friday
AI added a very unique feature that is not typically offered with AI writing software.
It's AI Artist - a tool that automatically generates images using styles of several famous
artists based on the keyword you submit. Here is what the tool generated for me
for the keyword Snow-capped mountains. I chose the style of Vincent Van Gogh.
So entice your audience with beautiful images that are related to your content. You can also
embed related videos from Youtube into your posts. If you are good at making infographics or charts,
then do it as well! This will help your readers process information faster, but
it will also help you get more shares and build your backlink profile organically. By the way,
vertical pin images would also work great for this purpose if you include them in
the middle and at the end of your blog post! It will not only serve as the breaks between the
paragraphs of the text, but will also increase the number of shares on Pinterest and will
drive you more free traffic from this platform! Speaking of which, I have a Pinterest masterclass
that will help you grow your website traffic for free. Check the link in the description below.
Step #5. Don’t Forget to Add links If you quoted or sourced a different article,
don’t forget to include their link in your post. This is just common courtesy and will actually
help your post’s credibility especially if you’ve linked back to an expert in that particular field.
Do not also forget to link back to your own posts if there is any relevant information
you have added. Interlinking your own content is very important for your blog SEO, it helps Google
understand the clusters of content on your site and doesn't leave any pages without attention.
On my blogs, I installed a plugin called Link Whisper which automatically finds the
opportunities for internal links in the blog posts and helps me add the right links to the
right places with just a few clicks. You can totally do most of the stuff
with the free version of this plugin, I'll give you a link in the description below.
Step #6. Proofread and Edit Now that you’re done with your content,
you definitely need to proofread it and edit any mistakes you can find.
You don’t want to publish a work that is full of mistakes, right? Check out Grammarly,
it's a free Chrome extension and it will show you the majority of your typos and mistakes.
You also need to double-check for factual errors. You don’t want to link back to an irrelevant page
or give a link to a broken page. Step # 7. Call to Action
This is another essential step if you want to create content that converts. This is where
you tell your readers what you want them to do. You can tell them that if they liked your post,
they can share it on their social media accounts. You can also tell them to save
your pin image to their Pinterest boards. And if you want them to sign up for your email list,
then this is the perfect time to do so! Now, to follow my own advice - here
is my call to action for this video! If you want to grow a successful blog,
sign up for my 7-day FREE Blogging Course, link in the description below.
Ask me all of your questions in the comments below the video!
Now you know how to write a blog post, what are the other steps you need to
take to make sure you are not wasting your time but building a SUCCESSFUL blog? Check
my video with all the steps you need up there and I'll see you in the next video!