♪ >> YINGYONG LI CREATED A SOLUTION
OF FOG KICKER THAT COULD BE PUT ON GOGGLES AND MIRRORS AND
EYEGLASSES TO PREVENT TO FOGGING UP, AND WITH THE HELP WITH MARK
GAMMILL AND KEN CARTER IT WAS BROUGHT TO THE MARKET IN 2016.
THE THREE HAVE FOUNDED A COMPANY WITH A VISION OF USING NATURE TO
CREATE NEW PRODUCTS AND TECHNOLOGIES AND PRODUCER
ALEJANDRO CAMERON BRINGS US THE STORY.
>> THIS ALL STARTED IT WAS A FORMULA WHICH YING
YONG LI THOUGHT OF.
HE'S A SCIENTISTS AT UMASS AND HE'S ALSO OUR OTHER COFOUNDER.
SO KEN HELPED THE FORMAT AT YING YONG AND IT'S AT THE INNOVATION
WHERE HE MET AND WE MET AND GOT, YOU KNOW, ONE OF HIS BIGGEST
FANS TOGETHER KEN, YING YONG AND I FOUNDED OUR COMPANY TREATY
BIOTECH AND THE GOAL IS TO CONTINUE DEVELOPING TREMENDOUS
TECHNOLOGIES LIKE FOG KICKER.
IT'S A TO PREVENT FOG.
>> IT'S NANOSIZE CELLULESS MATERIAL LIKE PRINT.
IT BRINGS THE PAPER MATERIAL, BREAK IT DOWN TO NANOSIZE, VERY
SMALL SCALE.
MUCH SMALLER THAN YOUR HAIR BECAUSE IT'S VERY -- IT HAS VERY
INTERESTING PROPERTIES LIKE HIGH SURFACE AREA AND VERY STRONG AND
IT ABSORB WATER.
THAT'S WHY IT CAN BE USED TO PREVENT FOG.
>> WHETHER ICE BATHROOM MIRRORS, CARS OR GOGGLES IT COMES FROM
MATERIALS FROM PLANTS THAT PLANTS USE TO ABSORB AND
CIRCULATE WATER AND FOG KICKER USES THAT MATERIAL TO ABSORB AND
PREVENT FOG.
WHETHER YOU'RE BUILDING SOMETHING NEW OR IMPROVING
EXISTING TECHNOLOGY, I THINK AT THE CORE OF IT YOU NEED
ENGINEERING OR ARTISTRY IMBIBED WITH BUSINESS AND WHEN YOU GET
TO THAT CROSSROADS YOU FORM A NEW PATH AND THAT BECOMES YOUR
NEW VENTURE.
♪ >> SO WHEN I INVENTRICLE THIS
TECHNOLOGY IN MY LAB I WAS WONDERING WHAT TECHNOLOGY CAN I
PUT IT?
SO FOG SHOULD BE INCLUDED IN THE NAME AND KICKER I THINK WE TRY
TO KICK FOG AWAY AND HERE'S THE NAME FOG KICKER.
>> RENTING OUR LAB SPACE HERE IN SPRINGFIELD WAS REAL EASY.
IT REALLY DEPENDS WHERE YOU ARE.
IN MASSACHUSETTS WE WERE VERY FORTUNATE TO FIND THIS FACILITY,
THE PIONEER LIFE SCIENCES INSTITUTE IN SPRINGFIELD THROUGH
AN ADVISOR THAT WE HAD, AND IT'S A GREAT SPACE AND THEY HAPPENED
TO HAVE A BUNCH OF OPEN LABS THEY'RE TRYING TO FILL WITH
PRIVATE COMPANIES LIKE US.
THAT BEING SAID, IN WESTERN MASS, I THINK IT'S FEW AND FAR
BETWEEN WITH LAB SPACE BUT AS FAR AS MASSACHUSETTS GOES,
BOSTON IS REALLY THE SILICON VALLEY.
BOSTON, CAMBRIDGE, THE SILICON VALLEY OF BIOTECH IT'S
WHERE YOU SEE ALL THE BIOPHARMATECH FACILITIES THERE.
>> MY STUDIES GO -- IT'S VERY FAMOUS FOR ITS BUSINESS AND ALSO
I'M A DOCTOR, SO I WANT TO COMBINE MY RESEARCH AND WHAT I
INVENTRICLE WITH SOME BUSINESS EFFORTS TO TRY TO CONVERT IT OUT
INTO AN IMPORTANT BUSINESS.
>> MY FATHER SUPPORTED MY 3 BROTHERS AND MY MOM PUT HIMSELF
THROUGH SCHOOL AND PUT HIM THROUGH LAW PRACTICE AND
IMMIGRATION AND SEEING DIFFERENT FAMILIES COME THROUGH HERE WAS A
HUGE INSPIRATION TO ME.
I KIND OF ALWAYS LOVE WILDLIFE AND ENTREPRENEURSHIP AND GOING
TO UMASS AS AN UNDERGRAD I HAD ALL THESE CRAZY BUSINESS IDEAS
AND ONE OF MY PROFESSORS ACTUALLY PUSHED ME TO PITCH ONE
AT THE 2015 INNOVATION CHALLENGE AND THAT'S WHERE I MET YING YON
AND I REMEMBER HIS PITCH HE DID AN AWESOME JOB AND I WAS
BASICALLY JUST A HUGE FAN AND WANTED TO HELP OUT WHATEVER I
COULD.
>> THE TECHNOLOGY IS LIKE YOUR BABY, YOUR CHILDREN.
YOU HAVE TO ALLOW IT AND YOU REALLY WANT IT TO BECOME
SUCCESSFUL AND YOU REALLY WANT TO HAVE PEOPLE LOVE YOUR PRODUCT
AND HAVE YOUR PRODUCTS.
>> ANYTIME YOU HAVE A NEW TECHNOLOGY, A NEW PRODUCT OR A
NEW SERVICE, THERE'S A LOT OF TRIAL AND ERROR AND WHAT THAT
INVOLVES AND WHAT IT TAKES IS JUST A LOT OF GRIT.
YOU HAVE TO HAVE SOME CONFIDENCE AND GRIT TO GO AND PITCH
SOMETHING NEW THAT NO ONE KNOWS ABOUT TO ALL KINDS OF PEOPLE AND
SOME OF THEM MIGHT NOT LIKE THE IDEA.
THEY MIGHT NOT WANT TO BUY IT OR THEY MIGHT JUST CALL YOU CRAZY
AND WHAT IT TAKES AT THE BEGINNING IS YOU HAVE TO FILTER
THAT AND FIGURE OUT WHO REALLY LIKES THIS?
ARE PEOPLE GOING TO BUY IT AND THAT'S WHEN THE BUSINESS STARTS.
>> WE WILL BE FOG KICKER IS ONLY THE BEGINNING OF OUR TECHNOLOGY
UTILIZING NANOCELL EULESS WE ARE IMPLEMENTING OTHER TECHNOLOGY.
OTHER TECHNOLOGIES IS A MATRIX TO SUCKING CARBON DIOXIDE FROM
AIR THROUGH GAS SO THAT IT CAN REDUCE EMISSION OF CARBON
DIOXIDE LIKE TO MITIGATE THE GREENHOUSE EFFECT.
THAT'S OUR FUTURE DREAM. ♪