hey Ivy Zhu here in this video I'll show how my coaching student Connor
Chapman went from zero to eleven thousand dollars a day in just 11 days
we will show you step by step how Connor tested the product how he scaled a
product eleven thousand dollars a day in eleven days and at the end of the video
will also show a Connors profits and it will also show you the ads manager as
well
and what's going on you guys my name is Connor Chapman and I started drop
shipping back in November but as you guys can see in the month of February IB
and I took my store to a whole nother level so we started at 24 dollars in
sales back in February 18th and then just yesterday we hit $11,000 in sales
so make sure you guys stay till the end of the video we're gonna be sharing all
the profits we're gonna be sharing our ad strategy going into a Facebook Ads
manager and it's gonna be really really exciting one so hopefully you guys enjoy
it hey real quick so I'm giving away a
winning product the Facebook ad and also the targeting all you need to do is to
be subscribed like this video comment on this video and share this video with
friends and the winner will be announced in the next videos description hey it's
really nice to see all of your smiling faces let's get right now into the case
study so what you will learn how we found the winner then you know the
Facebook Ads strategy the Facebook Ads myth that nobody talks about we're also
going to show you day by day how we launched the ad sets and which axis if
we launch and also going to show you the screenshots of the sales the ads manager
and stuff like that and also guys in my next video I'll show you like me and
Connor will show you that Facebook Ads manager and profit day by day and it
will also give you our best tips so make sure to subscribe to my channel to know
and post a notification so don't miss the video finding the winner so we use
my old winner method and I found the product which was a winner last year and
also I think the year before that as well so how you can find old winners
yourself is use Facebook search search for videos in 2018 2019 and find an ad
that has at least 5,000 shares so the Facebook testing strategy use one video
ad one form nail and we didn't split test anything I gave Conor feedback on
the video add the thumbnail and the ad copy and then you kind of change it and
then I gave him the green light to launch it and when you launch it
straight with WC purchase we didn't do any PP any traffic even if you have a
new pixel just go straight to WC purchase don't ask me why people who
live in here country's so here's a list of all of
those countries it's 11 of them we launched it at 25 to 65 plus I don't
like targeting people around 18 those people usually don't buy they don't have
the money right so we target people slightly older we use automatic
placement and use one day click or launching all of these assets we just
regularly we just do a tax it's five dollars a day so how do you determine if
a product is a winner well a winner should give you sales on day one day two
day free so it's gonna give you consistent sales also another quick tip
is we turn off assets if the cost per link click is over 1.5 dollars and also
you know if you have a new headset and it has spent $10 and didn't get it add
to cart just turn it off but keep in mind these numbers change
depending on your country targeting or also on your product margin as well so a
common Facebook ad Smith that nobody talks about is you do not just blindly
follow a strategy like don't just blindly follow a guru you know step by
step you know the thing is the scaling strategy for everyone might be slightly
different you know your scaling strategy needs to be adjusted to your product
margin your level of confidence and also most important to your day-to-day
results that you're getting so far you know there isn't the best strategy that
works for everybody I'm not saying my strategy you know it's the best you know
the thing is a lot of testing and scaling strategies works you just need
to choose one test fit you know and go with it
so day one you know that was 18th of February so Conor launched nine interest
assets at $5 a day as I said before you know I recommend eight nine if that's
the same thing I so don't really look at that and we got one sale the thing is we
can see two cells I think that was just a just a mistake from from Facebook
because in reality we just got one sale on day one so day two we added eight
interest at sets at $5 a day and data was pretty bad so the robust was very
low it was less than one but we got four sales we got $200 a day so day free we
added another eight assets at $5 a day because the previous day
just weren't sure so we just added just a little bit they free was much much
better so we got three hundred dollars in sales and the robot was just way
better it was almost too low ass so they for we added a that's it's five dollars
a day of regular interest at sets and we also chose the best five interest axes
that we already had and we put them in a campaign budget optimization campaign at
hundred dollars a day and just a quick note that old our CBO's campaign budget
optimization campaigns are five assets in general and so that day we hit six
hundred five hundred eight dollars and day five so we added twenty interest
assets at ten dollars a day we also added some retargeting with the same
video at five to ten dollars a day and that day we hit seven hundred thirty
seven dollars and the rest kind of went down but we were still pretty confident
so on day six what we did is we added ten ad sets at $30 a day of interest at
sets we added five ad sets at $20 a day or we've narrowed down you know we just
narrow it down by the best age ranges and the best placements also we added
another five ad sets at ten dollars a day for look like 50% video view we also
added dynamic product ads vpa ads for retargeting about that just completely
didn't work we add CBO's so we added $100 a day CBO increase at sets and we
added another $100 a day look like you know 50% video view and what we always
do right now with corner is relaunch and whenever we launch look like we launched
it into a CBO and we also launched it with their regular straight assets with
a budget you know with each ads and having its own budget and also all of
our look-alikes are 1% 1 2 3 % 3 to 5 5 to 7 and 7 to 10% so day six we hit
$1,499 the row as was almost 2 so it was very good and as you guys can see like
the reporting is kind of off you know we had 100 400 1499 in sales but as
managers showing more day 7 so we launched CBO's
hundred dollars a day 50% a videoview look-alikes we also added them you know
at $25 a day as a regular asset for the video view 75 look-alikes and we also
chose the best ad sets and we put them into a CBO so five best ad sets we put
it in the CBO at $200 a day and at the end of the day we hit $2,400 the ROE s
was two point zero five so that's okay that's improving day eight we launched a
CBO for the look like a video view ninety-five percent at hundred dollars a
day we also launched CEO and hundred dollars a day view content look-alike
and also with those look like the view content and video view we added them at
twenty dollars a day into our testing campaign as well and we also edit and
not a ten to twenty interest assets at twenty to thirty dollars a day and you
know at the end of the day we hit $3,100 so for Dana and we launched a CBO at
hundred dollars a day for the look like video view ten seconds we also launched
another CBO one hundred dollars a day with interest at set which which were
narrowed down by placement age ranges it was a completely new interest and also
we added another $200 a day CBO and we just chose one best interest just one
and we split tested their placement so it was just one interest the same
interest but five assets and each of them had just different placement age
gender and stuff like that we also added another ten that's it at $15 dated we
were just very random and think like very broad and very random and unrelated
to our prog at all like for example think of like travel beauty cooking
gardening you know survival just completely unrelated and so we added
around ten of those and we also add another we also added some other
interest assets at around fifteen to thirty dollars a day and at the end of
the day we hit five thousand four hundred forty five dollars date and we
chose one of the best CBO's and we doubled the budget from $10 to $20 a day
so we just kind of we just go into the can
and we just added the budget to $200 a day we also chose the same CBO and we
duplicated it into a $200 a day CBO as well and we also added $100 a day CBO
look like for website visitors and we also added another $100 a day CBO for
look like add to cart and you also added some interest at sets at 15 to $3 a day
and because I was kind of thinking and I was talking to Connor at the end of the
coaching call we're basically having daily coaching calls since like several
days ago we're just having a daily coaching calls when we were scaling was
there was just so much work to do so basically I just decided you know corner
like we were just being very very kind of like timid we're being very very kind
of scared and shy so I was like Connor you know let's let's launch a $1,000 a
day CBO for the look-alikes at the cards so Connor launched it and
at the end of the day we hit eight thousand three hundred eighty four
dollars and as you K as you guys can see you know the role has actually improved
to 2.17 previously it was two point zero seven right so you just improved as well
so for date 11 we added a lot of CBO so we added a $300 a day for look like for
purchase $300 a day CBO looked like for initiate check out $300 a day for very
random big broad interests so again think of like travel cooking gardening
beauty and stuff like that so five assets of those like really random and
by the way dad also worked pretty well that was also a profitable as well guys
are the very random CBO with random interest targeting there's completely
unrelated we also added another you know 10 assets at three dollars a day for all
of those look likes the purchase and initiate checkout and we also added
another 10 assets at three dollars a day and we just narrow down the interest
assets by the place the best are you know age ranges placements and stuff
like that as well and at the end of the day we hit eleven thousand three hundred
and four we actually made a small mistake is we hit our ad spend limit for
the ad account so we spent five thousand dollars which is the limit
on each like on the on all of the ad accounts that are just starting out and
we just hit it we didn't expect to have such a good day like I was expecting
that we will be turning off some assets throughout the day and we just barely
hit 5,000 but that way that day was so good that we just kind of you know a day
we just hit the limit $5,000 a day and we just weren't able to spend the last
one or two hours you know so otherwise we could have hit maybe 14k that day as
well on on day 11 so I know what you guys are thinking right we you guys want
to see the actual results you want to see the proof so here we are in my hands
manager as you guys can see February 18th of February 28th at the top and we
have $31,000 in sales with over a thousand purchases going into my order
metrics we also have 1000 orders and over $30,000 in revenue so let's talk
about the ivy zoo effect so as you guys know Connor started around in November
and he managed himself to get to around $1000 a day and also you know during
January he started coaching with me and as you guys can see he has been working
on my with my coaching for around one month or one and a half months and we're
just doing a lot of work like Connor is a really hard-working guy and we were
just improving his store improving marketing skills you know understanding
the market creating really good video ads and stuff like that and then then I
found the winner and basically we just scale the pride very very fast so as you
guys can see you know I was just in 11 days we went from 0 to 11 thousand
dollars a day in just 11 days so EECOM dream team is a premium coaching program
that is coming soon for now you know no further information will be revealed
until launch which will be maybe in the next video maybe in a few weeks you know
so guys make sure to stay tuned Toronto certification it will be launched just
don't miss out so guys support this channel let's make this video viral so
guys this video took one day to make you know my other videos also take almost
like a day or you know a whole day just to plan prepare shoot
edit and publish so guys make sure to share this video with your friends
that's that's really helpful you know if you guys share your friends so they
learn as well you know so send them a link share it you know in Facebook
groups or share it on your Facebook feed as well you know like this video comment
on this video hashtag econ dream team or hashtag Ivy
League or leave as many comments as possible it really supports this channel
and helps me grow and guys in the next video will also show you if Connor like
the ads manager and the profit day-by-day you know and we're also gonna
give you some are some of our best tips as well so just turn on post
notification don't miss my next video also guys check out my student Connor
he's also documenting his journey on YouTube he's also showing his profits
it's Adams manager so he's kind of like a copy of me so so he's kind of like the
white version of IVs ooh right so you guys have a yellow version of IVs ooh
Connor is a white version of IVs ooh it's kind of kind of kind of more bulky
kind of like more more jacked you know not as me I'm really skinny so guys
check out is called check out his YouTube channel Connor Chapman also his
Instagram Connor Chapman so thanks for watching and see you in the next video