So you want to get your hands on this
new sponsorship button from YouTube to
earn money? Let's do this!
Hello folks welcome back to a vidIQ my name is
Rob if this is your first time here in
these glorious surroundings we are the
YouTube tool and channel that aims to
help you get more views in less time, and
one of the ways YouTube may be helping
you to get more money in less time is
through this brand new sponsorship
button. Now before we go into any of the
details I'm afraid there is some bad news.
This tool is only available to channels
of over 100,000 subscribers
currently. So it's no easy way to avoid
the YouTube Partner Program with its
1,000 subscribers/4000 hours of watchtime,
big long wait until your channel is
reviewed and processed. Yes
it's a closed beta at the moment so it
will probably roll out to more channels
in the future we just don't know when
and at what limits they will be. If you
do want to find out whether you are
eligible for the sponsorship button
your first port of call should be
status and features in the YouTube
creator studio. This box here
will tell you whether or not you are
eligible. As you can see even though we
do have more than 100,000 subscribers
here at vidIQ we haven't been selected
for eligibility so it is slowly rolling
out to all channels and if there are any
channels you see with the sponsorship
button under 100,000 subscribers they've
been allowed in to the beta test program
and of course there are YouTube gaming
channels which will also have a
sponsorship button because it's been
around there for a number of years now.
Now if you're on the other side of a
fence and you want to sponsor a channel
you will find the sponsorship button on
the channel homepage, you'll also find it
on watch pages and live streams.
When you click on it you'll be presented
with a screen that looks something like
this. This is Tim Schmoyer's Video
Creators TV sponsorship and the cost
is fixed at $4.99, or however much it is
in your particular part of the world, but
it's not a value that can be changed at
the moment by the video creater.
You'll get a custom set of options set
by the video channel, for Tim Schmoyer's
channel we get these emojis that we can
use in live chats
but he's also going to be doing
exclusive things such as monthly live
chats, Q&As and those sort of
things. So depending on the channel that
you sponsor you'll get special access in
some ways to more content and these
wonderful emojis. To be eligible for the
YouTuber sponsorship button there are
more requirements than just 100,000
subscribers. You also need to be part of
the YouTube Partner Program, over the age
of 18, be in one of these countries and
there are additional rules for MCN.
Now also as regards to that $5 a month,
there is a split. You take 70% of it
YouTube takes 30% of it. Let us know what
you think of that. It's non-negotiable
so yeah interesting cut there. This now
brings three direct ways to a Video
Creators to earn money directly from
YouTube. Those being Adsense, YouTube
livestream super chats, and now the YouTube
sponsorship program, but there are
still many ways to earn income from
outside of YouTube where the majority of
the larger video creators will be
earning their income from. Sponsorship
brand deals, even alternative sponsorship
platforms like Patreon which is now I
guess is a direct competitor but that still
gives you a lot of freedom in terms of
the amount you can charge your sponsors
and the content that you can provide to
them. So I'd love to hear your thoughts
on what you think of the YouTuber
sponsorship program let's put aside the
100,000 subscriber issue for a moment
and ask the question: if you had the
opportunity to charge a direct fee to
your audience whether it be $5, $10,
whatever you think would be
appropriate for your audience base, would
you do that and do you think you'd be
able to provide the content that will
keep them invested in you as a
personality, a brand a YouTube channel:
invest in your story. Let us know in the
comments below.
Enjoy the rest of your video making day
I will see you again soon bye for now