What's going on my friends on YouTube- that is exactly what we're going to be
talking about today: easy passive income on YouTube and I'm gonna
break down how you could easily make $2,000 or more per month using this
amazing platform. So these are going to be methods that every single person can
try, I'm gonna break down these main two ways of creating passive income for your
online business on YouTube and you're gonna love it, it's gonna be fantastic.
So these strategies today are the exact strategies that I've used to generate
multiple six figures using the organic and free SEO traffic from my youtube
channel, so let's get right into it. The first and second thing you really need
to understand with making money on YouTube is that there's really two main
categories, let's say. So a real popular category that a lot of people know about
is with the whiteboard- do you guys like the whiteboard by the way? Put it in the
comments- is with Google AdSense, Okay so Google Adsense is when a YouTube
channel creator qualifies for the YouTube Partnership Program. So in order
to qualify for the YouTube Partnership Program you need at least a thousand
subscribers and four thousand watch hours. Alright so the second way, or the
second category I should say, that we're gonna be diving into today is your own
products or services. So right here for number two I'm gonna write down products
and services, okay? So this right here is gonna be where the main income streams
come from, but I just wanted you to think about when it comes to making passive
income on YouTube, these are the two main categories on how to do it which require
no extra effort on your part. So if you guys are interested in tons of free
resources that I have you could start with downloading the six step blueprint
that I have, it's my subscribers to sales blueprint which allows you to see my six
steps to generating a wildly profitable youtube channel. Not only that, you're
gonna get my top twenty most profitable niches, a cool quiz, a cool
brainstorming worksheet to help you out, so you can go ahead and download that
right up here or in the description below. Alright, so I'll be breaking down
and teaching Google Adsense to you today and I'm gonna start with demonstrating
and talking about this right here which is I think my most
viral video on the channel, it has between 500,000 and 600,000 views at the
making of this video so why don't you comment in the description how much you
think I've made from a video with over a half a million views, I'm curious what
you guys think. I'm gonna tell you guys, but let's talk about why it's
high-performing and why it's brought me so much Google Adsense revenue since
I've published it in October of 2019, is when I released it. So let's talk about
first why it makes money and that's because of this thing called the CPM.
Okay, so the CPM is basically the cost of how much you make per thousand views so
basically it's the amount of money you get paid per thousand views, okay?
So in general with YouTube channels around the world and youtubers the
average CPM is between one and three dollars, but on my channel and on
channels that are more niche specific it's anywhere between 35 and 45 dollars.
So that's really good and I'm really proud of that number and a huge tip to
achieve a high CPM is to really focus in on your niche on your YouTube channel
because if you're talking about a lot of random stuff and categories or
industries or markets that don't really go together
advertisers are not going to understand what type of ads to put on your channel
so it's really important to hone in on who it is you're talking to. So the next
thing that made this video really profitable and made it go viral for the
size of my channel is, well, let's talk about this, the thumbnail, okay? The
thumbnail is really important to everything about YouTube, okay? So the
thumbnail is the image that you see, or let's bring up this thumbnail and look
at it, the really great thing about this thumbnail is that you can tell my face
is really close up. So it's a close-up image of my face, the letters are bold, I
don't recommend putting the entire title of your video on the thumbnail,
that's a no-no. I recommend between 3 to 5 words on your thumbnail at most and
it's a title that should be very eye-catching or curiosity intriguing,
something that's gonna make the viewer go "WOW!" You know? So it's
talking about losing belly fat within 30 days you can, on your thumbnail, maybe
the video title is "How to lose belly fat in 30 days for women for postpartum
after they have a baby", or something like that.
So maybe the thumbnail title could be something like "Lose all belly fat 30
days" or something that's gonna make your audience be like "Wow, I really
need to click on this video!" The next winning aspect of this video is the
length, okay? So it's a longer video, if I remember correctly, I think it's 21
minutes. So 21 minutes is good and I recommend to everybody when you're
getting started on YouTube try the best you can to make videos that are at least
10 minutes long because that does a few things. YouTube loves long videos and
when you get monetized for Google Adsense you'll be able to place ads
within your videos. So if it's under 10 minutes you won't be able to place ads,
or midrolls, within the video. But if it's longer, if I wanted, I don't
know how many ads I put on that video, but I could if I wanted to, if I wanted
to be mean, put 10 ads within that video but I only put maybe three. Length
is really important because YouTube really loves expected watch time or how
much they think a viewer will watch your video. The longer that is the more that
YouTube will organically push your video to the home page to other
suggested videos and it really becomes something that the YouTube algorithm
helps you promote and helps you get more subscribers with no extra effort on your
part. Alright, so now I'm gonna reveal the
amount of money in Google Adsense that I've made for this video. I know I told
you guys to guess in the comments, I can't wait to see what you guys have
guessed, so what I have made since the beginning of making this video is some
thirteen thousand seven hundred and ninety nine dollars. So that's how much
I've made from this video within nine months I think of posting it, so it's not
bad. I guess the point is you shouldn't rely on Google Adsense income because
it's not reliable income, but if you have a video or two or three that goes
then your chances of making great money possibly for Google Adsense
is really high, and so with a youtube channel it's very common that just a few
of your videos are going to carry the weight of the entire channel, for the
growth that is. So that's why it's important to be consistent and upload
frequently on your channel because the more you post, the more than likely one
of those videos will pick up with the algorithm and go viral. So, yes, definitely
these are the strategies that I would implement every single time to make your
video go viral. When I talked about the link and the thumbnail and just making
your video quality, and you don't have to have super duper fancy graphics, but
you have to give your users a good experience: a beginning, middle, and
an end. Maybe steps, or maybe if it's
entertainment, that's good, that's really capitalized on what makes
your video special and what's gonna make the YouTube algorithm promote it more.
Okay, so let's now switch the focus to your own products and your own services
and this is what's going to make your online business go ballistic revenue
wise because the special thing about YouTube that no other platform has, well
I'll give it to Google, right? A Google Website, blog, you can do this as well, but
the power of YouTube is within this right here, okay? That is the description.
What makes YouTube so cool is that you can promote anything you want. You're not
limited to just one product or one link in the bio like Instagram and you're not
gonna get shut down or get your ad account removed by Facebook all of
the sudden. It's not like that on YouTube. YouTube traffic is extremely reliable
and it's hot, it's full of red-hot leads. So let's now talk about all the types of
links you could put in the description of your YouTube video. I mean, there's no
limit to the amount of things you could promote and sell in the description in
your video so remember to make sure to tell your audience to download whatever
is in your description or look at, opt-in, or whatever your call-to-action is. So
that is the importance of what you say, also, in your YouTube videos. So let's
talk about the first thing that you could sell or a link you could put in
the description and that is an affiliate link. Okay so an
affiliate link and an affiliate product, affiliate marketing is amazing, so I've
made well over six figures just promoting affiliate products to my
youtube channel in the past, okay? Now my affiliate income compared to my other
income sources has gone down, but it is such a great low hanging fruit that you
could start to make money with today in your online business, anything around
your house. Maybe you're using a software tool, a business tool, anything that you
are already using. If you refer it to somebody, also this is called referral
marketing or a partner program, then you get the commission for selling it if the
buyer buys the product through your affiliate link. So, for example, there are
several technology channels, basically review channels, on cameras, a bunch of
electronics, more of the upper tier more expensive products and so if they make a
10% commission on a $500 sale that's a $50 Commission, so it's really really
easy to put your affiliate products in the description. So maybe if you're a
beauty and makeup channel you would put the different types of lotions,
eyeshadows, different products for your face and hair that you use in the
description because people want to know what do you use? I'll
definitely sign up because you showed me how to use it and you've talked about it
so they're more inclined for sure to buy the product through your affiliate link.
Another example could be a barbecue channel. There's a barbecue
channel that I follow because the food just looks so delicious, there's a BBQ
channel and they have a bunch of affiliate links of barbecue accessories
that they use in the link in the description as well. So I think you get
the idea, those products are such low hanging fruit that you should definitely
be promoting on your YouTube channel. The next one, I really have never talked
about this on my channel so I think it's special that you're seeing this video
and I'm telling you about this income source, and that is a webinar. Promoting a
webinar in your description, alright? So what is the purpose of a webinar? The
purpose of a webinar is to sell one of your products or services. It could be a
digital course or coaching and consulting, so let's say you are
a coach and you have a one-on-one service as well, a webinar is perfect. Maybe it would
be like a 35 minute webinar and the call to action after the webinar would be a
strategy call for them to get on the phone with you and you close the sale. So
the reason why webinars are so powerful is because you sell on a webinar and a
webinar is great because its automated, its
evergreen, which means it operates on its own. Once you set up the webinar and
record it, you can automate it and have people go through it and pick the
different times that they want to watch the webinar and you don't have to deal
with any of that, it's all an automated process. I use, for example,
Everwebinar to host one of my webinars and it's cool because every time someone
signs up a link is automatically generated for the webinar room and it's
sent to them and it also does things like follow-up emails and sending them
different documents for the webinar that they need, it would literally be
impossible for me to do that on my own, I would be up at 3:00 in the morning
sending people webinar links. So webinars are really powerful to sell a product or
service, as I mentioned, if you were doing one-on-one coaching, let's say you were a
motivational coach and you had a service on mindset or something like that, right?
Maybe your webinar is about the three secrets of crushing your limiting
beliefs and living your best life and you can talk about the people's
pain points and why they're feeling this way because you're the expert and you
know what they're going through and you take them through a journey and you tell
them about your program and at the end you would say "Hey, well, let's hop on a
strategy call and see if we could figure it out," so this does a few things that
makes webinars convert really high and that is they get to know who you are,
what you offer, what you sell, and how you can best help them solve the problems in
your life. It helps the potential client establish that know, like, and trust
factor with you, and that's why webinars are really really high converting. Okay,
so remember I summarized all of this in my six steps subscribers to sales
blueprint which you could download up here or the link in the description, you
guys are going to absolutely love it, and so moving right along with the next
income source that could bring you, easily,
2K a month or way way way more is digital courses. I had alluded to it with
webinar, but digital courses are the future and they are here. So the reason
why digital courses are so great is because they're so passive and it's
hardly any fixed costs to create a digital course and it's something you
can put in the link in your description so easily. So maybe you have a course
about creating cocktails, right? So if you have a cocktail creating YouTube channel
where you're giving away different recipes, maybe you have a lot of
demonstrations, maybe you have a hundred and fifty dollar course on how to become
a really damn good bartender, right? And how to make the best cocktails on earth,
maybe the course is also about how to do it virtually, right? I don't know,
something, let's get creative. That's what COVID-19 has taught us, how to bring
our services and everything digitally and online. So if we have this course and
our YouTube content is around what we're promoting in the course, that course is
going to sell so well because your audience is already loving your free
content so it's a no brainer that when they see that you have an offer that's
paid and your free content is good they're gonna want to sign up with you
and pay. And so that's why it's so great, digital courses are such passive income
because you don't have to be there to make the sale, you just set up a landing
page and a checkout page for your course, build the course first obviously, it
would most likely ninety-nine percent of the time, it would be video modules on
how you create the course. That is how you really crush it with selling courses
on your YouTube channel and since you only created it once maybe it takes two
months or so to create the course. It's only an upfront effort for massive
lifelong passive income where you update your course every once in a while but
the hard work is done. The next strategy I wanted to talk about where you can
majorly promote it in the description of your YouTube video is crowdfunding. So
I'm gonna type it, or write it up here, crowdfunding is, mostly in regards to a
YouTube channel, is something that you offer to your students on a platform
called patreon. So patreon is a platform where if somebody subscribes to your
crowdfunding or a subscription-based plan with you,
they get extra content like behind the scenes content on whatever it is your
brand is about, so if I had a patreon, for example, and I don't because
I have a course that teaches this stuff, but let's say I did, I could have a
patreon that gives exclusive insight on making passive income and uploading a
YouTube, video editing, YouTube videos, things that I normally don't talk about
on my channel. Maybe I also include things like behind-the-scenes,
work from home productivity tips, so something extra to give your audience,
right? You could also do things on your patreon like give them shout outs. A
couple friends of mine, they have a patreon account and they have three
levels, okay? So the first level is, I think, it's like two dollars a
month, they get a newsletter with a bunch of information and then the second level
they get exclusive travel content plus the newsletter that no one else has seen
before plus a free piece of merch every single month and in the third level they
get all of that plus way more, I forgot what it was but the idea is is it's an
additional residual income and maybe you could offerthose people who
are in your patreon community to get on live zoom calls or something like that
and offer them coaching or help or something specific that you don't offer
on your main YouTube channel. Okay, so the next way to make passive income and
really crush it with your YouTube channel is with econ, alright? So that is
econ/merch on your YouTube channel, so you can sell merchandise on your
YouTube channel. The first way or the initial way when
your channel is small is you probably need a Shopify store or another online
platform to host your online store because in order to promote your
ecommerce or and link it directly with your YouTube channel you need 10,000
subscribers minimum to set up your merch store on your YouTube channel. So once
you do that you'll be able to link your YouTube channel directly with teespring.
So teespring is a print-on-demand company that has t-shirts, leggings,
coffee cups, pillows, where you can create a design, maybe it's the logo of your
brand, maybe it's different graphics, maybe it's different quotes,
art, it could be really whatever and then you could link that and show it
right beneath your video. So once I put my merch store on my channel, for example,
I could have my subscribers to sales logo on a shirt and put that right below
and link it to this video, but having your own online store and selling
physical products is very very profitable, I mean, it is again up for
work whether it's a physical product that your drop shipping, or whether it's
print on demand, or whether it's a handmade product, but the point is
whatever it is, whatever is in your online store you could promote it easily
on your YouTube channel. I have a friend of mine who has a store on Etsy and she
links her Etsy store to her YouTube channel but she's doing crazy six-figure
months with her Etsy store and a lot of that traffic is coming from her YouTube
channel. It's a lot a lot of revenue earning potential that you could have
with having your merch store and e-commerce connected and promoted in the
description of your YouTube channel. Alright so to keep learning and keep
growing I invite you to join me in my free masterclass about my four-step
framework on how to build a wildly profitable YouTube channel for you in
your online business and to join that masterclass all you gotta do is click
the button right below this video to sign up, it's completely free so I
encourage you if you really enjoy it and got value from this video you're going
to love the master class so come on in and join me on the master class I will
see you there just click right here.