Welcome back to the Six Figure Mastermind. Today let's talk about how to
become a powerful public speaker. Because there's really two realms. There's the
public speakers and there's a powerful ones that change lives. So, we want to be
in the latter. So, stay tuned.
Let's face it. We live in an Information Age, alright? You're on YouTube. My guess
this isn't your first time. You've been on YouTube before looking stuff up.
You're trying to digest information. And maybe college is at some point will be
obsolete because of all the information that's available on YouTube. And all
the information that's just swirling around us. It's confounding and confusing.
So, when you want to become a powerful public speaker, you need to step outside
the information age, okay? How many times have you taken notes on a lecture or
guest speaker and just shoved it in a drawer and forgotten all about it?
Okay? My guess is this happened more than once. A powerful public speaker not just
delivers information. Yeah, that's a part of it. But they're also delivering
transformation. When you're talking about becoming a transformational public
speaker, that means your audience leaves you different than when they came in the
room. Which means you need to deliver more than just content. You need to
deliver more than just your story. You need to deliver more than just your mess
to message. You actually need to have your audience do something what's
something that we call the industry called a process. That they can actually
do when they're with you, so that they have the tools not just in hand but
already have used by the time they leave the room. So, feel free to interrupt
yourself. Do what's called the content process in your presentation. You start
off by delivering your story. You're introducing yourself, you're introducing
why this is credible information. And then, you have your audience actually
stop, put their notes on the ground, maybe even stand up and find a partner and
practice in real time what you're teaching them. That creates
transformation. They're doing something they've never done before. They've never
done in their homes, they've never done and their families. They've certainly
never done it with a stranger across the aisle from them. That is transformational.
That's when the hard wiring in their brain will actually start to form new
neural pathways. And if you're a really great transformational speaker, you're
going to have them repeat this process over and over at least two or three
times. So that that neuro pathway really starts to form and transform their lives.
Remember, we're going for transformation not just information. Part of becoming a
great speaker is mastering your story. Some people call it the heroe's
journey. It's your story that you tell from where you came from to where you
are now. Now, it seems almost like a "Duh thing." Of course you want to tell your
story. But here's what I mean by that. A lot of speakers will start to tell other
people's stories. They'll say, "I heard of a man who" or "I saw this woman who" and
basically, they're just reciting Chicken Soup for the Soul or on stage. There's no
real connection there. I'm not connecting to you if you're telling me someone
else's story. So, you need to craft your story, create your story. And in doing so,
take keep this in mind, there's this tip I have for you. Chronology and sequencing
are two different things. If you tell your story in chronological order, it
might not be as impactful as if you sequence the story correctly. Let me give
you an example, let's say for example that when you were 5 you fell off
your bike and you skinned your knee, okay? And maybe you decided that I always
get into accidents. And then, maybe when you were 7, you fell off the swing
set at the playground, okay? But between that age of 5 and 7, you had this
moment of being in the doctor's office. And you saw the doctor, give you the
x-ray and you're like, "I always get hurt." Alright? You would tell the story not in
chronological order because the deepest steps the story wasn't the most recent
part. You've got this moment in when you were 5 when you fell and skinned your
knee, you've got this in-between moment where are you at the doctor's office you
see this broken bone. And then you've got this other moment when you were 7
when you fall off the structure. Your story is not as impactful
chronologically as it is sequentially. So, I would tell a story
like this, "Man, I had these moments in my youth. I remember when I was 5 years
old. I fell down I scraped my knee. And I thought, oh man I hate it when this
happens. And then when I was 7, I fell off the structure of the playground and
I hurt myself again. But the most impactful moment was when I was sitting
in the doctor's office. And I was looking up at that x-ray and I saw that broken
bone. And I thought for my entire life that I would go through my whole life on
this planet not having a broken bone and yet there I was. And I made this decision
that I always get hurt." Pause. Do you see what I get there?
I've got the story outside of chronology and I put it in sequence. So, that it's
stair-stepping to its most impactful moment. Become an
expert at your sequencing. The last thing to keep in mind and the most important
thing to remember when you are becoming a great speaker is that connection with
your audience. Be accessible to your audience. Allow them to work with you and
play with you on the next level. Personally, when I see a public speaker
get up on stage and they leave the audience without any further way to
interact with them, I kind of feel like they rip them off a little bit. You need
to leave the audience something. Some way to play with you on a next level. Offer a
CTA. A Call To Action. Some way for them to get a hold of you on Twitter or
Instagram or Facebook or maybe via email or maybe even through a website.
Something where maybe they can text you or on an auto-response text message. So, they
can learn to work with you on a further basis. I mean, nothing's worse than giving
someone great value and then saying, "Sorry that's it. That's all I've got."
So, offer your clients the next steps in working with you. And if you want to
generate leads, that's the best and only way to do it from stage. Create a call to
action. Don't rip your clients off by not having a way to further interact with
you on a regular basis. Hey, thanks for tuning in today. Hope you liked today's
video. If you have any comments or questions, fill them out in the comment
section below. Here's the thing. I work with amazing
speakers on a regular basis. I have speakers that have been syndicated on
several channels and spoken internationally on stages all over the
world. If you feel that calling is for you, I want to know about it. Because my
favorite place on the planet is my pressure cooker where I train my
speakers. If you feel like calling at all, here's what I want you to do. Hit up that
description. There's a link in there. Fill that out and what that's going to do is
send me a note and I my team and I are going to get with you and we're going to see
how we can take you to your next beautiful stage. Talk to you soon.