Inc 5000 companies is not a niche
there's nothing in common between all
these Inc 5000 companies you've got
service businesses you have
manufacturing of e-commerce all within
this Inc 5000 list so I would recommend
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com recently we set the following
question out to our audience we asked
what are you struggling with right now
when it comes to your business and you
guys are amazing you got back and give
some pretty good responses and in
today's video I want to go through what
you guys said and see if I can offer any
advice any help to help you with the
biggest things that you're struggling
with and if you're struggling with
similar these are all pretty common
business issues so you're gonna get
value as well let's jump into it Alfredo
says he is struggling with prospecting
branded sponsorship deals for a client's
email list the main thing I've seen when
it comes to sponsorships and we've sold
a bunch for this channel we are very
well monetized as I've talked about in
previous videos the main thing is you
want to make sure that you find sponsors
that align super closely with email
lists so if your email list is sales
people then only reach out to companies
that sell to sales people and they're
gonna pay you a higher rate if your
company is web development then only
reach out to SAS tools that sell to web
development not all startups not all SAS
the more specific you can get the better
Edwin says his biggest thing that he's
struggling with is lead generation
well Edwin check out our playlist we
have an entire playlist on lead
generation where we go into it
step-by-step exactly how to find the
email addresses etc we also go through
this in detail in our course email
penque yah honey says he's struggling
with getting larger Google Ads clients
the main thing you need Jonnie is a case
study that shows you working with a
larger client and you can do that by
either
having a case study or asking another
agency to loan you their case studies
and what I would actually recommend you
do is watch our presentation at email
10k where we actually talk about this in
detail terrence collins says he's having
trouble identifying the appropriate
contact person for his copy-editing
business now there's two things that he
can do one is he can look at his past
customers and see if there are any
similarities at all between the people
is it the director of marketing that's
buying it is it a marketing intern who
is actually paying for this thing is it
the CEO is it HR what is the commonality
between your past customers now the
second thing if you don't have any past
customers or you see no commonality is
to think about who it might be
send a cold email to that group of
people and see what they say feel free
to ask for their feedback I would
usually start at the top so email the
CEO first and the CEO might push you to
the Director of Marketing and then you
know or the director marketing then
pushes you to the intern and it turns
out you're just selling to interns all
day which maybe that's not the best
business but if they're paying you go
for it and then you can optimize
everything for getting those interns to
sign with you but most likely it's gonna
be somebody in the marketing role right
we can guess it but the best thing to do
is a guess in check so I think it's
gonna be the director of marketing then
email them and see what happens Michael
Stover says he is dealing with correctly
qualified leads not accidental people
not even looking for or aren't healthy
enough to qualify for my health
insurance Stauber I would recommend you
go to a channel that focuses on
business-to-consumer
maybe do something with ads our channel
is focused on business-to-business sales
so if you want to reach out to HR we
could help you with that but if you're
going b2c business to consumer so
indirectly this isn't gonna be the right
channel for you however if you do want
to sell directly to companies and get
your insurance packages into companies
that could be extremely lucrative if not
more lucrative than what you're doing
right Jacob says he's having problems
getting initial responses from prospects
now this could be all sorts of things I
recommend going through the cold email
checklist step by step by step is it
because they're not opening the email
are they responding with not interested
which I'm going to talk about in a
second or maybe your offer sucks if
they're not responding at all even a yes
or no your email might just be hitting
them and then they're just spacing out
because they don't
what's going on so step by step by step
through that free checklist which you
can get below or over here or just jump
in email 10k where we go through it in
detail and we can help you in the
private community Dell Rhea's says I
live in the Philippines and write copy
for a seven-figure business coach in the
US he pays me $600 a month for what I do
despite that I told him I can draft him
a contract that will allow me to get a
percentage on every sale my copy can
make he refused how do I turn this
around I hate that he would have to ask
where I live and make me look small I
want to be paid with what I can bring to
the table not because where I'm from how
do I turn this around it's so hard to
reframe once you've already started a
contract so this guy is happy with the
deal you have your writing copy for him
he's paying a flat fee per month and now
you're turning it around on him and
wanting to go she had a new deal what I
would instead do is use that case study
of hey I wrote this email and it
generated this much revenue his previous
emails were only generating this much I
was able to boost his sales by 10 times
or whatever it is then use that case
study to reach out to other similar
businesses and get some new clients
where you can get a percentage then
slowly get away from this guy the
problems not him yes he's a *** for
saying oh you live in the Philippines
I'm gonna pay you less but you also
started with a flat fee contract and
you're trying to renegotiate so let him
live his life and you go live your life
it's not worth trying to fight over it
or losing any sleep just go get another
client mark says I have a very low reply
rate on my cold emails most of the
replies are receiver either sorry I'm
not interested or we already received a
ton of such emails daily if we require
this we will connect with you I don't
understand where I'm going wrong so it
sounds like Mark is getting his emails
opened but people aren't interested in
the offer without seeing the email I
would say his emails need to be shorter
and they need to be more to the point
for instance if somebody's saying they
already get a ton of emails like this
per day that means your emails look like
all the other cold emails that they're
getting they're not delivering enough
value when you're not breaking through
so you need to customize the messages
and you need to make sure your case
study is super compact and it's very
very compelling for them to respond and
if this specific market that you're
targeting doesn't find it compelling
enough you need to move on go to a
different market follow email 10k go
through that process step says I am
doing a cold email for series to the
CEOs of Inc 5,000 companies and not
getting strategy calls fall
ten K protocols for videos but so far no
meetings now step you're not following
the email 10 K protocols and I can tell
you exactly what you're doing wrong Inc
5,000 companies is not a niche there's
nothing in common between all these Inc
5,000 companies you've got service
businesses you have manufacturing of
e-commerce all within this Inc 5000 list
so I would recommend going through the
list of services and picking just one
get your emails right just for
e-commerce or get your emails right just
for services businesses don't think
about startups or SMBs or Inc 5,000
companies as a niche in itself it's not
so if you're trying to write an email
that's appealing to the entire Inc 5000
across industries then the main thing I
would say is your emails are probably
coming off as super generic and not
really appealing to anybody so go back
and actually follow email 10k protocol
to first pick a niche and optimize
specifically for that and then you can
branch out later if you want
once you're making some money pune says
he is having an issue building a
lucrative network networks networking I
used to be a pretty big fan I would go
to meetups all the time in New York City
and just try to meet everyone nothing
really happened from general meet and
greets so Pune if you're going out and
you're saying you want to build a
lucrative network I would instead pivot
you and ask you to please set a goal is
your network because you want to get a
job in which case you're going to be
looking at a certain group of people is
your networks because you want to start
a business then you're gonna be doing
something totally different so instead
of thinking about networks and finding a
mentor instead set a goal of something
you want to do in the next five to ten
years and then take the steps of doing
that thing if you want to start a
business then finding customers will be
in one of the main priorities and so
you're going to be networking with those
customers if it's raising funding you're
going to be going to conferences and
talk to other people that have raised
money and doing that like it's totally
gonna be different depending on your
goal so set an actual goal and then
lucrative network for finding a mentor
all of those sort of things those soft
things should go away at that point
Diego says he's struggling with getting
contracts Diego watched some of the
videos on this channel we talked in
detail about it getting contracts
you probably need to go back to step one
or if by getting contracts you mean that
people are responding to your cold
emails you're getting proposals but then
when it comes time to actually sign the
contract it's not working then I would
say you need to follow up a little bit
more aggressively push the deal forward
add some kind of time boxing say your
price is gonna expire on Friday or your
price is gonna expire in 30 days and
work that way and ask more closing
questions Eric says his biggest struggle
right now is connecting personally as an
awkward kid myself I also think it's
kind of weird you got to do small talk
stuff like that Eric what I would
recommend is watching some movies
reading some breakdowns of whatever is
happening in the news just trying to
build some more interests that are
common people love sports for instance I
hate sports not only talking about
sports but people love sports so if you
can get into a sports team then that's
good and pick one of the common ones if
you can like football and then
everyone's talking about football you're
good you're connecting personally but
also popular movies can work I love
Marvel movies I love Star Wars those are
some of the most popular movies of all
time so if you can get into that and
talk about that the chances that you're
gonna be able to connect with somebody
go up and don't be afraid or think that
it's wasting time to talk about Marvel
with somebody for 20 minutes on an
hour-long sales call it's totally okay
and actually in a lot of countries they
will talk to you for eight nine hours
and then only talk business right at the
end for like thirty minutes that's
totally normal
so don't feel like you're wasting time
this is what they're here for a lot of
people are just in business to hang they
don't really care about the business
getting done so if you can be a good
hang you can make a lot more money than
somebody who even is extremely good at
what they do but if you're a good hang
and you're good at what you do that's it
game over but I would even prioritize
being cool to hang out with over being
good if I had to pick one or the other
ideally you'd pick both Jacqueline says
she's having trouble finding leads
follow the playlists we have a whole
lead generation playlist Jack we need to
check that out that's also what
Christopher is dealing with lead
generation and conversion those are two
big problems and honestly I'd recommend
hopping any mill 10k because it goes
through it in detail it's way better
than the content here on YouTube way
more detailed way more in-depth so hop
into email 10k if you're having problems
with lead gen
raishin conversion closing deals
anything like that arrey says he's
having trouble getting high ticket
clients on a retainer basis if you're
talking to the high ticket clients
already I would say if you want
retainers pitch retainers and see what
they say
take their feedback and go from there he
also says he's having issues with
convincing medium-sized businesses and
top brands to buy my digital marketing
services without having to legalize as
an LLC because he's not a US citizen
this is an example of a problem that's
not really a problem I would bet you a
certain amount of money that he hasn't
had this issue from an actual client
this is just a problem he's making up in
his head a client wouldn't be like so
are you legal are you an LLC or if that
does come up then he can register with
Legal Zoom or find a business partner in
the US or even just register in his own
country and it's not really a big issue
a lot of these business issues that come
up like my business isn't ready yet or
no one will find value in this or I need
to be an LLC before I start taking cash
from people all of those problems will
solve themselves once you start talking
to customers don't let your brain slow
you down just keep moving and make
changes based on the actual feedback
from people not the feedback inside your
head Charles Mann says he's having
issues because he can't get any
responses to cold emails I have a
territory and a small area Charles I'd
say this totally depends on what you're
selling but if you have a territory and
a small area you actually have a
gigantic opportunity for account based
marketing if it's a small area I would
think about how a company like Samuel
Adams got started I remember reading
this guy's book a long time ago the
founder of Samuel Adams and he also had
a small area where he was in Boston and
he basically had a list of 100 breweries
circled and he said his goal is to get
Samuel Adams into all 100 of those
breweries and Jose you've got an
opportunity to do similar make a list of
all the companies in your area if it's a
small area it'll be a small list of
companies and work on each one you might
even need a specific marketing strategy
for each one that you can come up with
yourself maybe it's going to the same
place as the founder of that business
maybe it is donating to a similar
charity and telling the founder about it
maybe it's walking into the offices if
you have a small area use that
to your advantage you're a local guy
they're local guys you can target
everything in your business to that
small market this is actually a gigantic
opportunity and I would stop actually
hiding behind your computer and trying
to do this vehicle email and instead get
out there in the community
Devin Herbert says he's struggling with
sales I would hop in the chorus email
10k Devin but otherwise if you're
struggling with sales figure out what
that actually means
have you had sales of this project in
the past and now they've gone away then
it could be the positioning of the
product needs to change have you never
gotten any sales for this project then
in that case maybe your business idea
needs work so it totally depends where
you are in the process to solve what's
not working when it comes to sales Jon
says he's having trouble finding new
clients and getting a good open rate Jon
your solution is waiting in email 10k
but for now I would recommend niching
down and working on getting an open rate
from a very specific group of people
based on whatever you want to sell if
you're trying to sell lead generation
for instance lead generation for who
start with the type of business that
you're trying to work with and then
optimize all your messaging and only
work on trying to get through to that
one group of people
ZQ Holly will you says he's financially
handicapped so I would recommend either
getting a better job or if you can't get
a better job reaching out to some
companies in America you're financially
handicapped it does not cost any money
to send some emails you've sent this
response so you're obviously connected
to the internet start selling if you've
got way more time than money and you're
financially handicapped
go make some money sell to the US it
doesn't matter
everyone's got PayPal everyone's got
stripe go knock it out man go make some
money
seek you real Holly wali you if you're
in Africa which you might be we've got a
lot of viewers that are in African
countries sell to the United States sell
to Europe and you can get a contract
that will pay you more in a month than
you are making in a year at least based
on what I've seen my co-founder is in
Romania which is not in Africa but the
top salary for an engineer in Romania is
$1,200 my co-founder makes way way more
than that because he's not selling to
Romania he's selling outside his country
so you'd do similar and you'll get
similar results this video is brought to
you by email 10k if you want
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I'm Alex Berman and I've been able to
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that's that do you have any other
questions about business sales cold
email growing your company or just an
answer to the question what are you
struggling with at the moment let me
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