what's up you guys jason wardrop here and in today's video i want to walk you through a simple
process of how to make 1 000 per day with your own digital marketing agency now this video is going
to be a little bit different what i'm going to do is i'm going to take you behind the scenes on an
actual coaching call with one of my clients walking him through this exact process step
by step so you guys can go through and take some notes from the process that i walked him through
to be able to create a compelling offer so that he could get to a point where he's making a thousand
dollars per day or even scale his business beyond that now before we jump onto that coaching call
first i asked if you smash the like button so it can help the youtube algorithm that would really
help me out tremendously and second um guys i feel like i've made it because finally i have
scammers and hackers going and commenting on my videos trying to go through and get you guys to
go and message them through whatsapp to probably do some scam or anything like that so guys make
sure if somebody's responding to your comments it doesn't look like a comment just like this
looks super scammy super unprofessional in the first place and this dude only has 19 subscribers
so yes they're using my profile picture i know a lot of other youtube channels and youtube accounts
that this happens to them and i don't know if it's like once you hit a certain amount of subscribers
they go through and hack through your account but i just wanted to warn everyone so if you guys are
commenting and it's not me directly responding to you don't go message me on whatsapp i will never
ask you what's message me on whatsapp um so anyway with that said guys let's jump into this coaching
call to help you make a thousand dollars or more per day with your own digital marketing agency
there's different steps to all this right so the first step is you want to create a whatever you
think is the most compelling offer right and so um basically kind of the steps that you go through
with that is okay what is the desired end outcome so the step one is basically what is the desired
end outcome of whoever i'm working with right and typically it's to get more clients make x amount
of dollars whatever it is and so what you want to do is you start out okay desired an outcome is and
usually like the the most enticing desired and outcomes are going to be like a specific result
hitting a specific time frame right and so and you don't always have to do that you don't
always have to place guarantees around it but those are just going to be the most compelling
and i always go back to my 30-day real estate lead challenge as an example you know hey get
the desired outcome is get 15 exclusive leads in the next 30 days right so start end result
time frame so we start there and then what you're going to do next is list out all of the problems
or pain points that your ideal client has and what is stopping them from achieving that desired
end result right okay maybe they don't know how they need some templates they need some rips they
uh maybe they do know how but they just don't want to do it they don't have the time
right maybe they don't have to know how to set up the ads or the funnels so you
go through and you list out every single pain point and problem to the point where it's like
there would be no question to go through and you know if you were able to solve those things
you're like if you were to able to hit all their pain points they'd 100 buy from you every time
right and then from there so you start desiring an outcome problems and pain points and then
step number three is you list out all of the solutions to each and every individual problem
right okay they don't know how to do this okay well i'm gonna provide the templates
and i'm gonna give you the copy and paste templates to make this so easy oh you don't
have time to do it oh actually a member of our team is gonna go through and do it for you
so you go through and create the solutions on each and every one of those right and then step four
is you're going to trim it down and you're gonna be like okay what am i willing to do and for
what price point am i willing to do that for right because ideally if um the ideal offer is basically
let's say hey i'm going to get you to 10 grand a month in the next 30 days right which obviously is
just you know kind of exaggerated for the example but let's say you do that well i'm gonna fly into
your office and i'm gonna go in i'm gonna set everything up our team is gonna take
everything over well if that's like the highest level of service well it probably doesn't make
sense for you to go in and do all that so how do we scale that back from the ultimate thing
and also get to a price point that matches up with what people in your market are willing to pay
right and so then once you match that up okay here's all the pain points i want to be able
to solve them but how do i solve it do i do i do it for them do i do it with them do i teach them
how to do it like with digital trainings and so there's a lot of different ways to go through and
teach how to do that and then once once you've got the offer and i know i'm kind of answering
your questions around that way because the offer is king right it's all about the offer
and then um once you have the offer the vsl sales funnel all that format that is to help you when
you get to it more of a volume play right and so initially what you're going to do because
so what what a vsl does is it helps sift and sort through all the leads that are coming in right
so if at first you're not having a ton of leads come in and you're just doing a lot of organic
outreach you want to be able to connect with every single one of those per people like you
want to be messing them on facebook or texting or whatever the the method of communication is and
you want to be trying to talk with every single one of those people and then once you get to a
point where you're like all right i'm getting so many leads or i'm starting to put some um
paid advertising some fuel on the fire because i've got an offer that's working
that's where the vsl is going to play the best role right because if you come in
and i'm not saying i'm not saying the vsl sales funnel route what you're doing right now is wrong
i'm just saying is if you're having a problem with volume of appointments booked
it's because there's too many steps along the way to book an appointment with you right they have to
opt in to the sales funnel they have to watch the vsl after they watch the vsl they have to book an
appointment on your calendar then they have to show up for the appointment right so what you
do is you create that drag once you have the lead flow coming in because you're like i can't i can't
handle the volume and so the sales funnel the purpose of the sales funnel is to create quality
right so it qualifies the leads and only the people booking are going to be the best
leads because they actually watched your vsl they've actually gone through the whole process
and if they're going to be showing up on a call they've they've made the effort they've shown that
they actually want to work with you whereas okay if you're if you're if you're doing that and you
you don't have the volume and you're like i just need more calls then for right now maybe
it's like hey i'm gonna put this on the side for right now and i'm just gonna try to like no vsl
no opt-in just like messaging people and try to get them directly booking on a phone call with me
and and that's the thing too um because i i love i love that you did the esl so
you you could totally still use that especially in messenger just maybe don't have them and i don't
know i don't know where you're sending people to but maybe just have it as a simple like vsl
and book a call right underneath right like that they don't have to go opt into some landing page
they don't have to go through all the steps it's just like vsl
calendar booking and even a lot of times people when they're trying to do like volume
they'll delay the um calendar bookings like it doesn't pop up to like 10 minutes into the vsl
but what i would do if you're just looking to get booked appointments
is just have the calendar always available always right there like i know a lot of guys
that especially with their retargeting ads when they know somebody's already like been through
their funnel they'll just send them straight to book a call you know straight to a call a book
a call not even a funnel just like go to the page book a call and they're good to go right okay but
i do see but i 100 and that's the whole purpose of bsl right is to help explain your offer yeah
and to be able to eliminate some of that repetition however i will say this even if
somebody's watched your whole vsl and they're the ideal person they were 100 focused on it
you're gonna have to repeat and go over the same content on the phone call as well and the reason
being is um you know repetition you probably heard repetition's the mother of all learning and it's
crazy just like when i've done my webinars and in the close i'll be like you're going to get this
and this and this and this and i'll i i feel like i say it 10 times over the course of the webinar
and at the end people will be like what do i get with this and i'm like we've literally spent the
last 45 minutes to an hour like going over and hitting again and again and again but that's the
thing it's like people need to hear it again they need to make it hear it as simplified as possible
and another interesting thing is people only hear what they want to hear yeah right and so
they'll hear something and then they'll be like oh like they just get caught on that one thing
and they'll miss like the next 10 seconds what you say right and so that's why it's like it's
good to repeat restate simplify simplify is the key to all this stuff making it so easy
that you know a third grader someone young kid can understand what's going on right