We were just talking about how to make your elevator pitch perfect – interested?
I know a lot of people start their pitch hawking some product or service that has nothing to do with me.
What if I started with recognizing a problem you have?
If you’ve got a solution to my problems, I'd like to hear it.
That’s your invitation.
Once you’ve hooked them with the problem, now you can reel them in with your solution.
The trick is to keep it short and simple, one or two sentences that outline your idea;
something innovative, or more cost effective, fun, or game changing.
Something faster, better or cheaper. Be confident and enthusiastic about your idea,
Here’s some examples of how winning teams in the past introduced their solutions:
Full Circle Aerodynamics looks to solve this problem with a newly designed trailer skirt.
Our design targets a 6 percent increase in feul effiency that can save these companies about 5,000 dollars annually per truck.
The Hot Seat is a cushion stadium seat with a heated base and back.
Now there are cushion stadium seats available that aren't heated, and heated stadium pads that don't offer back support.
The Hot Seat combines these two elements providing a portable, cushion stadium seat
with a USB port to charge your mobile device.
Mock 3 ID provides a fun and secure system to easily catalog your belongings.
using an app to scan barcodes and take pictures.
Valuable items can be discretely labeled with RF-ID tags
for indisputable proof of ownership.
Take time to edit down your solution pitch to the
shortest possible idea, so I can remember it. A long, complicated solution I can’t
remember is a solution I’ll forget.
Say that again, Jay!
A solution I can’t remember is a solution I’ll forget.
You don’t want Jay to forget your pitch or you. Tell them who you are Jay.
I’m Jay Janney, chair of the University of Dayton Management and Marketing department. I launched
the business completion here back in 2006.
And if you want to win that competition, or
your next elevator pitch, click here, to find out more.