what we're talking about today you guys is how to grow your business on social media without
annoying people okay sound fair it's what we're going into so first things first here's how you
win some stuff let me just show you all you have to do you guys is subscribe to my youtube channel
comment on my youtube videos and then share my youtube videos into social media okay easy peasy
lemon squeezy whenever you share it into social media just tag myself or my business page in it
no big deal one person every week is going to win something and what that thing is is one
thing out of my swag shop if you haven't been to my swag shop before what you do is you go to with
martha.com on the top bar go to shop and then you can go ahead and look through it there's a ton of
stuff on there there's no books there's backpacks there's t-shirts there's all sorts of stuff
there's yoga pants there's sweatpants there's coffee mugs phone cases so all of that stuff you
guys you're gonna be able to choose one and and it's gonna be free for you so there's that one
person every week is gonna get something for free out of my swag shop so there is that all right now
let's go ahead and get into it you guys i see you guys popping in here hello misty and megan
um make sure that you keep commenting in the live chat right now and then at the end whenever i'm
done talking i'm going to go ahead and go back to what you guys are saying and put you up on screen
and if you have questions i'm gonna try to answer your questions um in the time that we have left
okay you guys so let's go ahead and get into it grow your business on social media without being
annoying here's something that i'm gonna say 99 of the population gets wrong unfortunately
okay a lot of times what people do is they've seen other people talking about what they sell
and what they do in their business and stuff like that they see other people doing it online
and what it looks like is talk about it all the time all the time all the time all the time push
push just get in people's face and they think that that makes people successful and it doesn't
okay just because you see people doing it doesn't mean that it's working all right so let's all stop
playing follow the leader when we don't know if the leader is even successful all right let's
stop doing that can we all just agree together let's have a kumbaya moment of like i'm gonna not
do that anymore okay so what we're what we need to do instead you guys of annoying everybody and just
saying by myself by myself by my stuff push push push instead of that you guys what we need to do
is we need to sort of lean back we need to grab our coffee we need to chill out and we need to
we need to discover our own usp if you don't know what your usp is that's your unique
selling proposition what sets you aside or apart what sets what makes you different from everybody
else selling the same thing that you're selling okay i call this bat signal a lot whenever we're
talking about personal brands i work with a lot of personal brands right that's what hbr is all
about growing your personal brand to insane levels of profitability from home in five to ten hours a
week so let me just say this real quick if you're not in hbr yet i would 100 suggest that here's
how you pop into it just reach out to me on my facebook business page to live in the dream with
martha send me a message that says let's do this rainbows and unicorns whatever you want to send me
and then we'll go over the details of hbr see if it's a good fit for you but understand it's going
up to almost 10 times the price that it is right now in about a month so make sure that if you're
gonna get in i would get in now so there's that that's for people that want to work from home
five to ten hours a week create multiple income streams around themselves and have a system for
success okay so there is that now for people that are you know chiropractors real estate agents
auto garages all of that stuff right like typical businesses let's just say that all right
the problem that everybody's having is they feel like they need to act like they're in
a ad every time that they turn around so what they need to do what we all need to do guys is we
need to find our unique selling proposition what sets you apart if you don't have something that
sets you apart you need to find it if if you can't find it you need to work on it you need to create
something that sets you apart okay because if you don't know what sets you apart what makes somebody
else want to buy from you like let's just get real right what makes somebody else think i want them
instead of this person next door what does that if you don't even know the difference right so for me
as a marketer the difference for me and being able to create brands and i'm like a social media boss
for me to be able to do that i've got winds under my belt i've got many wins for other businesses
and i have ex exponentially massive wins for just me and my own personal brand so i
got wins under my belt so all i have to do is show you the trophies right and be like
okay here's what sets me apart nobody else has got this okay now for you and your business i want to
know what sets you apart now if you're in network marketing you need to know what sets you apart
if you're a blogger you need to know what sets you apart
if you're a chiropractor stop doing what every other chiropractor is doing i mean you're
still going to do the actual thing that every chiropractor is doing because that's why they're
coming to you right i mean there's that i'm not saying don't do that but i'm saying you need to
be adding other things and attracting people with other things than what other people are doing
and to be able to do that you guys you need to really think about who
you want your customer to be and here's where every small business that i have ever spoken to
in my life and it's been tens of thousands they say well you know i can i can crack anybody's back
okay right cue the eye roll i know you can i'm not saying you can't okay
but if you're thinking of your best customer the customer that doesn't question
what you're doing the question that they're the the customer that isn't skeptical of what you're
doing the customer that comes in week after week after week and they trust you and they should
trust you the easiest customer that you have think of that person what i would do if i were you
is i would build a unique selling uh proposition around gaining more of those customers right
it doesn't feel crazy does it you might be like martha i don't really know how to do
that and well that's where my agency comes in we are able to help you do that and all of that
right we got a waiting list the sheets going up for the waiting list today but you can message
me for that if you want to because we already filled up we filled up within 20 minutes okay
we had a certain number of slots open yesterday we filled up that certain number number of
slots and then we even added one more person in because uh two people signed up at the same time
the two last ones signed up at the same time so we're like actually overfilled right now
so you guys what you need to do is you need to understand your unique selling proposition
what sets you apart in the market and then what you do is you sit back you chill
and you start living from that story you start sharing that story in a lot of ways that aren't
pushed by my stuff but that are more like here's what i do and here's somebody that i worked with
and this was really cool and da da chill you know chill there's a lot of like panicky weird
anxiety-induced marketing and promo going on these days and it's always been going on
but it's really noticeable and it's like man chill also stop copying each other
like that's people see somebody successful and they're like i'm going to do that
oh i feel like that's not a great idea for you why are you doing that it's not even in your
wheelhouse to do that why are you doing this thing right like that's stop copying folks
start doing what sets you apart what do you love how do you love to show up for people
what do you want to give them you know what i'm saying that is what sets you apart and it makes
it so honking easy you guys so that's how you're going to show up in social without annoying people
is by actually setting yourself apart and then chilling out in the way that your copy is created
in the way that you set yourself up you just relax into it nobody wants to buy from a panicky
person nobody does it's like it induces panicky on the other side too they don't want it they
don't want it and then you're like but nobody's buying from me right you're freaking them out man
like stop freaking them out stop doing that just chill if you need somebody else to write your
stuff you need somebody else to do it for you so you don't come across panicky hi i've got an
agency let's do this all right what are you guys saying every good day claudette i have found out
what sets me apart i feel that i've pivoted unto it my lord has guided me into my purpose i love it
love it kayla good morning corey i want to be that kind i want to be the kind that puts
the good time in gardening the hooray and horticulture you are a riot cory
pam good morning so look forward to hear messages every day gives me the fire i
need to push through the day motivates me to keep going oh man i love that yes be authentic
people smell fake quickly amen man let's stop doing it let's all agree to stop doing that
kayla corey i love what you're doing oh the only plants i can keep alive are the
ones that don't need me on that note you guys i'm outta here have the best day bye