The top traffic source for newly published videos on my channel is browse features. What
is browse features? How do you find the videos from browse features? How do you rank in YouTube
browse features so you get more views and subscribers? Stay tuned throughout the video
to get the answers. Hi, my name is Herman Drost. If you want to grow your audience on
YouTube and generate traffic, leads and sales on autopilot, hit the subscribe button and
click the bell notification icon so you'll be notified whenever I upload new videos.
What is browse features? This is primarily a traffic that comes from
your homepage, home screen, subscription feed. Home was what viewers see first when they
visit youtube.com or open the YouTube app. It's the place where YouTube delivers the
most relevant personalized recommendations for each viewer. It's also a great place where
your videos will be found my non-subscribers. What kind of videos are displayed on the home
screen? YouTube displays videos from their descriptions, from similar viewers, new videos
and more. The selection of videos displayed is based upon two things. Number one, performance.
This is how well a video engaged and satisfied similar viewers. Number two, the viewers search
and watch history. This is how often a viewer watches a channel or topic and how many times
YouTube has shown a video to that viewer. For example, if I watch a lot of cat videos,
YouTube will recommend more cat videos on my home screen. Keep mind that viewers watch
more videos from the subscriptions on their home screen than they do from the subscriptions
tab. Here's how to find the traffic for browse features on an individual video.
Log to YouTube channel. Click on videos. Select the video you want to find traffic sources
for. I'm going to click on this one. Click on analytics. On the real-time activity, you
can see top traffic sources in the last 48 hours. In this case most of our traffic came
from notifications and browse features. If you want to dig deeper, just click on see
more, click traffic source and here you can see I got notifications and browse features.
Notifications received 313 minutes of watch time. 116 views and average view duration
of two minutes and 41 seconds. Browse features received 272 minutes of watch
time. 102 views, two minutes and 40 seconds of average view duration and 3.4% in impressions
click-through rate. If I click on browse features, you can see that most of the watch time, views
and average view duration came from subscriptions and the click-through rate was 3.9%.
Let me ask you a question, what is your top traffic source for a newly published video?
Post your answers in the comments below. I'd love to read them and I'm sure others would
too. Subscriptions are also included in browse features. They appear on your home screen
and also on the left-hand column on your channel homepage. How do you get more of your videos
to rank in browse features? Number one, keep doing what works. When you publish a video
and see that most of your traffic is coming from browse features, make more of those types
of videos. YouTube says they'll surface more of what
viewers like, so if your previous video attracted a lot of views and subscribers, make more
of that type of video. Number two, keep viewers engaged. A couple of top-ranking factors of
YouTube is audience retention and watch time, so if you can keep viewers engaged longer
throughout your video, then your video will do better on the search engines. The longer
you keep viewers engaged watching your video, YouTube will surface more of your videos on
other people's channels. Another thing you can do to extend the watch time is to make
longer videos. If your previous video you got a lot of traffic,
make a similar video but make it longer. Make sure that you keep people engaged throughout
the video. Number three, create a series or related videos. Since watch time is a big
ranking factor on YouTube, if you can get people to watch more of your videos, then
YouTube will service more of your videos on other people's channels so you can make your
video longer, but you could also create a series of short videos and link them to each
other. You can do this by putting their videos in a playlist then linking each video to that
playlist. When viewers watch one video, they'll be inclined
to watch more of your videos because they're all related. Number four, upload on a consistent
basis. You want to create the expectation for your viewers that they can watch more
your videos on a regular basis. Whether you upload once a week, twice a week or three
times a week, just make sure it's consistent so your viewers know what to expect. When
viewers go to the home screen at youtube.com or on the YouTube app and see more of your
videos every week, they'll be more inclined to subscribe and become your biggest fans.
YouTube will continue to recommend more of your videos on the home screen. Since subscriptions
also appear on the home screen, you want to continue getting more subscribers. Subscribers
are viewers who have opted-in to see more of your videos. They tend to be your biggest
fans because they're interested in your content. When you publish a new video, usually they
are the ones that are watching the video first and generate a ton of traffic. They also give
you a strong indication where that video is going to take off and if you should do more
videos like that. Just keep in mind that subscribers also see
your subscription content on the home screen and in suggested videos. Click the link in
the card to watch my video on how to control suggested videos. Here are some tips to get
more viewers to subscribe to your channel. Number one, ask viewers to subscribe in your
videos. Make sure you explain the benefits of why they should subscribe to your channel.
Number two, make more of the video content they wish to watch. If you see a video that's
doing well, make more of that type of content. Number three, make your videos public when
you think your viewers will be watching. I usually publish my videos in the early morning,
so I can get the East Coast crowd when they get up for their morning cup of coffee and
the West Coast crowd when they're having lunch. If most of your traffic comes from a different
country, then make sure you publish a video when you think they'll be available. Number
five, identify the videos that attract the most subscribers on your channel. You may
find that the videos that attract the most subscribers will have a high click-through
rate, high average view duration and high watch time. Make sure you study them so you
can repeat the process and get more traffic. Number six, remind your subscribers to turn
on notifications. Remind them to receive all your notifications by ringing the bell icon.
Do you want to know my subscriber hack for getting more than 1,000 subscribers on YouTube?
If that's a yes, watch my next video on how I get over 1,000 subscribers every month on
YouTube. Thanks for watching and we'll see you in the next video.