Whataboutyou! and welcome to another Premier Lawns video
Welcome to The First Grass Cut of the Year 2020
That big yellow thing in the sky has made an
appearance this week after the rain, and the snow I thought it would be a while before
I was able to do the first cut of the year. The weather the last three or four weeks
has been just terrible I'm really very pleasantly surprised to get out this week
because February the weather was a complete
shocker rain and snow all the time - so apart from February I think this
winter's been very mild and for the most part there's plenty of grass on
most of my lawns. So for this video instead of me talking about grass cutting
I'm gonna talk to you guys about Route Density today, and how it has really driven my business forward.
but before we get there Id just ask you all
to do something if you could give me a thumbs up and like the video and
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Welcome back to the First Cut of The Year 2020
So about this Route Density - last year I changed some things around. In previous
years I used to cover a really large area for grass cutting and hedges and
other general maintenance
And then whenever I moved to a proper two man team, I really
found that my profit levels were slipping driving around Belfast and beyond and now
I only carry out general maintenance no more than five miles from base. Doing it this way this way
means we can be really targeted in how we advertise to clients.
Last year GOOGLE MY BUSINESS
brought me a stream of leads. It's really important to get
into the "three pack" and I was right at the top of the three pack from the local area
and that brought me a stream of leads! Rght if you guys want some help on
GOOGLE MY BUSINESS leave me a comment down below and let me know. If there's
enough interest about it, I'll do a video about it in the future.
We regularly fly around the same areas that we work three to four times a year
this generates a lot of work and leads to great work density and that means
less travel and travel time is unbillable hours.
Now, if you live in a rural location this method might not work for you. I'm lucky
that I live on the edge of Belfast although
it's also worth pointing out that I'm by the sea so it cuts my radius by half!
So, for higher ticket items such as driveway cleaning and lawn treatments
I'll travel much further for the work. Don't forget guys! Just go ahead and
smash that like button it really helps me out, just subscribe for more content like this
Listen, thank you for watching, see you in the next video.