Hey guys in this video I'm going to share with you what would iIdo differently or what is the first
thing I'll do if I was to start my VA agency again now for those who don't know me I'm Linh Podetti
and i'm the founder of Outsourcing Angel and i specialize in outsourcing whether you're starting
a business with outsourcing or you want to start your own outsourcing business or you want to grow
your own business with VA's then this is a channel for you now if I was to start all again the number
one thing I would do is I would niche so I remember when I first started I didn't know any
better and I was open to any type of recruitment people came to me for telemarketing telesale
finance and I even had someone that asked me if I could find a VA that could speak vietnamese
that could do scouting finding manufacturers in vietnam and guess what I said yes and I started
calling around trying to find someone that I know in vietnam and was just trying to say
yes to everything I basically said yes and then I went to post a job up on UIpwork to find someone
in vietnamese and negotiate the price and then guess what I wanted to make sure that I can do it
so I did all that work and then I came back to the client the client actually even changed their mind
I've learned a lot nowadays where if you want to start anything you should always ask for a
deposit or ask for some commitment before you go and do the work but look at the end of day at that
time I kind of wasn't sure but I was saying yes to this particular job and yet didn't know what
I was offering. I was offering anything so I would say to do a bit of homework on what you are really
good at and what can you bundle in your service that is unique and special to other agencies this
is why I just launched a new business this year and it is still using outsourcing stuff it's still
putting outsourcing stuff to use and then helping clients but I niche in the youtube marketing
or video space with this in mind I'm actually thinking outside the box okay what does the client
really want in order to help the client I need to help them with the strategy keyword research
I need to video edit I need to do thumbnails etc with that deliverable with that niche I now can
think of who I would recruit for these and you might end up just needing to recruit a set number
of people in your team and you deliver the service and you're not actually even doing the recruitment
model but if you were to say if I was to start a recruitment model again I definitely would stick
to what I'm currently doing which is marketing the reason why I should have niche in just marketing
va's is that I was a digital marketer and I created a marketing agency in the first place
but then i was saying yes to finance roles i was saying yes to vietnam purchasing officer right
and that's why if i was to do it again i would clearly stick to the lane that i know
when you stick to the lane you know it means that you are not wasting time thinking about
how to do this how to hire and you will also be able to provide the best service because you know
what to expect from your own service from your own people but if you don't know the area well
you're just hoping to hire someone and you're gonna just listen to whatever they're saying
they said yeah i'm the best at this and you're like okay that sounds like right and you match it
and you can't add any extra value to the client then it's not going to be fun now the other thing
that we definitely stuck to niching was missing within the country that we hire as well just
to make it more easy in the operation wise because if we were to start to recruit in
indonesia and singapore and everything else the salary range will be different the culture will
be different and then it just creates a little bit of more complexity in our business but if you run
an agency model not a recruitment model i'm not talking about recruitment model but if you run
like my dawn media production service which is a youtube marketing service you're hiring your
own team and you're providing the service then it doesn't matter where you hire as long as you add
your margin on it but if you're doing a matching service and you have different salaries and then
the person works direct with the client then the price that the client pays will just change and
will be very different and as we build our team we start to put team leaders on and we do a lot
of fun activities and it's just great to see them all together in one country and that is why we
like to kind of niche within filipino va's as well not to say that we will always be like that but
one day we might change but if we were to start all again i really think it's about being clear
on who you serve and another level of niching if i could do it again would be to find an industry
you can really serve well so for example e-commerce was my first business that i started
and i understand what it's like to build up a website for e-commerce and then do all these
product listings and content writing and if i not only did marketing virtual assistant but
marketing assistants to help e-commerce clients i think i would have scaled a lot faster as well
and be really able to hone in whereas over the years we've just been covering all different bases
but there is an advantage to that is that now we can just partner with different people
that might ignition those areas so we might partner with a coach for e-commerce and then help
them provide the va's part to the coach and the coach can work with those e-commerce for example
or we might work with business coaches who might want to bundle our va's into the service
so that they could sell their coaching service better and so there's more opportunities to
really think about that is our next stage of growth it's really about niching in smaller
ways but with partners and so i would say like for example dawn media production is our way of
niching in a new industry and this is youtube marketing i think the number one key word for me
is niche if i was to do it again if you're doing it right now really think clearly about niching
so yeah let me know if you have any questions around niching i'd love to hear in the comments
below but if you have any other questions as well i love to create content to help you guys
and yeah check out all my resources in my description i've got plenty there for you as well
thank you so much for watching and i look forward to seeing the next video
you