Hey, welcome back to the Six Figure Mastermind. Marianne with you here. Today
we're talking about how to network on Facebook and I've got a secret tool that
you can't find anywhere else on Facebook itself. You want to get this. So stay
tuned.
Facebook is one of my favorite tools for growth. And I'm going to show you a hack
that you're not going to find as any of the Facebook features. it's kind of an
underground secret thing that everyone's doing to grow their business. But you
might not know about it yet. So, I want to tell you about something called the
Facebook pod. And again, if you type in Facebook pod, you're not going to find a
function of Facebook that's going to show us to you. This is something that
entrepreneurs are using to grow their reach organically. Obeying all the
algorithms of Facebook. You leveraging what Facebook is doing for you. So, you're
pretty much algorithm proof, okay? So a Facebook pod essentially triggers
the Facebook algorithm so that your post gets seen. So, remember, Facebook likes
what's current, okay? And the current stuff gets tacked to the top. And if it
stays popular it'll stay there for a little longer. And if it's not popular, guess
what? It gets buried, okay? And your goal is to stay as popular as possible for as
long as possible because you are building your business, okay? So, I'm going to
walk you through exactly what a Facebook pod does. What it looks like so you can
start your own and start collaborating with other people in your arena. This is
where you got to let go of any ideas of scarcity that there's competition. There
actually isn't competition in your field because no one can compete with your
brand. Because your brand is you. So, you're going to start looking for people
that are in your arena. If you're a coach, look for other coaches. If you're a
photographer, look for the photographers. If you're a public speaker, look for
other public speakers. Or people that are entrepreneurs somewhere around your
field, alright? So, this is what you want to do. You're going to start a Facebook
Messenger chat. And again, you can look for people that are photographers in
your field or maybe their designers in your field. You can totally, totally make
it a joint-venture. Once you've gathered about 10 to 12 people, you're going to
send them a group Facebook message. Now, you've heard me say before that group
Facebook messages drive people crazy. But this is totally and completely
different. First of all, if they know what you're presenting to them, they're going to
be totally on board. Second of all, this is good for everyone in the pod. It's
going to benefit everybody. So, the more, the merrier. Bow to a certain threshold
of 10 to 12 people because you want to be able to keep up and stay on top of
everything. Alright. So, the first thing you're going to want to do is create a
Facebook Messenger with all of these people in it. Once you do, rename them
messenger so you can find the name later. Renam the entire conversation to be
Facebook pod or group chat or a pod for growth or something that you will
remember and recognize. Once you do that, you're going to go into the pod. So, I'm
going to show you the pod that I'm currently in right now. So, this pod is
full of amazing speakers, coaches, entrepreneurs, people from all different
walks. And it's got people that are interacting with each other. So, whenever
I share a post to the pod, it basically looks like this. I'm going to make a post
on social media and I'm going to show you a post that I've already made
44 minutes ago that is already getting some interaction on it. It's got
people. 3 minutes ago, 1 minute ago, 6 minutes ago, 8 minutes ago. This
is a very active post. And I did that because I clicked share, send this message
and then I went to the name of the group that I wanted to share it to. So, it would
be Facebook pod. Pod one, okay, I'm going to go ahead and share this. I've got multiple
pods that I'm running right now. So, I actually I can share this to another pod
that I'm running. And I'm going to send it to that pod. That way it's going to get some
interaction there. And then you can see it popped up in messenger. Okay, let me go
back to the original Facebook pod I was telling you about.
This is my favorite one. It's the most active and everyone is posting up to two
posts in this pod at once. So, I'm going to go through and find a post for you
that I can interact on. And show you exactly how this is done. So, I'm going to go
up to... This person says, "I just need some love on my Facebook page." So, I'm going to go
ahead and hold down control. Click on that and it looks like all they want is
a like, okay? So, I'm going to go to this page. I'm going to click like on there. And just
give them, you know, if it doesn't cost me anything to give them a Facebook like,
I'm helping some entrepreneurs out. I'm even going to look at their most recent
post and make a comment on it. And say, "Okay..."
Looks like this post is talking about online advertising over traditional
advertising. I would take some time to read the post and then I would help
totally just give them a comment and say something like, "I love online marketing.
Thanks for providing this valuable tool." The key to trigger the Facebook
algorithm is this: You want to do two things on every post. You want to give it
a like or a love or a happy face or whatever is congruent for the post. And
you want to give it a comment with more than three words. That's going to trigger
the algorithm and say, "People are liking and interacting with this post." Once, I've
done that, I'm going to go back to my pod and I'm going to look at this and say, "Okay,
great." Facebook pod one, I'm gonna go here. I know that I have given this particular
post a like. So, I'm going to give it a thumbs up to know that I've done that.
Once I've caught up on everyone's posts, I'm going to go down here and give that a
thumbs up just to mark my spot and say, "I've completed everything up to this
point." Now, I have done so many cool things through these Facebook pods. I've
created joint ventures with people, I've created deals with other people I want
to create videos with. I've created... I've found clients there. And I found
clients in my industry who say, "Hey, I'm interested in what you have. I'm
interested in actually making money with you and joining your affiliate team. That
would be pretty cool." So, Facebook pods are kind of where it's at for creating a
boost in your Facebook interaction that's real authentic and genuine. So, go
ahead and start some Facebook pods. The only thing to remember is to keep up on
them. Make sure you're not you know, going out of the honeymoon stage after two
weeks and then falling off the bandwagon. You got to stay active and encourage all
your people to stay active too. In fact, I would recommend them doing it, doing an
audit. Maybe once a week and anyone that's consistently not commenting, just
go ahead and excuse them from the group. That's totally fine as long as they know
the rules upfront. I would highly recommend that. And get people that are
consistently active. Nothing's worse than having a dead pod nobody wants that.
So, get consistent, get active, you can have as many pods going as you can keep
up with. And boost your engagement online in a real, authentic and genuine way. Hey,
thanks for watching. I'm excited to see all of you start your pods and build
your engagement. Hit the subscribe button below and remember to ring the bell too so
you can get an email every time I get a video up for you. And if you want to
learn how to work really directly with me and find out how we can build your
Six-figure business, leave me a comment in the link in
the description below and I'll be talking with you soon.