- Hey everyone.
My name's Larry Snow.
And in this video,
we're going to be taking a look
at the new MailChimp landing pages.
Yes, MailChimp just recently rolled out
brand new landing page features.
So if that's something that interests you,
stick around.
It's coming right up.
Now before we get into the landing page
and how you set one up,
it's actually having an email list.
One of the best ways to create a community
is with an email list.
An email list that our people
that are actually opting in to
get your content is the best way
to start people on their journey
to get to know you,
to get to like you
and to trust you
and buy your products and services.
It is absolutely vital,
that if you are in the online business,
if you're creating anything in the online world,
whether it is a sass or a service or product,
you need to have an email list.
Alright let's get into creating a
landing page in MailChimp.
So once you've set up your account,
if you already have MailChimp
you're familiar with this area.
It is where you create your campaign.
It's where you create your email newsletters.
And I've got a couple tests here.
And we're actually gonna,
I've already published one
and I'm gonna take a look
and show you what it actually looks like
once you create a brand new page
for people to sign up for your newsletter
and/or a downloadable product
which is what I have.
So what I did here,
let me just take a look.
So this is what my landing page looks like.
I have a logo,
I have a header,
and I have some texts that
hopefully catches some eyes and interests.
And actually they sign up and download the e-book.
And basically I took it all from my content
that I already have on my website.
Just to test it out.
So that's basically what we're going
to create right now for you.
So I'm gonna click on create campaign.
Now I'm gonna click on create a landing page.
Now there are two types of pages.
There's a signup page which is what I just showed you.
And then there's a product page
where you can actually add in
a store product from a connected WooCommerce store.
And I think there are other options as well
for store products.
And if you want to know how I connected
my WooCommerce store to my MailChimp account,
please let me know in the comments below
because that helps me know
that this is something you want to know more about.
So let's do the signup page first,
and then I'll show you quickly the product page.
For the landing page name
we put in any name that we want
because the person who's signing up
for the content is not gonna see it.
So I'll just do testing.
And then you want to select the mail list
you have set up in MailChimp.
I'll select free e-book signup
because that is my email list.
Click begin and you're presented with
a very simple template to get you started.
So I'm gonna click logo
and then I'm gonna click replace
and I'm gonna grab my SMS logo
and click insert.
Now I'm just gonna go over to my free ebook page
and I'm just gonna copy the content here.
Now if you don't have the content
obviously you'll need to create it.
Now we get to the form.
Now another thing that I am not
going to show you in this video
and again if you want to know more
about how I set up my forms on MailChimp,
let me know in the comments below
and I'll be happy to do a video on it.
But in the background of this,
once you create your lists,
you create signup forms
and this is where this is pulling in from.
Where it says email at email address
and sign me up.
The process where a person
actually will download my e-book
is connected to this.
And you won't see that because
I'm not going to show you in this video.
But that's another process
that you would have to do
before you get to this stage.
You'd have to setup that series
or what they call a welcome letter
or once they register to become on your mailing list,
you send them a thank you for signing up
and in there,
I have a link
that will have the person who signed up,
click that link and go and download
the e-book.
And so all of that process
has already been setup
but if you are new to MailChimp
and you don't have that process setup,
you'll have to do that.
So once you get that process setup,
then you can set up a landing page like this.
So I'll click inside the box
for the form
and of course we want to change
the button text to make it a little bit more inviting.
We'll say
sign up
and download the e-book.
Okay, save.
No actually we're gonna go to style.
Now style is the style of the button.
And the background color,
I want it to be more
a little bit more interesting.
More to my brand colors.
There you go, that's close enough.
And then the hover I'll keep that the same.
Then you can have alignment left center right
and you can have full width.
I'll check it and have it shrink down
but I like the full width.
And then the next tab over here on the right hand side
you want to click on confirmation
because this is where you'll let people know
what's going to happen next.
So we'll say thank you for
signing up to be
the part of the security
marketing
solutions community.
Space space.
Your
e-book it's
is on its way
to your email inbox.
Something like that.
And we might want to center this text.
So we're going to center
and we might want to make that a little bit bigger
so we'll do heading too
and enter and just make it a little more interesting
to the eye.
Click save.
Now once we have the format
and the coloring of our landing page
and once you're happy with how it looks,
you can actually preview it.
And this is how it's going to look on the web.
And we can even test it.
There we go.
And click sign up and download the e-book.
And here's the text.
I can change that a little bit.
I think that's a little bit big.
Thank you for signing up to be part of the, yep.
And then you want to check to make sure all of the
spelling and grammar is correct.
And you can even view it on mobile.
Now mobile doesn't look too bad.
And once we're happy with how I format is
and everything is working properly,
we're gonna click save and continue.
And then we're back to the campaign.
This is we're almost finish.
And we're gonna add in a page title.
And for this we will just call it
SMS e-book.
Now if you notice here,
it already pre-formats the URL
for this landing page based on your title.
And you can go in here and edit it if you'd like.
But I'll keep it as it is.
Click save.
And once we're happy with everything,
we can click publish.
And I'm gonna publish.
Our moment of glory and it's live.
If we right click here
and go to incognito window,
here is our landing page.
And we can send that out on website.
We can send it out in Twitter, social media,
all that good stuff.
Alright now I'm gonna quickly show you,
go back to campaigns.
I'm going to quickly show you
what it looks like on the product side.
And again I have it connected
to my WooCommerce store.
So we go to create campaign,
create landing page
product page
Give your product page a name.
I like to do test.
Now here's where it's gonna select the store.
Only because I have two stores.
I have my membership store,
and I have our ISDA online store.
So I'll select the online store.
Click begin.
And you're kind of looking at
the same type of landing page
as we did in the one for our e-book.
And so I'm not gonna spend a lot of time
on formatting and everything,
but I'm gonna click on this little box here
for our product
and it's gonna say use best sellers
or browse all.
I'm gonna click browse all.
It's gonna say well what store would you like.
I'm gonna click the same store again.
And we can type in the name of our product
or we can actually click the down arrow
and get the list of everything
that's in the store.
I'm gonna click on
when stuff happens.
And click insert.
Now the one thing that I've noticed
in the formatting of this,
it comes in a gigantic image.
And I haven't yet figured out
how to make that small.
And when I do,
I'll let you know.
But you get the idea.
So here's our button again.
So if a person was going to buy that,
we'd click on,
we gotta click save and close.
We gotta click on the button here.
And again we can do the style
and do the content.
So here's our button view,
so you'd probably want to say buy now.
Or on sale.
Whatever you want to say there, right?
You want to link to the product page.
You can put in the price.
You can update the title if you want.
And then you can style the button
and the layout.
Oh there you go.
That's how you do it.
There you go.
I learned something new with you.
So that looks a lot better.
Yeah that's way too big.
And you can align center or left.
Save and close.
So there you go.
And then you can add in additional images
if that product has multiple images
and you can put in a testimonial about that image.
So this will be great for courses or memberships.
And you can put in a footer.
And there you go.
And then when you're done,
you can do the same process.
You save and continue
and then it'll pursue URL
and that's the one you share out.
So that's it guys.
Thanks so much for watching.
And again if any of this interests you
and you liked it,
please click the like button
because that helps me
get an understanding that you're
actually enjoying this type of content.
And also if you want more information
about MailChimp and you want me to do more videos,
please put comments below
so I know what exactly it is
you're interested in learning more of.
And if you want to learn more about me,
you can go to
larrysnow.me
and I'll see you in the next video.