what's up guys by request today we're
doing a flying research tutorial to walk
you through
how i find the top niches of the week
as well as just niches in general for me
to
enter and attack in my print-on-demand
business
so i mentioned yesterday in the top five
niches i was going to use
niche number one as an example in this
video
and i hope you enjoy it i mean it's
basically exactly what i do when i
am validating so it's not just finding a
niche but then also validating that it's
a good one
and not all niches are created equal by
the way so if you missed top five niches
make sure you go check that out because
i did kind of go in depth
into um this niche specifically as to
why i thought
it held a lot of promise and you know
what why don't we just get started
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find a link in the description
all right here is your flying research
tutorial also just to let you guys know
in case you want to check out flying
research i will put a link in the
description
along with what should take i think 20
off i'm pretty sure that they gave me a
code that should save you 20
so i'll put both of those in the
description in case you want to check it
out
all right so when i log into flying
research this is exactly what i do
you're seeing my exact process as i do
it
on the sidebar under research it says
bestsellers so i go ahead and i click
that
the next thing i do on the best seller
screen is i like to
set my marketplace to com for the united
states because
the united states is the biggest market
so you have the highest
earning potential on the biggest market
as a function of the number of customers
i mean if anybody wants to disagree with
that let me know
but i'm pretty sure unless you were
selling an italia shirt
in the italian market after they won the
euro chances are that's just me making a
joke
um that the united states is honestly
going to be the biggest market because i
think there's over 200 000 or 200
million
uh people with access to an amazon prime
account in the united states i know i
heard that somewhere i wish i had
written the source down
uh but obviously selling prime eligible
print on demand products on that
marketplace is going to be
or have the potential to be very
profitable
so i set the drop down to com then i hit
search
and then i see lots of top selling
t-shirts and what's cool about this by
the way is that it
puts it in order of the best sellers
first
as a function of the bsr which amazon
makes publicly visible
so as we scroll down we see shirts that
are
a little bit lower sales velocity and
this is updated throughout the day i
don't know the exact
interval so bsr definitely updates
faster than flying research updates
that's one thing so you if you want the
like most accurate information you go
straight to the source you go to amazon
but what a tool like flying research
does is it will filter out the big
brands
and so we don't have to scroll past a
bunch of like disney and marvel
shirts which is nice and it's got some
other functionality built in as well and
i'll show you that as we go
so here's the thing like i mentioned
yesterday in my top five niches
the more you look at the research tools
and get a feel for the ecosystem of
what's selling
uh the more things just kind of jump out
at you
you know because a lot of these best
sellers are always there or when i say
always there they're not always there
but you get what i'm saying like week
over week not a lot
changes in a normal year the reason i
say normal year of course last year 2020
every week there was like new contenders
making just massive sales because 2020
was just full
of uh what do we even say i don't know
full of
concentrated uh narrative
you know i don't know what else to say
like people that steer the public
consciousness
there was lots of things and it was kind
of like a ping pong like this that this
that and every time that it switched
uh shirts popped up in those niches
that were selling extremely well like
they'd go from like not existing to
in the top ten you know what i mean in a
week and that's not normal so
last year was a crazy year probably the
best year for selling t-shirts
ever and this year is more of a normal
year so that's why i'm saying that so
when i took a look at this i was like
all right what's new oh this i'm ready
to crush kindergarten shirt definitely
was not there a week ago and it wasn't
really floating around
the best sellers uh near the top
and now it's in the top five so i need
to take note of that i'm making a mental
note now
what's next before i go and add it to
top five niches of the week i
take some other steps the next thing i'm
gonna do is i'm gonna mouse over it in
flying research and you'll notice that
there's a little
info button that pops up so i click that
and it takes me to
a product detail page in flying research
where i can see things like
the bullet points the title the brand
i'm assuming is there somewhere
i can see the current bsr i can see the
number of reviews i can see the price
uh you can see they actually put a bsr
thing there it says overall trend
current trend average and median
so that's pretty useful information and
you can see here the chart
is what i look at first i can see that
line that
shows me the historical bsr and as long
as it's going up and to the right
that is a good thing because they've
kind of flipped the bsr thing
on its head typically a lower bsr means
more sales but
the way that their chart shows bsr the
higher it goes the lower the bsr is
getting indicating higher sales velocity
so this to me checks out that's good and
even at the bottom there by the way you
see down here
it shows some valuable keywords that we
can target if we enter this niche
based on what is driving traffic to this
listing so that's also valuable make
note of that
but is that enough now for you that may
be enough i mean it depends on how many
upload slots
but for me trying to do top five niches
i go a little bit further
so i also because i only saw one shirt
now i didn't see
multiple of these in the top ten and i
also didn't show if i kept scrolling
i'll show that in a minute but
then what i do is i go to my search
merch tool which i'll link in the
description and what this does is it
filters out non-amazon merch
t-shirts by the way quick note it's been
showing a lot of like orca whale
results and that is a function of we
have to pass in hidden keywords in the
url to filter out the non-amazon merch
t-shirts
and amazon made some sort of a change to
their algorithm and now a lot of oracle
whale shirts are popping up but if you
search a niche that has
some best sellers you typically won't
see the whales until you
adjust some parameters anyways all right
type in kindergarten type in search
t-shirts
by the way just want to mention i highly
recommend
grabbing my favorite chrome extension
for
selling on amazon it's completely free
it's called ds amazon quickview i will
link to that in the description as well
with that chrome extension installed you
will notice that
the bsr data point gets injected
underneath each listing
in search results on amazon so you don't
need to like click and go and scroll to
find the bsr
which is cumbersome and slow and amazon
will throttle you if you
hit their website too many times too
quickly so ds amazon quickview is very
useful for that purpose
and now i can kind of scroll through the
page of search results
on the search term kindergarten and
quickly scan the bsr
and efficiently and get an idea of how
well this is selling i can even take it
a step further
and grab the helium 10 chrome extension
which
they offer a lot of paid tools for
mainly amazon fba selling but you can
actually just make a free
account and if you do a free account
guys i'll put a link to this also in the
description
you will be able to click the product
listings that you see in search results
you click the listings you go to the
detail page and helium 10 will inject
this
chart into the page for you underneath
the image and the the description and
whatnot
now what this shows you is historical
bsr similar to how flying research did
it
but flying research doesn't always have
the same
all of the products indexed right they
don't just have a clone of amazon's
massive database of products so
like i said if you go to the source
you're getting the best and most
up-to-date real-time information
now a good bsr indicator looks like this
i would say
because each one of those drops that you
see here in bsr by the way this is
inverted from what you see in flying
research where up and to the right is
good on flying research down and to the
right
is good on helium 10 because that's a
lower bsr
so every time you see a drop in the bsr
that's indicative of a sale taking place
okay so make note this is making some
regular sales recently that's good
okay now you're thinking like ryan
you're going pretty in-depth into this
niche well yeah this is what it takes to
really get a picture of like
how the niche is selling and it while
with print on demand we don't really
have anything on the line
you know we just spend some time and
spend an upload slot but we can just
delete it later
when you do amazon fba you really need
to pay attention to this stuff okay so
that's when it really matters
um here another kindergarten shirt and
the bsr was
up there at 5 million and then it
dropped below 1 million that's probably
just one
sale honestly so it's not like oh my god
it's the best seller now um
it could be but also it could also just
be like one sale or two sales
you know uh and this one flatlined so
this could be a
new submission with no sales or it could
have one sale but
it might have been in the last 24 hours
and helium 10 might not be displaying it
yet
so i just wanted to make that clear
here's another example of something very
similar
kind of a flat line so the data is not
going to be perfect
on every listing that you click this is
why it's nice to be able to open up a
bunch of listings like
on your mouse if you middle mouse guys
you hit the little middle mouse button
as a click
so you can left click right click and
then you can push your middle mouse
button down
it will open up any link that you're
hovering over
in a new tab without you losing your
focus of the page you're looking at
so you can just go to the first two rows
of results middle mouse middle mouse
middle mouse middle mouse middle mouse
your browser is going to open up all
these new tabs and you know you can
operate more efficiently so you know me
i'm always looking to speed things up
right
all right so so in addition to doing
that and kind of spying on each
not each but a bunch of individual
listings on the
primary keyword that you searched you
can go back to flying research
you can continue to scroll through the
search results of just the best sellers
so now we're going back to flying
research and just scrolling through the
best sellers
look for more similar niches like for
instance look over here
as i attempt to do the green screen
point which is not easy another shirt
that says i'm ready to crush
kindergarten okay cool so we've got
another one
all of a sudden it's like all right two
in the top like 25 niches
or 25 shirts i'm noticing this now
and then i took a screenshot here and
just highlighted also anybody notice the
similarities between
all of the t-rexes in some of these best
sellers
so again maybe if you're gearing a shirt
towards a younger audience
t-rexes seem to do extremely well so
just mental note there
also wanted to as we wrap up the video
show you that you can scroll back up to
the top
and there's actually a search term bar
so in this case
the t-rex shirt that popped up on my
radar was related to kindergartners so i
typed in kindergarten
and then i hit search and what it will
do
is it will return us the best-selling
shirts
indexed on that primary keyword so here
you go you see uh bsrs of sixteen
thousand
twenty two thousand twenty seven
thousand forty two thousand forty four
thousand
so this is really validating to me that
the kindergarten niche as a whole is
selling
really well now one thing that uh
currently flying research does not do
well
is handle multiple keywords in the
search
okay so if you search one keyword it
works really well if you search multiple
like you hit spacebar and then hit
another
keyword it doesn't work as well in my
experience so
hopefully they fix that soon but yeah so
this is again further validating this
niche
as not just a fluke because sometimes
something creeps up into the top 10 top
20
and it's a fluke you do some research
and you're like oh this is the only
listing making any sales
there's a bunch of competition and
they've got you know 1 million
plus bsr so it's not indicative of this
niche as a whole making good sales so
guys i hope you like this tutorial again
if you check out flying research
please there's a link at the top of the
description help support the channel if
you use that also i've got a code to
help you take 20 off if you end up
using a license for it and before i
leave wanted to remind you of course
you cannot forget that magical step of
checking to see is this niche safe
which involves validating the trademark
that it's not trademarked
and going and doing some market research
on the pla
platforms you intend to sell on just to
protect your account so if you missed
this video please i will link it in the
youtube cards do not miss it
this video is one of the most important
ones that i've ever published
and noticed that i love the thumbnail
because it honestly just reminds me of
like messages and emails and
uh facebook group messages that i get
like is this safe is this safe is this
safe
and ever since i published this video
i've gotten way less
of those questions so thank you so much
for that it seems like the video is
working
all right guys and uh as i wrap the
video up just wanted to remind you i
have a seven-day amazon merch mini
course completely free all i need is
your email address you'll get one lesson
a day from me so
take advantage of that it's in the
description i've got a merch by amazon
facebook group and last but not least a
merch by amazon full course walking you
through
how i took my account from tier 10 to
tier 200 000 it is a full knowledge
transfer from me to you
and of course the bonus section uh
focuses a lot on like kind of the future
of print on demand with like automation
tools and whatnot and
exclusive discounts on a lot of things
too that are not publicly available
they're just behind the paywall so check
that out guys
all right thank you for watching please
like and subscribe and i'll see you guys
tomorrow
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you