- I'm just kidding you can go.
- I just want to be in a video,
what's up guys?
My name's Erik and I got a cool scooter.
- Get out.
I'm surrounded by children.
I am surrounded by them.
Look at them, look at that child.
- [Erik] Look at that child, he really is.
- Get over here.
Stop (bleep) with the wheels!
You're gonna make the wheels really flat and dirty.
No, no, no jumping on that scooter.
Hey guys, what's going on?
It's Alex from Fitment Industries.
Today, we're gonna be talking to you
about different kinds of wheels of zens.
We're gonna be talking about concave,
we're gonna be talking about deep lip,
and then we're gonna be talk about that
red headed child that is both of them,
the concave lip mix.
So, before we get into it,
we're just gonna give you a little bit
of a brief history lesson that is all about
wheels before these designs.
Now, probably the most iconic wheel design
back in the early 2000's was actually
not even a concave design, it was the convex wheel.
So if you guys remember the convex,
it was that wheel that had the mounting hub
and then it bent backwards towards the inside
of the wheel, and back in the day,
that was the jam.
And then, you know, everybody got older.
Then it really wasn't as cool anymore.
And then they just happened to be on a 2001 Porsche
that some kid owned that ultimately had to
give them up because they just weren't cool anymore.
If you're wondering who I'm talking about,
I'm talking about me.
Convex wheels were a thing of the past,
and they have been since very well gone.
There's been a lot of people that have taken them
and kind of have changed them around a little bit
to go more on a retro style.
But, for the most part, you're not gonna see a lot
of convex wheels in the current day and age.
There's a couple from TSW and that's pretty much it.
After the convex style, you had the flat wheel design,
if you guys remember, the flat straight up and down.
Nobody really cared about lip, nobody really
cared about concavity, or convex, nothing like that.
They just wanted a nice, flat design.
Something that made the wheel look as big as possible.
And then, what happened over time is people
were like that's not enough gap,
we want something cooler, we want something bigger.
We want something that looks meaner.
And over the course of the years, cars wheel wells
got a lot wider, and over time you had cars
like the Camaro, you had cars
like the Mustang and things like that.
They ultimately started up sizing their wheels,
they really started with a lot of the
luxury style wheels and AMG, Mercedes, and things like that
that were offering on a lot of their cars,
these premium style wheels.
And so, the community and the business's
and the companies in the wheel game
replied, and they replied to with the concave wheel.
Now, the concave wheel is something
that is extremely popular right now.
It looks good on a lot of big wheel well vehicles.
It looks great on Mustangs, it looks great on Camaro's.
It looks great on pretty much everything that isn't
going to only take an 18, anything 18 plus always
looks killer with these designs.
And on top of that, a lot of these concave
wheels feature a very similar spoke style.
They call it the infinite spoke, it's something
that was actually kind of held onto by,
what's the companies name?
Infinite spoke, oh, the Infinite Spoke is something
that's really been held on to by a lot
of Vossen team, so the Vossen company was
really one of the guys that coined it.
They are the ones that put essentially the spoke
all the way to edge here with that bigger design.
And then over time, these things got huge.
So this is the Rohana, this is the RFX11 in gloss black.
Rohana, they always help us out and send us
a whole bunch of cool wheels, this is one of them.
And you're going to notice that with concave
wheels, it'll bend the whole spoke back.
And the mounting hub surface is almost
hidden if you look at it from a certain direction.
And these have become extremely iconic,
with a lot of cars.
On top of that, these wheels are predominately
one piece, either rotary forged, fully forged, or cast.
This one here is rotary forged because it's
so big that with the rotary forging
it saves a lot of weight, and is great for a car
that actually has a little bit of horsepower behind it.
Now people loved the concave, it's still probably
one of my favorite looks, but at the end of the day,
it still is a style that not everybody's attuned to.
So then, what ended up happening is something
that kind of crept up, and something that's happened
in the domestic markets, since ever.
Is people really, really like the Japanese style wheels.
Not just Japanese style wheels, but really everything
that just came from Japan in the early '90's,
the JDM culture was the iconic booming
of what makes the import seem what it is today.
And a lot of people that is your age, and my age,
know the JDM scene from the '90's,
and that's what make them so iconic.
And I can tell you right now,
this did not come from over seas.
This is more of an America style design.
This is something that's a little more America
style oriented, it's just something we kind of do.
But in terms of the deep lip that's usually
a lot of the Japanese culture, a lot of
the old Japanese wheels.
And so you have companies like, I'm gonna scoot over
this way, you have a lot of companies like this.
Now, this si the ESR, this is ES1-T.
This is a two tone, candy brush.
This is like what the cool kids call,
this is like a straight flex from ESR.
This is everything that ESR could possibly do for you,
pretty much in one single wheel.
Titanium hardware, two tone, all of it ceramic coated
cleared, everything you could possibly imagine.
We get like 90 emails on this wheel a day.
And then we tell them how much it costs,
and then we never get a reply back.
It costs a lot of money, if it looks like
it costs a lot of money, it definitely
does cost a lot of money.
And this has that iconic deep lip,
so if you look at this, this is probably a
four and a half to five and a half inch lip,
you are looking at a very flat face
on the overall design, and this is actually
a 12 wide overall on the wheel.
So you have a huge chunk that is just straight lip.
Now this is a carbon fiber inlay so it's
gonna have a really nice step lip to it as well.
But this was a wheel that a lot of people
started to do especially considering
once they got into the over fender and wide body game.
Now if you didn't know, over fender wide bodies
are taking over the world it seems like.
It's at a lot of shows, it's at a lot of trade shows.
It's at SEMA every year, more and more cars
end up having wide body and over fender cars.
And this is how they do it.
With the deep lip, they have this, they have the 12
wide and it looks absolutely killer.
We'll drop a couple videos as we're talking about it.
So Rohana Rotary Forge, this one piece concave
wheel has a couple benefits to it.
One, it's a fraction of the cost of this.
Number two, these are a little bit easier
to get a hold of in the long term scheme of things.
These are always almost pre-made,
they're ready to roll the moment you buy.
The moment you they ship, you're pretty much ready to roll.
Wheels like this on the other hand,
are like 12 week manufacturing times,
they're way more expensive, and in terms
of how much work it actually takes to
get them to piece filled, it is a little bit tougher.
You have to know the specs that you want,
you want to know everything that you're looking
to do, if you have a big brake kit,
you have to go out and do the measurements
for the company usually they want to do it for you.
But, on the other hand, this is just a badass
looking wheel, the deep lip is something
that just looks killer.
And this is probably the most trendy design
right now in terms of the two.
But then finally what happened, is you came along
as this red headed step child sort of thing,
where people are like I want concavity and I want
a deep lip and I want both.
And wheel companies for a couple years were like
you can't do that, you can only have one
or you can have the other.
Well, finally, car companies just said,
essentially, were like you know what, we'll
just start doing it, and then you had both American
companies and Japanese companies like Work,
you had companies overseas, you had companies
like ESR, and Be Forged.
You had other companies that were doing
these multi-piece wheels, Rotoform is iconic for it.
3SEM is just getting into it.
And they're like yo, we can do both for you.
So enter in the Concept One wheel.
This is a CF-003x, I believe, and this is
a combination of the two.
This is the hybrid wheel.
So you're gonna notice that this thing also
has a killer lip in terms aside, it's almost
identical, you're looking at a five inch lip.
You're looking at a floating spoke design.
And what the floating spoke design allows you to do
is it allows you to get both of those looks.
So you're gonna notice this actually has
plenty of concavity when you actually look
at it from a side profile.
The spokes bend back super super well,
and you're still getting a ton of lip.
And because the spokes are actually floating,
you do get the lip behind the spoke of the multi-piece
wheel, which gives it the lip that sorely
needs for the right person.
So, with this you get the extra inch and a half
of lip, you also get the concavity
as if you were running a lip that was an inch and a half
shorter, and of course, you're playing the same game
as this wheel right here.
Which is expensive, and takes awhile to get,
and is a little bit more difficult to manufacture.
But at the end of the day, it is exactly what
you want, but this is a combination of the two.
So you have what started out here,
was brought up to here, which is something
that I would probably say realistically
was definitely the style and is definitely going
towards the style, I'd say a couple years ago.
And then you have something like this coming out
for people like me that can't make up their mind
on what they want, and they ultimately just want both.
Rotoform is iconic with a concept known as Done it.
They did it on a G35 that we have here in house,
and now you have all of these different design styles
that ultimately result in like different looks
depending on what you're looking for.
The concavity gives it a real aggressive look,
this is probably one of my favorites.
This is a great option for those that
want to get just a mean looking wheel
that isn't gonna cost a fortune.
But at the end of the day is going to perform incredible.
Then you have wheels like this that are pretty
much, what I would call, a show car wheel.
That are definitely more oriented to grab your attention.
That are more oriented to just give
that wide body the perfect look.
And then you also have this hybrid wheel,
which is turning out to become a lot more popular
than even we'd believe.
We've seen a lot of people pick out multi piece
wheels from us that are a combination of this,
the floating spoke is iconic.
And I absolutely love it too.
Because it gives you the best of both worlds.
It gives you the aggressiveness of this,
it gives you the car showness of this,
but it puts them both into a style that
you can actually enjoy to look at a car show,
but it also looks like it has a pretty heavy
set of functionality to it because it is a little
bit more of an aggressive wheel.
So, let us know what you think.
If you guys are interested in any of these wheels,
check out the links before, or fitmentindustries.com.
If you're looking to get a quote on multi-piece wheels,
we can do that too.
And of course, don't forget to subscribe,
we hope you guys enjoyed this video.
Drop a comment on what you would like to see next
but I'm Alex from Fitment Industries,
and we'll see you later, peace.
(light music)