early because i have a lot of stuff to do today so what we are talking about today is
uh major changes coming to your facebook feed and then three things for you to double down on
right now okay so i am going to set my timer to make sure i do not get long-winded about
this because i definitely could anytime we get to talking about social media it's like
where's martha gonna go with this right so anyway i what we're what we're doing here um the the
facebook feed the facebook update that's going to be happening is going to be it's you're going to
see more social media platforms moving toward kind of a tick-tock feel and that's because tech talk
is doing so doggone well that the other platforms are they're they're adopting the pieces of what
tick-tock does that they really like and that gains traction right so you already see instagram
doing it meta owns both facebook and instagram so there's you know that you're gonna see a lot
of similarities and mirroring there um but uh you see you know youtube shorts that's kind of like
tick tock youtube shorts just so you guys know a stat on that 75 of logged in users are using or
are consuming or watching youtube shorts so if you're creating micro content on tick-tock for
reals for facebook and instagram or even linkedin if you're doing that stuff make sure that you also
post it if you don't have a youtube channel like what are you doing please do that there's that but
also make sure that you're posting it to youtube because it's like i said 75 of logged in users are
consuming that content okay it's that short micro content is so easy to consume and keep moving
through that it's like it it's just fantastic content so anyway uh the the updates that are
going to be happening for hey good morning guys i see you uh the update that's going to be happening
in facebook is that and they're working on this right now they just published it yesterday okay
so uh the way it's going to look is at the top it's going to have uh uh reels and stories mixed
and those are going to be from people this is something that you really need to hear okay we
need to discern this part it's going to be be from people that you know and are connected to
and it's also going to be from people that you do not know it all hence let's look at tick-tock it's
another reason tick-tock does so well their discovery part of their algorithm that puts
people's content in front of you that you don't know works very very well and facebook is doubling
down on that concept okay so you're going to see people that you're connected to whereas right now
when we look at facebook it's pretty much who you're connected to and maybe who
some of your people that you're connected to are connected to right or ads so that's really what
you're seeing or groups that you're in of course that's what you're seeing in your facebook feed
right now what you're going to be seeing is and this is i'm not sure when they're dropping this
but they're working on it right now that's like i said what was just published yesterday
what they're going to do is they're they're making it where it's like 50 discovery and 50 who you're
connected to which i from like a massive impact perspective love i think it's absolutely fantastic
because it allows us to get our message if we're doing things the way that i teach to do things
it's going to get our message our mission out in front of more people now let me talk about the
rest of what the feed is going to look like and then the three things we need to double down on
to make sure that what we're doing is going to be as effective as possible sound good so the rest of
what it's going to look like is the stories and the reels are going to be at the top after that
is going to be something that is going to be that discover space right so you see a discover space
in instagram and you see a discover space in in tiktok facebook is now going to have a discover
space and what that's going to do is it's the ai that is actually going to be discovering for you
based on things that you like based on things you say based on your behavior all of that stuff right
let's stop calling this i mean we can call this stuff creepy that they follow us around
but also the ai is using that to then help with the discovery okay so there's there's
that i'm not saying it's not creepy but i'm saying that's what they're using okay
and so in the discovery space you're going to see stuff that or people that you haven't
already followed but people that you might start following now think about what that means for you
your business your income streams and the way that you serve people
okay so this is the experience you're gonna have but it's also the experience everybody
else is gonna have we're gonna talk about the three things to double down on in just a second
after that we're going to have uh it's going to be like a normal feed so it's going to be like
your friends your groups that you're associated with people that you're connected to in one way
or another you know people that you've messaged with um though that's that's how the feed is
going to roll okay and when i say in segments like that that's how they described it i don't believe
from a behavior standpoint or for a from a consumption standpoint i don't believe it's
actually going to be segments i think it's just going to be the higher algorithmic push
is going to be for discover lesser algorithmic push is going to be for people
that you're connected with so i believe they're going to be intermixed in there
but the higher algorithmic push is going to be for the discovery i hope that makes sense
but definitely reels and stories at the top that's a that that would be a templated um
experience on a page right we already kind of see that so three things that we're going to double
down on based on that uh is let's see the very first thing that we need to um double down on is
facebook themselves have said that they are going to be uh we already knew if you've been following
me for a while we already knew that whenever we message people and they message us back and we are
in conversation that that's one of the heaviest pieces of the algorithm which means when you're
in conversation on messenger then all of a sudden you and them see each other's stuff
much more okay and so they're actually adding to that so it sounds like they're adding even
more weight to that okay so they're wanting they're moving this into whenever you post
uh them being able to message you from the post right and so that's that's something they are
really pushing for us to be messaging each other and here's the thing whenever it comes to social
media i'm trying not to get too long-winded here but whenever it comes to social media you guys
and they're pushing new concepts what you want to do as an adapter as a user of social media
is you want to also lean in to what they're pushing because then they're going to give you
algorithmic love across the board okay and we already like i've already got a strategy guys of
um messaging people every day anyway not the hey girl hey message not the hey by my stuff message
i'm not saying that at all but like a message just to check in on your friends and people that
you're connected with to see how they're doing right like that that sort of thing so that is
something that's really wise to do an easy way to do that even is to go through your stories
and respond to a story okay and when you respond to a story it happens in messenger okay so that's
a very easy way to double down on that concept next thing so we're on number two out of three
number two double down on video all right i'm gonna get into short video here in just
a second or micro video in a second but right now i'm just saying video so video like this
so doing uh maybe a five minute live five times a week i mean how much do you really want to succeed
i'm not telling you to hustle i'm not telling you to work 18 hours a day i'm saying do a five minute
video five times a week and there's easy way to find content to be able to do that i've got
trainings all over the place if you want to jump into my group there's a link in the description of
this video i've got trainings all over on how to be able to create that content where to find ideas
all of like that's i live in this world right and so you need to be able to do that because facebook
is going to lean heavy on video most of the the stuff that will be coming up in your algorithm is
going to be video okay guys in one way or another it's going to be video so you want to make sure
that you're up there okay now third third thing is micro content hmm some people are like mine don't
want to right it doesn't need to be difficult and it doesn't even need to be all polished up
it doesn't need to be you know you don't have to do the pointing at this and how do i do that and
whatever those are kind of like yesterday anyway like i don't know who's still doing that but um
regardless you don't really have to do that much in order to have good micro content
micro content could be 15 minutes or 15 minutes micro content of 15 minutes micro content could be
15 seconds of you answering a question that people ask you all the time about what you do again with
finding out where where to get that content i've got trainings all over the place free trainings
all over the place right if you haven't done my affiliate marketing free training there's a
like an hour-long master class on that and that is uh it's there's a link to it in the description of
this video uh and yeah so you can you can look for that as well it's free okay but it's going
to help you with this content stuff as well okay and get you making money today whereas it's just
adding another income stream right that ends up being passive they're short-term and long-term i'm
not going to get into all that but you guys what facebook is going into is real stories at the top
and the discovery weighs heavy in the algorithm after that it's going to be
friends family groups that sort of thing okay they're still leaning heavy on groups so make
sure that you're in groups adding value and that you at least have your own group
okay pay attention to that stuff if you're wanting to grow your business organically
if you're wanting to grow your income stream organically if you don't want to call it a
business i don't really care what you want to call it but if you want to grow the way that
you're making money organically pay attention to this stuff do what the social media platforms are
leaning into because they will give you so much love i'm gonna get out of here have a good day bye